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InTrigger Web Technologies Benchmark Report April 2016

Web Technologies & CMS Market Share Trends

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Page 1: Web Technologies & CMS Market Share Trends

InTrigger

Web Technologies Benchmark ReportApril 2016

Page 2: Web Technologies & CMS Market Share Trends

InTrigger

Summary

Sources

For this edition of our web technologies benchmark report, we focused on 4 web technologies:

Blog oriented CMS p.3

Ecommerce oriented CMS p.8

Back end Technologies p.12

JavaScript Technologies p.16

W3Techs – Statistics issued of the 10 millions most visited websites (Alexa) BuiltWith – Statistics issued of 1st million most visited websites(Quantcast) Google Trends – Statistics on Google searches

Page 3: Web Technologies & CMS Market Share Trends

InTrigger1. Blog oriented CMS

Market shares

59%6%

5%

3%3%2%

1%1% 1% 1% 1%1% 1% WordPress

JoomlaDrupalMagentoBloggerTYPO3Adobe DreamweaverPrestaShopBitrixFrontPageShopifyOpenCartSquarespace

WordPress reigns supreme as it is used by 60 to 70% of CMS based websites.

According to W3Techs > 59%According to BuiltWith > 69%

Page 4: Web Technologies & CMS Market Share Trends

InTrigger1. Blog oriented CMS

Market penetration

BuiltWith analysed CMS’ market shares by websites’ audiences.

Wordpress is more mostly used by « small sites ». Whereas CMS like Drupal, whose market shares is bigger on the top 10k websites by number of visits.

Tout le web Top 10k Top 100k Top MillionWordPress 69,9% 46,4% 53,4% 63,3%Joomla 11,7% 1,2% 3,4% 5,8%Drupal 3,2% 10,6% 11,0% 6,2%Squarespace 3,2% 0,7% 0,8% 1,5%Blogger 3,0% 1,3% 2,0% 2,6%CPanel 1,7% 0,6% 1,6% 4,9%Tumblr 0,8% 2,0% 1,0% 1,6%DNN Software 0,5% 1,0% 1,7% 1,3%vBulletin 0,1% 1,9% 2,8% 2,2%Umbraco 0,1% 0,5% 0,5% 0,4%Kentico 0,1% 0,9% 1,0% 0,5%MediaWiki 0,1% 0,8% 0,7% 0,8%XenForo 0,1% 0,5% 0,5% 0,3%iAPPS 0,1% 0,9% 1,2% 0,5%Liferay 0,1% 1,5% 0,7% 0,3%TypePad 0,1% 0,6% 0,4% 0,2%

Page 5: Web Technologies & CMS Market Share Trends

InTrigger1. Blog oriented CMS

Trends over the last 7 years

20101 Jan

20111 Jan

20121 Jan

20131 Jan

20141 Jan

20151 Jan

20161 Jan

WordPress 51.0% 55.3% 54.3% 54.8% 59.8% 60.7% 58.8%Joomla 12.0% 10.9% 9.5% 8.7% 9.1% 7.6% 6.4%Drupal 7.1% 6.1% 6.5% 7.2% 5.5% 5.1% 4.9%Magento 2.7% 2.8% 2.9%Blogger 2.7% 3.0% 3.5% 3.3% 2.9% 2.7%TYPO3 4.2% 2.6% 2.0% 2.1% 1.6% 1.6% 1.5%PrestaShop 0.9% 1.1% 1.2% 1.4%Shopify 0.3% 0.7% 1.3%OpenCart 0.9% 1.0%Squarespace 0.2% 0.2% 0.1% 0.3% 0.5% 1.0%vBulletin 8.4% 5.9% 4.4% 3.5% 1.6% 1.1% 1.0%DataLife Engine 1.9% 1.6% 1.5% 1.2% 0.9% 0.8%ExpressionEngine 1.2% 1.1% 1.1% 1.0% 0.7% 0.6% 0.7%osCommerce 1.3% 1.0% 0.7% 0.5% 0.5%Bigcommerce 0.4% 0.5%Wix <0.1% 0.2% 0.3% 0.4%Weebly 0.1% 0.3% 0.4% 0.4%SharePoint 0.6% 0.7% 0.4% 0.4% 0.4%

After signs of deceleration in 2014, WordPress lost market shares for the first time in 2015.

Two proprietary CMS are fastly growing: Shopify (Ecommerce) Squarespace (Blog

oriented )

They gained 0,5 point passing the symbolic 1% market shares bar according to W3Techs.

Page 6: Web Technologies & CMS Market Share Trends

InTrigger1. Blog oriented CMS

Open source CMS popularity

Source : Google Trends

Google Trends confirms WordPress decline, the collapse of Joomla, and the relative stability of Drupal.

Page 7: Web Technologies & CMS Market Share Trends

InTrigger1. Blog oriented CMS

Proprietary CMS popularity

Source : Google Trends

Wix and Weebly clearly dominate, but Squarespace and Shopify, more e-commerce oriented, are rapidly growing.

Page 8: Web Technologies & CMS Market Share Trends

InTrigger2. Ecommerce oriented CMS

Market shares

34.3%

26.5%

14.5%

6.3%

5.6%

3.4%2.4% 1.7% 1.2% 0.7% 0.6% 0.5%

AutreWooCommerceSquarespace CommerceOpenCartMagentoShopifyZen CartosCommerceBigCommerceUbercartVolusionBig Cartel

The Ecommerce solutions market is more fragmented than the Blog oriented CMS.WooCommerce, the reference Ecommerce WordPress plugin, is the leader with 26,5% market share.

Page 9: Web Technologies & CMS Market Share Trends

InTrigger2. Ecommerce oriented CMS

Market penetration by website size

World wide Top 10k Top 100k Top MillionAutre 34,3% 26,9% 28,5% 10,2%WooCommerce 26,5% 6,1% 10,3% 18,1%Squarespace 14,5% 2,3% 2,2% 0,1%OpenCart 6,3% 0,7% 1,1% 4,6%Magento 5,6% 10,4% 13,8% 15,2%Shopify 3,4% 6,1% 5,0% 7,7%Zen Cart 2,4% 0,4% 1,1% 4,0%osCommerce 1,7% 1,3% 2,2% 5,1%BigCommerce 1,2% 0,8% 3,4% 7,1%Ubercart 0,7% 0,9% 1,2% 1,8%Volusion 0,6% 0,9% 3,2% 4,8%Big Cartel 0,5% 0,4% 0,2% 1,3%nopCommerce 0,4% 0,4% 0,5% 1,1%Yahoo Store 0,3% 0,8% 3,1% 3,9%Miva Merchant 0,2% 0,9% 2,1% 0,3%3D Cart 0,2% 0,3% 1,1% 1,8%

WooCommerce is more popular among « small websites », unlike CMS such as Magento or Shopify, whose market shares are bigger among the top 10k most visited web sites.

Page 10: Web Technologies & CMS Market Share Trends

InTrigger2. Ecommerce oriented CMS

Open source CMS popularity

Magento, Prestashop, and OpenCart are facing the same kind of decline. WooCommerce, the most popular Ecommerce solution for WordPress, is growing rapidly.

Source : Google Trends

Page 11: Web Technologies & CMS Market Share Trends

InTrigger2. Ecommerce oriented CMS

Proprietary CMS popularity

Squarespace and Shopify have an impressive growth. Other E-commerce oriented CMS popularity remain stable.

Source : Google Trends

Page 12: Web Technologies & CMS Market Share Trends

InTrigger3. Back end technologies

Market shares

Source : Builtwith *merged list of languages and frameworks, but we chose to respect BuiltWith’s classification.

29.1%

16.9%8.8%

5.8%5.4%

4.6%

4.5%4.2%

2.7%2.2% 1.5% 1.2% 1.1%

PHPASP.NETJ2EEASP.NET AjaxRuby on Rails TokenRuby on RailsASP.NET MVCShockwave FlashAdobe DreamweaverClassic ASPAdobe ColdFusionExpressDjango CSRF

PHP still is the most used programming language world wide. It’s used by approximately 30% of web sites.

Page 13: Web Technologies & CMS Market Share Trends

InTrigger3. Back end technologies

Trends over the last 7 years

Source : W3techs

20101 Jan

20111 Jan

20121 Jan

20131 Jan

20141 Jan

20151 Jan

20161 Jan

PHP 72.5% 75.3% 77.3% 78.7% 81.6% 82.0% 81.7%ASP.NET 24.4% 23.4% 21.7% 20.2% 18.2% 17.1% 16.0%Java 4.0% 3.8% 4.0% 4.1% 2.7% 2.8% 3.0%Static files 1.6%ColdFusion 1.3% 1.2% 1.1% 0.8% 0.7% 0.7%Ruby 0.5% 0.5% 0.6% 0.5% 0.4% 0.6% 0.6%Perl 1.1% 1.0% 0.8% 0.6% 0.5% 0.5%Python 0.3% 0.3% 0.2% 0.2% 0.2% 0.2% 0.2%JavaScript <0.1% <0.1% 0.1% 0.1% 0.2%Erlang 0.1% 0.1%Miva Script 0.1%

After signs of slowing in 2014, PHP lost market shares for the first time in 2015 according to W3Techs.

Java has recorded growth after years of decrease.The biggest growth goes to JS due to the emergence of frameworks like Node JS. Though JS market shares are still lower than 0,5%.

Page 14: Web Technologies & CMS Market Share Trends

InTrigger3. Back end technologies

Programming languages popularity

Source : Google Trends

Page 15: Web Technologies & CMS Market Share Trends

InTrigger3. Back end technologies

PHP frameworks popularity

Concerning Zend and Symfony, glory days are done. Lighter frameworks, like CodeIgniter and Laravel, are now the most popular.

Source : Google Trends

Page 16: Web Technologies & CMS Market Share Trends

InTrigger4. JavaScript technologies

Market shares

Name World Top 10k Top 100k Top Million

jQuery 34,1% 12,4% 17,1% 20,1%Google Libraries 6,8% 6,9% 7,8% 5,2%html5shiv 6,2% 5,9% 6,4% 5,6%jQuery UI 4,9% 5,1% 6,0% 6,7%Facebook for Websites 4,6% 7,3% 7,3% 7,0%

Modernizr 3,6% 5,5% 5,4% 3,9%jQuery Form 3,5% 1,6% 2,0% 2,7%Facebook SDK 3,3% 6,1% 6,0% 5,7%jQuery Easing 3,2% 1,5% 2,0% 2,5%Fancybox 3,0% 2,0% 2,3% 3,0%jQuery Cycle 2,3% 1,6% 2,1% 2,4%Lightbox 2,1% 1,3% 1,7% 2,5%FlexSlider 1,8% 1,2% 1,5% 1,6%SuperFish 1,7% 0,8% 1,1% 1,6%Source : Builtwith

JS LIBRAIRIES

Name World Top 10k

Top 100k

Top Million

Angular JS 90,5% 47,3% 47,5% 47,5%

Backbone.js 6,6% 51,4% 50,8% 51,0%

Meteor 1,9% 0,1% 0,3% 0,3%

Ember 0,6% 1,0% 1,1% 1,0%

SailsJS 0,5% 0,3% 0,3% 0,2%

Source : Builtwith

JS FRAMEWORKS

Page 17: Web Technologies & CMS Market Share Trends

InTrigger4. JavaScript technologies

Trends over the last 6 years

20111 Jan

20121 Jan

20131 Jan

20141 Jan

20151 Jan

20161 Jan

None 61.8% 49.1% 39.6% 38.2% 35.0% 28.7%

JQuery 28.3% 42.8% 54.5% 57.4% 61.5% 68.3%

Bootstrap 5.9% 10.5%

Modernizr 4.4% 7.2% 9.8%

MooTools 5.1% 5.2% 4.9% 5.0% 4.3% 3.8%

ASP.NET Ajax 2.6% 2.8% 3.1% 2.3% 2.2% 2.3%

Prototype 4.8% 4.3% 3.7% 2.8% 2.4% 2.2%

Script.aculo.us 3.4% 3.2% 2.8% 2.2% 1.9% 1.8%

YUI Library 2.6% 2.5% 1.5% 0.9% 0.7% 0.6%

Shadowbox 0.5% 0.5% 0.5%

Spry 0.6% 0.6% 0.6% 0.5% 0.4% 0.4%

Underscore 0.1% 0.2% 0.3%

AngularJS <0.1% <0.1% <0.1% 0.1% 0.3%

Backbone 0.1% 0.1% 0.1%

Dojo 0.1% 0.2% 0.2% 0.1% 0.1% 0.1%

Source : W3techs

jQuery continues its impressive growth. About 70% of web sites use JQuery to simplify JS writing.

Bootstrap, HTML / CSS / jQuery main library, continues to dominate by passing the 10% market shares. Other librairies, less known, and more specialized, like Modernizr to detect HTML5 / CSS3 support, are also growing.

Page 18: Web Technologies & CMS Market Share Trends

InTrigger4. JavaScript technologies

JS librairies popularity

jQery’s is experiencing a decrease since 2013; whereas Bootstrap continues to gain popularity. Other JS librairies are far from reaching the leaders level of popularity.

Source : Google Trends

Page 19: Web Technologies & CMS Market Share Trends

InTrigger4. JavaScript technologies

JS frameworks popularity

Google Trends confirms Builtwith’s numbers : Angular JS dominates. Backbone JS, popular since 2011, is now as popular as other frameworks such as Meteor, Ember or Sails.

Source : Google Trends

Page 20: Web Technologies & CMS Market Share Trends

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