press-kit

Project: MASQ

Geography: Russia, USA, Europe, Asia

The official website: www.masq.tv

The author of the project: Aleksandr Denisenko

Contacts:mailto: daa05@mail.ru

tel: +7 (962) 509-88-00

Accessible and transparent billing system

Silver mask 0,90$

Gold mask 0,90$

Platinum mask 0,90$

10 Contacts 0,90$

30 Contacts 1,81$

50 Contacts 2,72$

Gold status for 1 month 2,72$

Platinum status for 1 month 5,46$

Gold status for 3 months 5,46$

Platinum status for 3 months 8,20$

Gold status for 6 months 8,20$

Platinum status for 6 months 10,95$

Gold status for 12 months 21,92$

Platinum status for 12 months 43,90$

About the project

Our purpose is to create mobile applications for

chatting and dating. The main idea is to

communicate incognito.

Features:

• “Hidden” registration and authorization – No

need to use e-mail, phone or social networking

accounts for authentication.

• Aliases instead of names

• Beautiful masks instead of profile pictures

• Unique and noticeable style.

• Ability to get acquainted with people all over the

world

• Advanced chat and free Audio/Video calls

Application possibilities

• English and other major European languages

support;

• Advanced search to find people according to

your preferences;

• Text message online translation;

• Audio call translation via ABBYY ruPhone

service;

• Ability to send text, geo position or photo via

chat;

• Dating in hometown

• Three types of user status with different

circles of communication;

• Block of undesirable contacts;

• Entry passcode;

• Push-notification (messages, calls and

news);

• Notifications with custom text – to cloak

main intent of the notification;

• Communication without servers, peer-to-

peer secure connection for calls.

The MASQ user

MASQ users are those who do not want

to share real photos, names and

contacts. Those who do not want to

reveal their identity when seeking

someone for a date. At the same time,

those who want to have many ways to

know more about his chosen one when

communicating. This is not necessarily a

shy person, they can be famous,

successful people. Access to your data is

available only to those whom you have

chosen.

Competitors and contrast

In our case there are no similar competitors on the market so the project received international

copyright.

Probable competitors: Badoo TopFace, Pure

The main advantages over other similar websites Dating:

• An important advantage is that MASQ doesn’t require registration. MASQ App uses “silent”

registration/authorization via iCloud (iOS) or Google (Android) accounts.

• We guarantee privacy of all users that are members of the MASQ club.

• Ability to set a four-digit access code in the application. User will be required to pass through it

every App entrance

• Communication is not only a text chat, user is able to use calls as well. If user is tired of messages

and calls he is able to set up communication filter (text messages, audio calls or video calls).

• Translation of text messages

• Users are able to set up custom notitfication text (for example, they may come in the form specified

in the settings of the text - «Horoscope».

The team of MASQ Kritsin Pavel The project Manager. Huge experience in the development of big projects, working with

Samsung and project management in major outsourcing IT companies.

Sulin Andrew The architect of the project. The structure of the database, features, screens, transitions and

software solutions. Also a huge part of his creativity got into the annex

Shvetsov Pavel Server APIs and WEB part project. He developed API project from scratchHis ideas can

compete with many projects which cost lots of money. He is responsible for the things not

crashing, requests and the answers coming. . The Website and server sides support.

Taranenko Andrew UI/UX and design of the project. The development of a unique design for more than 50 screens

applications and more than 250 unique images of resources. It was difficult to invent something

new, but he. did it and everybody appreciated that.

Degtyarenko Oleg

Zhdanov Sergej

Developers iOS. Professionals with the years of experience in the development.

Melnikov Dmitriy

Zajtsev Dmitrij

The developers of the Android platform. Professionals with years of experience in the

development.

Usanova Tatyana Testing of the project. A person for whom there is no elusive bugs. Test cases writing, running

through dozens of variants of various functions use.

Semenova Tatyana Financial and legal Advisor. All the intricacies of copyright, licenses and contracts are under

reliable control of this person..

Vaider Irina Public relations

Komarova Elena Advisor. The person has a lot of contacts and interests. Consultant with the female part of the

audience of the Dating service.

Required amount of investments The effective advertising company of the project MASQ in Russia

Type of advertising Price Note

SEO services:

for search engines Yandex, Google, Mail

etc.

1 371,50$

monthly

App Store promotion 1 371,50$

monthly

Facebook

The leading public pages in social

Networks

411,50$

monthly

Facebook

Advertising in the recommended

application

2 743$

monthly

We can expect about 3,500 App Store visits per

month.

VKontakte

Advertising in the recommended

application

2 743$

monthly

Recommended click price is 1,13$. We expect

2.500 App Store visits per month..

Odnoklassniki.ru

Advertising in the recommended

application

2 743$

monthly 0,10$ per click. 27000 jump to the App Store

page for 2743$

mail.ru

The hosted mobile advertising

8 229$

monthly

0,10$ per click. 27000 jump to the App Store

page for 2743$

SМS / MMS – messages 16 458$

monthly

on selected criteria: gender, age, mobile device,

region

Google Add Words

2 743$

monthly

Contextual advertising on Google. Google

promises up to 80000 App Store visits per

month.

Reviews and articles on most popular

internet resources:

- http://habrahabr.ru/

- http://rbcdaily.ru

- http://lover.ru/

5 486$

per month

The project was launched on 11th January, 2014 for iOS OS (iPhone).

• App Store: https://itunes.apple.com/ru/app/masq/id791934741?mt=8

• A promotional video was shot for the project: MASQ full original

• At the moment we are developing Applications for the Android platform.

According to experts forecasts an effective promotion campaign will bring

450.000 downloads of the MASQ App in the first 3-4 months. Even if 10% of

potential users made at least one minimum purchase (0,99$) the income

would be 42000$. And this is only iOS platform – we expect more revenue

from Android MASQ App.

What we have

official website: www.masq.tv

link for download in the App Store:

https://itunes.apple.com/ru/app/masq/id791934741?mt=8https://itunes.apple.com/WebObjects/MZ

Store.woa/wa/viewSoftware?id=791934741&mt=8

keeping the page in facebook: https://www.facebook.com/masq.tv

keeping the page in Instagram: : http://instagram.com/m_a_s_q_t_v

keeping the page in tweeter: https://twitter.com/m_a_s_q_t_v

keeping the page in google: https://plus.google.com/+MasqTv/posts

the page on my world mail.ru: http://my.mail.ru/mail/masq.tv/

the page in Linkedin: http://www.linkedin.com/pub/masq-tv/85/627/909

the page in Pinterest: http://www.pinterest.com/masqclub/

the page in Postila: http://postila.ru/id3135888

our channel on YouTube:

http://www.youtube.com/channel/UCpikRDT_GtJ11drcObWEaQA/videos?view_as=public

our channel on Vimeo: https://vimeo.com/masq

our channel on Smotri.com: http://smotri.com/user/masq/

our channel on RuTube: :

http://rutube.ru/video/e77367ea117738d777f934b030358d63/?bmstart=0

our channel on Video Yandex: : http://video.yandex.ru/users/masq-club/view/1

Press about us • http://www.abajour.ru/journals.php?abs=211&act=on&rubric=10 • http://www.abajour.ru/files/86-88_211.pdf • http://rusbase.vc/smi/view/analiticheskij-bankovskij-zhurnal/ • http://www.ferra.ru/ru/apps/social/2014/01/14/masq-dating.html • http://www.procontent.ru/news/28177.html • http://www.procontent.ru/news/27220.html • http://www.procontent.ru/news/21232.html • http://www.procontent.ru/news/28184.html • http://vk.com/appsmobile?w=wall-46173219_5782 • http://bit.ly/L3dAjm • https://www.facebook.com/apps4you.ru/posts/591340500944753?stream_ref=10 • http://vk.com/apps4you_ru?w=wall-47157428_110 • https://twitter.com/apps4you_ru/status/422818964356354048 • http://app-time.ru/vzglyad-so-storonyi/prilozhenie-masq-pomozhet-obresti-lyubov • https://www.facebook.com/Apps4All/posts/506754419445183 • http://apps4all.ru/post/masq • http://vk.com/wall-32444825?own=1&w=wall-32444825_5720 • http://lifehacker.ru/2014/01/16/zaxvatyvayushhij-sposob-obshheniya-inkognito-dlya-vladelcev-iphoneipad-masq-httpst-

cobeiz9bshyt/ • http://www.appsreviews.ru/%D0%BE%D0%B1%D0%B7%D0%BE%D1%80-masq/ • https://vk.com/appsreviewsru • https://www.facebook.com/appsreviewsru • http://applifto.ru/app/masq • http://devicebox.ru/novoe-lyubopytnoe-prilozhenie-dlya-ios-masq/