Know how facebook can influence your business growth

www.uniteldirect.co.uk

Know How Facebook Can Influence

Your Business Growth With over 890 million daily active users, Facebook is the most

popular social networking site today. Originally, it was

considered as a platform for students who could connect with

each other, share information and pictures. But it has exploded

into a huge phenomenon that has become a very important factor

for business growth. Whether you have a small business or a

huge one, whether you sell in person, through an app or online,

you should know that Facebook has the potential to connect you

with billions of people and build lasting relationships with people

and even find new customers.

Unitel Direct reviews how this social platform can help in

business growth and how its immense potential can be used to

promote services and products of your company. It is strongly

recommended that you set up a Facebook business page to enjoy

the benefits on a regular basis. Since more than 93% of buying

decisions is based on social media, neglecting social channels can

result in loss of opportunities.


What Facebook has to offer your business?

Social platforms: Traditional marketing methods are no more

effective. Customers have become tech savvy and they trust third

party endorsements, family and friends before selecting any

brands. Therefore, having a social presence is important and this

can be done by providing interesting and relevant content about

your business online.


Maintain a genuine relationship: To increase your brand

awareness, it is important to transform your happy customers into

brand advocates. This can be done only by developing a good

relationship with them and Facebook is a good platform to

encourage customers to endorse your brand. Make your

customers a part of the brand and reward them for their loyalty.


Contests: Discounts and giveaways are excellent tools to attract

new business and leverage the existing customers. It is an ideal

platform to run promotions and offer discounts on services. It is

easier to implement and inform about company events through

the platform.


Ads and promoted posts: It offers plenty of paid advertising

options and this allows you to run various ads. You can also

target your audience based on geo-location and also promote a

single post to get maximum exposure. With individual posts you

can easily reach out to your follower’s network and even their

friend’s network.


SEO: Major search engines now consider social media activity in

their search results. Publishing information on your business page

on a regular basis will increase the number of shares and likes

and this helps the search engines to rank your website higher in

the SERPs.


The Graph Search: Using Facebook graph search will help you to

learn more about your fans and the pages that they have liked.

This information will help you to target more customers based on

their choice and needs and open up means to extend your online

reach.


Brand reputation: With technology evolving, customers are

demanding more and more from brands. It is important to remain

ahead of others and without social visibility, this is extremely

difficult. Social channels like Facebook offer transparent

communication between the customers and the brand, making

them a trustworthy source. Investing time in your customers


increases the change of peer to peer recommendations and re-

visits.

In short, your business success can depend on your Facebook

interaction to a large extent. Keeping your visitors engaged with

informative content about your business will enable you to target

new markets and increase loyalty of existing customers.

By understanding the immense potential of social media shared

by Unitel Direct, you can greatly increase the success of your

online marketing campaign.

Unitel Direct Limited

First Floor

Victoria House

Pearson Way

Stockton-On-Tees

TS17 6PT

Customer Service:

Telephone: (+44) 0844 745 1111

Fax: (+44) 01642 343 430

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Know how facebook can influence your business growth