How to make your WordPress Website

more Trustworthy

A website is the reflection of your brand image. In order to get high

conversion rate, you need to make a good impression so that clients can

have a sense of trust towards your website and to convert them into

paying customers. Trust not only meet your short term goals, but also

ensures that your customers come back to you for repeat businesses

and help you generate more referrals.

Within a second, a web user can decide whether they want to stay or

leave your website. However, you can build a trust with your web users

through your content, web design and web development.

Create a website which offers you a lot of opportunity to increase sales

and maintains income in the long run. If you run an ecommerce store,

below are the ways to make your WordPress site more trustworthy.

A responsive website

As the technology advanced, users are accessing websites from every

device possible. Your website should be well optimized for mobile

phones as well as tablets.

Create specific pages for different prospective clients

You know what services your company offers and to whom. Categorize

your product pages depending on the prospective audiences. Say single

women and another page for single women with children.

Professional website design

One of the most important way to make your WordPress website more

trustworthy is to create an intuitive design choosing the right theme to

go with it. Users will first see the design and decide whether to go on or

not.

Great content

Grammatical and spelling errors can easily turn off customers. Make

sure you generate a quality and informative content to attract

customers for long.

About us

Your About Us page must contain little personal information coupled

with some professional certifications including photos of your workplace

to deliver better results.

A contact page that works

If you are a trusting business, you must provide a simple contact form on

your website to make it easy for visitors to contact you.

Remove broken links and 404 errors

Remove these links and errors .The best way to make your WordPress

website more trustworthy would be to create a custom 404 error page.

Incorporate a newsletter and blog

A regular blog posts and an invitation to subscribe to a newsletter gives

customers a feeling that you won’t disappear on them.

There are some other ways include –

Policy statement

Pricing should be clearly stated

Display testimonials from clients

Don’t display any ad banners

Payment and ordering should be secure.

Hope the article will help you to improve the trustworthiness of your

WordPress website.