1. Accessibility Badges & rewards Game of Thrones & The
Chatsfield Concluding thoughts
2. More players More new(bie) players Playing for longer 3. More
players Multi-levels of difficulty & play style Puzzles vs UGC
vs PvP vs location Main challenge vs side-quests Points, Badges,
Rewards New(bie) players Looks more familiar Lower barrier to entry
Tutorial Points, Badges, Rewards 4.
http://amyjokim.com/2012/09/19/social-engagement-whos-playing-how-do-they-like-to-engage/
Achievers SocializersExplorers Killers Bartle types 5.
http://amyjokim.com/2012/09/19/social-engagement-whos-playing-how-do-they-like-to-engage/
6. Experience will be unfamiliar to some audiences can use badges
to signal things to try, steps to take Incentivize experimentation
reward effort Social Participatory Want to encourage good community
behaviours (which can be at odds with personal achievement rewards)
7. Canal+, Spain Game of Thrones, Season 4 Harlequin Mills &
Book The Chatsfield (original IP) 8. AUDIENCE DATABASE CONTENT
DATABASE GAME LOGIC SOCIAL MEDIA, EMAIL TELEPHONE NETWORKS DATA LOG
PLAYER INCLUDES: POINTS BADGES INVENTORY AS WELL AS MESSAGES POSTS
STATUS UPDATES 9. Community Live events Blog Webseries Brand
integration Social game & website 10. 19Reinos.com es la
*FORTALEZA* Facebook de 19Reinos es la* PLAZA* Twitter 19Reinos es
el *CAMPO DE BATALLA* Gigamesh sera el *CAMPAMENTO MILITAR* Club
Cultura de FNAC y tiendas FNAC es el *BOSQUE*
[email protected] #laposadera Meristation es el *BURDEL* 11.
Potions Special Items 12. +5600 players 126,500 messages on Twitter
3200 tweets per battle Final battle: 123 tweets per minute 36,000
attacks 1300 seductions 5400 betrayals 6000 coin exchanges 155
kingslayers 82 kings during the game More than 1000 people in
Callao at the coronation 13. Active creation of belief Invite
players to use imagination (not the same as pretending its real)
feels like real could be better than real Real-time vs story time
movies learned to edit out the boring bits Life doesnt have a
tutorial or navigation but your game could Rewards dont break
immersion
