Making 4K Video A Reality:The Challenge for Content Delivery

4K Video also known as Ultra HDTV

4K Video also known as Ultra HDTV

1080P

4K

3mbps

15mbpsstream

720P

DVD

4K Ultra HD stream requires five times

4K video adoptionAccording to a recentsurvey of content providers on

71% are concerned about getting a return on investment

67% are concerned about the extra cost of transmission

Why the increased costs?

long haul circuits simply expensive, and transmission costs are set to increase 5X to support 15Mbps 4K streams

Internet peering inadequate to support the tra�c growth

Content distributionfrom Tier 1 markets alone simply won’t scale.

Moving content to

The Edge of the network

365 Data Centers colocation facility

3-Year TCO

Avoided $3.5M in transmission costs

Improved performance

Grew traffic by 3X in 4 months

1Gbps of service providers providers will rollout

40%

Content will have to move closer to The Edge of the network

colocation facilities 15

million subscribers 82

www.365datacenters.com