Swedish company FerroCare/MediTec has a strong commitment to reach people suffering from iron deficiency, but have problems with the existing supplements.

• The OptiFer® range of tablets is comprised of regular and chewable tablets

https://www.youtube.com/watch?v=XBW_o8pnWH4

The main product is a basic

heme/non-heme iron tablet with Vitamin C to aid absorption.

Sister product is OptiFer® Eco with the same iron

dosage, but no Vitamin C and coating to reach a

favourable price in large markets.

Iron deficiency is global in certain groups such as females in general, pregnants and adolescents and especially chronics.

There are many chronic afflictions such as Kidney Disease, Inflammatory Bowel Disease and heart conditions that are closely afflicted with low iron values.

Since iron supplementation is vital and the regular oral supplements sooner or later bring therapy-canceling gastrointestinal side-effects.

Heme iron suplements have an excellent chance here, since there is no change in tolerance or efficacy over time

On the market there are no chewable tablets containing iron. There are also few products especially for children.Iron salts have a bitter taste, as opposed to heme iron. An early idea was to create a chewable tablet with appealing taste.

OptiFer® Kiddo started as a

one-per-day tablet with

strawberry taste containing

not only heme iron but also

a group of other minerals and

vitamins that are essential for kids and that often are missing or low in the diet.

OptiFer® Easy is designed

For the woman. In situations where the

normal diet is not enough OptiFer® Easy

offers an adequate intake of iron and

Several essential minerals and vitamins

for optimal well-being and good looks.

A ”Chewable Multimineral/Vitamin supplement for the discerning fertile female in an active life.”

The taste is Blackcurrant/Raspberry.

 OptiFer® Vital has a

composition especially designed

for the elderly. ”When the normal

diet is not enough OptiFer® Vital

offers an adequate intake of well-

tolerated and efficient iron and

several essential minerals and

vitamins for optimal well-being.

OptiFer® Vital chewable tablets

have a pleasant Strawberry

taste.”

• OptiFer® tablets are based on natural bovine heme iron and will safely and efficiently keep iron counts at an optimal level

www.ferrocare.se www.hemeiron.com