Fast & Furious Philanthropy - #FSCon15

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  1. 1. June 8-9th | Las Vegas Fast & Furious Philanthropy 3 Big Trends, 30 Quick Minutes
  2. 2. June 8-9th | Las Vegas
  3. 3. June 8-9th | Las Vegas We promise you 3 big tech trends! And the answers to 3 big questions: Why is this trend important to my audience? How do corporations leverage this trend? How can nonprofits use it?
  4. 4. June 8-9th | Las Vegas We promise you 3 big tech trends! Social Advertising Data Visualization Online Video & Livestreaming
  5. 5. June 8-9th | Las Vegas Grab this presentation! www.slideshare.net/frontstream
  6. 6. June 8-9th | Las Vegas
  7. 7. June 8-9th | Las Vegas Lets get started!
  8. 8. June 8-9th | Las Vegas
  9. 9. June 8-9th | Las Vegas Why is it important to your audience?
  10. 10. June 8-9th | Las Vegas Spending in the U.S. and Canada will pass $10 billion this year for the first time.
  11. 11. June 8-9th | Las Vegas Our research shows people are 68% more likely to purchase something when they see the name of someone they know associated with it. Rosa Birch, Facebook policy team
  12. 12. June 8-9th | Las Vegas Sophisticated targeting of donors, supporters, volunteers ...
  13. 13. June 8-9th | Las Vegas Build multiple profiles and target them!
  14. 14. June 8-9th | Las Vegas
  15. 15. June 8-9th | Las Vegas Social advertising - love or hate it!
  16. 16. June 8-9th | Las Vegas
  17. 17. June 8-9th | Las Vegas
  18. 18. June 8-9th | Las Vegas
  19. 19. June 8-9th | Las Vegas
  20. 20. June 8-9th | Las Vegas So we had huge success with the Facebook ads over the weekend, 50 registrations and 236 donations to date. My Director of Development was very impressed she has set up a time for me to explain the program to all of our other divisions.
  21. 21. June 8-9th | Las Vegas
  22. 22. June 8-9th | Las Vegas We cant forget Twitter!
  23. 23. June 8-9th | Las Vegas
  24. 24. June 8-9th | Las Vegas
  25. 25. June 8-9th | Las Vegas Whats next on the horizon?
  26. 26. June 8-9th | Las Vegas
  27. 27. June 8-9th | Las Vegas
  28. 28. June 8-9th | Las Vegas
  29. 29. June 8-9th | Las Vegas
  30. 30. June 8-9th | Las Vegas Why is it important to your audience?
  31. 31. June 8-9th | Las Vegas Most of us process information based on what we see. 65% of us are visual learners! - Social Science Research Network.
  32. 32. June 8-9th | Las Vegas The art of being share-worthy
  33. 33. June 8-9th | Las Vegas Some infographics are inspiring
  34. 34. June 8-9th | Las Vegas Some are a hot mess !
  35. 35. June 8-9th | Las Vegas Creative use of unique data
  36. 36. June 8-9th | Las Vegas Give your older info a new context!
  37. 37. June 8-9th | Las Vegas Integrated & interactive
  38. 38. June 8-9th | Las Vegas Motivate action!
  39. 39. June 8-9th | Las Vegas
  40. 40. June 8-9th | Las Vegas Educate about your cause!
  41. 41. June 8-9th | Las Vegas Celebrate victories!
  42. 42. June 8-9th | Las Vegas
  43. 43. June 8-9th | Las Vegas
  44. 44. June 8-9th | Las Vegas Collect & display user generated content Whats next on the horizon?
  45. 45. June 8-9th | Las Vegas
  46. 46. June 8-9th | Las Vegas
  47. 47. June 8-9th | Las Vegas Why is it important to your audience? YouTube reaches more adults aged 18 to 34 than any single cable TV network. - Business Insider Intelligence
  48. 48. June 8-9th | Las Vegas 4x as many people would rather watch videos about products and services than read about them. - Animo Marketing Study
  49. 49. June 8-9th | Las Vegas How do corporations leverage this trend?
  50. 50. June 8-9th | Las Vegas Video is now is so low-cost its becoming a level playing field for brands, charities and individuals
  51. 51. June 8-9th | Las Vegas
  52. 52. June 8-9th | Las Vegas How about Instagram?
  53. 53. June 8-9th | Las Vegas Instructional content
  54. 54. June 8-9th | Las Vegas
  55. 55. June 8-9th | Las Vegas Integrated content
  56. 56. June 8-9th | Las Vegas Lets talk about the rise of livestreaming!
  57. 57. June 8-9th | Las Vegas Almost too easy apps
  58. 58. June 8-9th | Las Vegas Periscope
  59. 59. June 8-9th | Las Vegas
  60. 60. June 8-9th | Las Vegas
  61. 61. June 8-9th | Las Vegas
  62. 62. June 8-9th | Las Vegas Whats on the horizon?
  63. 63. June 8-9th | Las Vegas Reach out to new communities
  64. 64. June 8-9th | Las Vegas OK SO WHEN DO YOU WASH IT?
  65. 65. June 8-9th | Las Vegas
  66. 66. June 8-9th | Las Vegas Three things to try in 2015 Try running a Facebook ad for $5-10 a day.
  67. 67. June 8-9th | Las Vegas Try putting an infographic in your annual report or e-newsletter! Three things to try in 2015
  68. 68. June 8-9th | Las Vegas Use a free mobile app to livestream your next charity event Three things to try in 2015
  69. 69. June 8-9th | Las Vegas Reaching out to your corporate partners for digital resources
  70. 70. June 8-9th | Las Vegas Partnership Opportunities
  71. 71. June 8-9th | Las Vegas