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© ATAK Interactive and The Mcmilker Group All Rights Reserved

Why Celebrities Need Social Media

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Page 1: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

Page 2: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

Why Celebrities Need Strategic Social Media Programs

Page 3: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

1) You Are Already Using Social Media

Page 4: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

…. But Are You Making the Most of It?

Page 5: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

2) Authors, Celebrities and Entertainers are Profiting from Social Media Campaigns

Page 6: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

3)Traditional Media is Covering Social Media

Page 7: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

4) Anything Done Offline Can be Done Online Too- Doubling Exposure Opportunities

• Events• Parties• Media Tours• Strategic Communications• Interviews• Media Relations

Page 8: Why Celebrities Need Social Media

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5) If You Don’t Control Social Media It Will Control You

Celebrities, Companies and Ordinary people Are Losing Control of Social Media If They Don’t Do It Correctly!

Page 9: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

Why YOU Need A Strategic Social Media Program

• A Strong Social Media Presence Allows YOU to Speak Directly to Your Fans

• A Strong Social Media Program Lets YOU Break News About You• A Strong Social Media Program helps You Immediately Respond to

Rumors• Relationships with Prominent Bloggers, Vloggers and Podcasters

Ensures You Message is Shared how You Want it To Be Shared• Great Social Media Programs (YouTube Promotions, Twitter

Parties, etc.) go viral and Get Picked Up By The Mainstream Media• Increasingly Top Media Outlets Get THEIR News From Social Media

Page 10: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

What We Can We Offer

• Twitter/Facebook/MySpace Programs• Blog Tours• Blogger Outreach Program• Online Contest: Youtube/Flickr/Blogs/Facebook• Podcasts• YouTube Channel Development• Advanced Blog• Online Community Development and Forums• Events (Tweet-ups)• Adding an online component to offline events• Online media relations• SEO/SEM and Webite Development

Page 11: Why Celebrities Need Social Media

© ATAK Interactive and The Mcmilker Group All Rights Reserved

The McMilker [email protected]

And

ATAK [email protected]