UX Trek

Jeremy KriegelUX Manager, CIDC

Boldly going where no UX has gone before

RPV

esources

rocesses

alues

Forget your tools

IRACIS

Increase Revenue

AvoidCost

ImproveService

Treat your team as a subject

Friction Factor

Above Board

Below Board

Above Board

Below Board

Who are your allies?

Who do need to be?

UX is a sales job

A fewexamples

Lengthy revisions

Audience uncertainty

User Knowledge

Taking the next step

Preparing yourself

Why haven’t they had

UX?

How do they expect the

organization to change?

Where is UX on the

priority list?

My bias

What is the next most important

problem the business has that UX can help solve

Discussion

TANSTAAFL

spkr8.com/s/6396

http://spkr8.com/s/6396