The Masthead is the most recognisable part of the magazine. For this magazine this is down the constant font that is used on the text and therefore remains recognisable, although many other magazine titles will use the same colour pallet . This magazine has gone for a bright, attracting colour to lure the audience in.

The house style is similar throughout the whole front cover and consists of 5 main colours: green, yellow, white and grey. The simple but effective method of colour usage is not to complicate the cover too much and is done so nicely on this cover. The bright colours highlight the more important pieces in the magazine. The background allows the band to stand out in their black clothes but doesn’t flatter their pale complexions which are very close to blending in with the background.

The lures and the hooks included on this front cover are most commonly interviews, free giveaways, competitions and often a discount offer on a subscription to the magazine. The most obvious lure is the new Muse album which stands out in a bright yellow and therefore is the most enticing piece on the cover. The cover lines have been written in colours that are slightly darker than the background but are still readable.

The clothing that Muse are wearing aren’t very bright and therefore strongly suggests that they’re a rock band which are known for wearing a lot of blacks and darker colours.

The body postures of the band is quite concealed. All but one band member has their arms crossed suggesting that they mean business. The band members are all stood closely together suggesting that they are a close unit and they are all closely involved with the music. All three members have serious expression on their faces suggesting that they are serious about their music and this clearly comes across also through their clothing which is all black apart from a design on the band leaders T-shirt.

The rule of thirds is used in this cover as the band members use up a third of the cover space each with the way they are positioned. An equal representation of Muse.

The colour scheme on this cover is black, white, red and blue. The colours are attractive and eye catching and compliment the background colour which is a faded grey. These are quite simple yet effective colours as it suggests that it could appeal to all genders but the sophistication of the black and the blue combined suggests that it targeted at an older audience of around 16 – 20+. The colour scheme also compliments Lily Allen’s skin tone and hair colour as her hair fits in with the colours used and her skin tone moulds well with the background and the blues and the blacks.

The lures and the hooks that have been used on this cover are the main cover line, and the other cover lines with the added “25 GREATEST ROCK MOVIES”. This is a simple yet effective way in which the audience is encouraged to buy the magazine with the knowledge of what they will be getting inside when they begin to read and therefore attracts more readers.

The mode of address appears to have been kept simple in order to aid the focus on Lily’s photo and her cover line. The other cover lines have been placed in a noticeable area and have been written in bold to stand out with the most important pieces of text standing out the most, just like the main cover line of Lily Allen.

Lily’s body postures suggests a seductive side to her which is supported by her cover line “Sexy beast Lily Allen & her wicked, wicked ways...” She is only wearing tight shorts, tights and high heeled platform shoes which intend to lengthen her legs and make her appear more sexy than normal in order to encourage the male readers to buy Q. Although she has her back turned to the audience which deflects some eye contact The panthers emphasise the term “beast” which is used to describe Lily and is also highlighted in blue which supports the fact that this is mainly aimed at the male audience. The fact that one panthers is growling and one is prowling suggests that Lily has a soft side to her and her music and a feisty side to her which will entice more people to read about her wicked, wicked ways.

The masthead is the most noticeable piece of scripture on this cover as it has been written in a big, bold font and is unique compared to other magazine fonts. It ties in nicely with the colour scheme which consists of black, pink and grey. The pink highlights the most important part of each of the cover lines.

On this cover the colours compliment each other well as it has been kept fairly simple. The only conflicting colour is on the clothing that Katy is wearing which consist of many colours but mainly blue. The white background does wonders for Katy’s skin tone which blends nicely with the corresponding colours .

Katy Perry is well known for her chart topping singles and albums, and she is also known for putting a kinky side into her music videos . In her most recent videos she appears to be taking tips off of fellow artist Lady Gaga when it comes to fashion in some of her latest pieces. She is know known for her quirky hair and costumes but she hasn’t always portrayed this and so the photo included on this cover could be to promote the version of Katy and emphasises this in her clothing which covers everything but doesn’t leave a lot to the imagination.

Katy’s provocative body posture would suggest that it is aiming at the male audience but the colour scheme would suggest other wise. Her close and intense eye contact entices the reader to pick up the magazine which would then lead to them reading the cover lines and then buying the magazine. Like Lily Allen’s posture, Katy has slightly turned her back towards the audience supporting the provocative side to her and her music. When it comes to designing my magazine, I will have to consider the positioning of the models and the way in which they connect with the audience.

Even though the masthead is slightly covered by Katy Perry’s head you can still recognise it by the font used and by the colours that are used.

This contents page appears to be quite busy and full of information and includes a few pictures. A busy contents page could put some people off as they don't want to be bombarded by a lot of text and this can link in with the structure as the reader has to be considered when a contents page is put together.

The contents is where readers can go in order to find out in more detail what they can read about and also to discover what else is included in the magazine.

The mode of address is ordered, in chronological order and will include information about the articles in the magazine. The chronology is just common sense to editors and simply orders the articles by the page number and in what order they have been printed other wise a jumbled up contents page might just be enough to put off people from buying a magazine. I will have to consider this when designing and creating my magazine as I will have to put all of this into action when it comes to paying close attention to what other magazines do to encourage readers to keep reading . The structure of a contents page has to be easily readable so that the reader can easily see important information about what is in the magazine.

The colour scheme is quite often similar to that of the front cover of the magazine and will therefore look familiar to the reader. The contents page displays a lot of pink portraying that this is targeted at the female readers and therefore the contents will display a lot of what female readers are after. The picture used to suggest a main cover line story appears to be a boy band and so supports that this is aimed at girls between 15 – 20+ . The choice of font is simple which makes it clear and easy to read, but they have still made important information standout by the use of colour and font size

The lures are evenly spread around the page but the main lure appears to be a £2 off subscription discount which quite often encourages more people to subscribe to the magazine rather than going out and buying it in the shops.

It is clear that this contents page doesn’t focus around a particular artist but around many of the year 2009. This would encourage more readers to buy as it wouldn't focus on an artist that some regular readers might not like as much as some others.

The fonts that have been used are similar yet different which clearly separates different parts of the magazine and makes the contents more ordered for the reader.

The mode of address appears quirky as the alignment of the contents is slightly out but provides a uniqueness to this as it shows that this is an unordinary edition of the magazine. The article order is on the right hand side which is different to most magazines but has been replaced by the band index on the left hand side which ties in with the main cover line and provides more information for the reader. Being able to provide information of up and coming albums is a way too excite the readers and to make sure they buy future editions of the magazine to find out even more about their favourite artists.

The other lures included are a subscription offer and other band and studio news which aren’t as big as the offer but is still bold enough to notice. And provide more information.

the colour scheme is bold and very eye catching. The different shades of green fit nicely with the black used to outline specific information for the readers to take notice of. The band index section of the contents clearly shows what band will be included in the main cover line and therefore gives the reader more information then they were anticipating they would get which gives the reader more certainty that this magazine is one that you can trust.

The date has been clearly displayed so that the readers can refer back to it and check that the information provided is up to date. Many people will buy the magazine on the day that its released but some will buy it after its been released and is able to see if this is the most recent copy.

The colour scheme is kept the same throughout the magazine and often starts at the contents page if not the front cover which provides a familiarity throughout the magazine. The house style will be carried on throughout the magazine which link all the magazine together. This is something to consider when designing my contents and double page spread to keep my magazine linked together.

The majority of the double page spread contents page is taken up by images representing what bands are included in which article. The page of the article has also been displayed on the photo i order to inform the reader of which page it is on without them having to read through the list of articles. This is a quick, simple and effective way of enabling the reader to access information quicker. The images have been placed so that not all of them are completely straight on the page. They have been tilted and rotated to give the page a quirky feeling and to add a sense of uniqueness.

The fonts on this page are similar and simple, and helps to keep the contents easy to read and doesn’t over complicate things. One font will signify the key title where another font relays information.

The ‘Q’ symbol has been clearly displayed on the top left hand side as that is what the readers eye will be attracted to first. This is a good way to remind the readers of what they are reading and also this certain page can be referenced to if a photograph has been taken of it to identify which magazine it has come from.

The issue number has been boldly written in the top right hand corner and this allows the reader to keep a record on how many previous issues of the magazine there have been. This adds organisation to the page and satisfies some readers as they lie to keep track on how many issues they may have bought and whether they have to catch up with a certain issue. This also shows how successful the magazine is due to the fact that this magazine is only released once a month, being published for 292 months is a sign that this is a successful magazine and will encourage the target audience to buy it.

The title of this article is bold and does the exact opposite of what it states. It states that Lily Allen is not an attention seeker, yet the title seeks attention by highlighting certain letters by making them bigger and more eye catching so that the readers is immediately attracted to the title. The title suggests that people have got the wrong idea of Lily and so wants to make her statement stand out so people will pay attention which is achieved by the title being so bold and outstanding. The colouring is simple yet it stands out which suggests that Lily is a simple person with a simple twist in her music which should be considered when I start to come up with an article about my artist as the title may be a simple way to represent the artist.

The black text ensures that the reader is easily able to read the text and allows any other colours to stand out around it. A simple colour scheme doesn't complicate the page and therefore will attract more readers as most do not like colours bulging out of the screen. Using small amounts of bright colours with black allows certain words to be highlighted and noticed more by the reader.

The layout of the page is not one that I often come across. More than 2/3’s of the double page spread has been used up by Lily’s picture and title and so leaves little room for the article which could perhaps suggest that Lily has little to say on the matter that see is an attention seeker. The image of Lily is in a position which suggests attitude and that this is to make a mark on Lily’s music career. This article has been based on what people think of her and so tries to come across as someone who means business and who doesn’t take notice of any petty little comments or remarks, she just gets on with it. I will have to consider how my models are positioned in order to portray the right message across

The colour clothing that Lily is wearing links in with the colour scheme of the double page spread which consists of black, white and red. This gives the page a sense of order and sophistication as the page isn’t too jumbled with mix-match colours. Lily’s make-up and hair colour also ties in with the colour scheme and blends in well with everything else that has been laid out on the two pages.

The colours used in this double page spread are black, white, grey and red. The red has been used in a similar way that the red is shown on the American flag supporting the title “USA got the love” and also the use of red can connote passion suggesting that Florence has a passion for her music and also adds sophistication with the black as Florence has made it to the USA which is very hard for some artists

The image uses a traditional style of using up more or less 2/3’s of the double page spread and therefore focuses the attention on Florence's image and storyline. The text has been written in black so that it is easily readable on the white background but also ties in with the black in the colour scheme. This orders the page and makes it easy on the eye for the reader.

The structure of the titles leads the eye firstly to Florence herself and then onto the text which gives more description on Florence’s big break in the USA. It is made clear where the text is meant to start by a big “D” indicating the first letter of the article and also the start of it. Many articles start with this technique as it draws the eye onto the text more quickly then some other articles would with the same sized font. This suggests the importance of the article to the readers.

The clothing that Florence is dressed in is a sexy selection only exposing the legs but emphasising her breast with black coned spikes. This is sexy but sophisticated and doesn’t give the wrong impression to fans that may be of a younger age. The colour of the clothing makes her skin tone stand out which draws attention to her elongated legs and her face focusing more attention on her rather than her body

By using the phrase “USA got the love” it plays on the title of one of Florence’s best known songs “You’ve got the love” and therefore gets you singing the song in your head. It also shows USA as being the biggest piece of text suggesting that the USA is a big industry to impress music wise. The way the “got the love” is written is very elegant which suggests that Florence is an elegant singer and portrays this through her music.

Pixie Lott is considered as a sweet and innocent girl with a huge talent. This article title puts doubt in the mind of whether she is as perfect as we perceive her. The words “perfect” and “pixie” are highlighted in bright colours that stand out from the rest of the title which has been left as an unfilled structure. Pixie’s angelic blonde hair contrasts well with the bright blue that has been used within the text on the double page spread and has also been used in her clothing.

The small text could prove to be a struggle to read, but the white used to highlight important parts to Pixie’s answer offer all the information needed so that the reader doesn’t have to bother reading the whole thing. The questions have also been highlighted but in a blue which carries the innocence into the questions suggesting that the questions are what people want to hear and the answers given are also what people want to hear.

Pixie’s image has been enlarged to fit 2/3’s of the page suggesting that she will be a big star in the music industry. This Along with the other pictures chosen have been to show how attractive she is and hope to appeal to a male audience which could tie in with the blue colour scheme. This could also be portrayed as introducing a new role models to younger girls aged 10-16, who need an inspiration to look up which could explain why the photos chosen are innocent and sweet.

The background has been used in a similar way to the background in Pixie’s album cover which has been advertised in the top left hand corner, where the eyes will first go when turning to this double page spread. The white spot in the top centre of the page draws attention to Pixie’s face so that the focus is on her. The colours black, blue and white all mix well together and highlight substantial questions that have been address to Pixie to find out if she really is as “perfect” as she seems. The blue has highlighted the word ”Pixie” in the title to suggest innocence and this colours has been run throughout the pages to end at a perfection score at the top of the second page along with the added photos of Pixie modelling the same blue dress to tie in “perfectly” with the rest of the scheme.