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Social Learning & Working Smarter Through Social Media
Brent’s Consulting Role Through my company, Social Media Tools for Work and Learning, I help organizations identify, establish, and improve their social media and communication practices. Through my seminars, I can provide your employees with the tools and understanding to implement an efficient social media strategy and infrastructure.
I can help your organization achieve:• Improved performance and financial results;• Stronger relationships inside and outside the organization; • Increased innovation and collaboration;• Dynamic community participation and commitment.
My Assignment
1. Introduce the context and culture of social media as it is impacting organizations, staff, communities and service users and the potential for improving staff and organizational performance.
My Assignment
2. Increases staff/organization awareness and understanding of how a social media program can directly contribute to Mission & direct client work (hands on demonstration and or participation will be included);
Work areas will include: ………..
• Staff peer work;
• Team work & performance;
• Staff performance;
• Supervision;
• Professional development;
• Program collaboration;
• Partner collaboration;
• Relationships in and outside the organization;
• Research/knowledge exchange; • Client work (online communications etc); • Client access to services; • Marketing/Membership/Funding; • Working Smarter (Learning) Culture; • Governance (policy, guidelines, training & support; • Web site performance
Working Smarter Through Social Media
My Assignment
3. Assist CCSYR in developing a plan for further social media integration within the organization.
Background – Social Media
Programs
Youth School to community
Youth Poverty Mapping
Streetjibe (SKI)
Learning Community
Capacity Building
Social Tech Training
Social Media Integration
Social Media Partner
Network
Consulting Social Media
Web Site Integration
Social Media Strategy
Network Learning
Personal Learning Hub
Learning Communities
My Starting Points
Work and learning are 2 sides of the same
coin;
Internal change before external is better;
The tools are the tools, the tools are not the
thing;
You are hardwired to learn. People change
organizations
Having a presence in Social Media Is worthless unless you do something
with it;
New Challenges
Information
overload
So many tools, where to start?
New learning & practices required
No plan/policy for social learning &
social media
Understanding the social media culture shift
Converging Forces: connections, tools,
expectations
Work Performance Challenges for Nonprofits(that social learning practices & media could address)
Fragmented knowledge &
Research
Sharing & Collaboration
Support for Staff to learn new practices
Funder Relationships difficult to maintain
Redundancy – lost time with ineffective
meetings
Slow responsiveness to consumers &
stakeholders
Social Non Profit/Business
Social LearningCollaborative Work
Leadership Framework
Working Smarter Culture
Work is in a state of transformationThree Converging Workforce Trends:
Source: The New Social Learning – Bingham and Conner 2010
Expanding opportunities for personal connection;
Emerging expectations from shifting
workforce demographics;
Work - place
Increasing reach of
customized technology.
Social Media + Social Learning
Social Media is technology used to engage 3 or more
people;
Social Learning is participating with
others to make sense out of new ideas;
What’s new is how powerfully they work together;
Work has Changed
Convergence of Social Learning, Social Media and Working Smarter
A few illustrations – SourcesHarold Jarche - Internet Time Alliance
Marcia Conner – The New Social Learning: A Guide to Transforming Organizations Through Social Media
Beth Kanter – How Networked Non Profits are Using Social Media to Power Change
Work has Changed
Kelsey Ruger
Work has Changed
Kelsey Ruger
Work has Changed
Informal Learning
Social & Network Learning
Examples From My Work
Social Learning & Working Smarter Through Social Media
Sharing and Collaborating with Open Atrium
The World’s Largest Suggestion Box
Sharing and Collaborating with Google Docs
Example - Twitter
Evolution: How Social Learning Works with Social Media for Powerful Results
Next Steps
Next Steps(Start where you are, develop incrementally and
connect Social Media Program with Workplace Goals)
Survey
Incubation Team
Framework for Continuous Development
