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Mark Sendo [email protected] February 14, 2012

Fayceoff investor deck launch

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Launch Investor Deck

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Page 1: Fayceoff investor deck launch

Mark Sendo

[email protected]

February 14, 2012

Page 2: Fayceoff investor deck launch

Market Size: According to Zynga

• Virtual goods $9 billion industry triple in 5 years.

• The social gaming trend is expected to encroach into television entertainment.

• Virtual goods usage is currently the fastest growing monetization method in the gaming industry.

• Zynga goes public worth $10 billion.

• Playdom acquired by Disney for $700 million.

• Playfish and PopCap acquired by EA for $400 and $1 billion respectively.

• GREE acquires OpenFeint for $104 million.

• BigPoint sells 50% at $1 billion valuation.

• Many other M&A deals.

Page 3: Fayceoff investor deck launch

Market Problem: Only 1% - 3% Spend Money

• 60,000 virtual goods are used every second.

• Games own the virtual goods.

• Gamers currently cannot transfer said goods.

Page 4: Fayceoff investor deck launch

A Social Trading Network Patent Pending

Page 5: Fayceoff investor deck launch

Monetization: How We Make Money

Gamers purchase virtual currency to bid/buy items.

Developers, of the game where Credit is purchased, will receive 95% of revenue.

The concept of finding bargains on virtual items will increase the raw number of paying users.

Page 6: Fayceoff investor deck launch

Laser Focused Approach: Market Share

1. East Side Game Studios – Proof of Concept 1. Deep , tightly integrated 2. Evolve, enhance and perfect

1. Technology, Strong APIs. 3. Engagement 4. Profitable 5. Partnership cooperation 6. Jason Bailey 7. Press

Continued……

Page 7: Fayceoff investor deck launch

Market share - fayceoff

1. Internal Sales: third party relationships

1. Sales Pipeline of over 250 game companies

2. External Sales (3):

1. Sales Rep in San Francisco/L.A., Europe, & Asian

2. Establish local awareness

3. Sign 3rd party developers/publishers

3. Partnerships

1. iQU – Partnership (100 million unique users) (NEW)

2. Atari, Digital River, and the9 (OF), and others.

4. Conferences

5. Marketing/PR

Page 8: Fayceoff investor deck launch

Fayceoff Milestones

Nov: 2011 Fayceoff

Founded – Secure Tech

Seed Funding

Jan: 2012

Platform Launched

Feb: First Customer: East Side

Games Integrated

& Launched in Private

Beta

April: Proof of Concept

& Fayceoff Mobile iOS w/

PR

June: Fayceoff Mobile

Android & Social Trading Game Engine

August:

Series A Funding $3 - $5 Million

Page 9: Fayceoff investor deck launch

Organization Chart

Page 10: Fayceoff investor deck launch

The Competition

• $450 million per year

• Monetization / Failed Auction

• Business 2 Player marketplace

• Business 2 Player Marketplace

• Startup

Page 11: Fayceoff investor deck launch

1. Phase 1 launched, $300k note/equity raised 1. Company formed, IP filed, phase 1 platform built,

first customer, amazing team, sales pipeline 2. Seed Round Closed $500,000 3. Proof of Concept - First Company to prove p2p

trading for social/casual virtual goods 4. Scale => Mobile 5. Scale Mobile => Social Trading Game Engine 6. Series A - $2 to $4 million 7. Exit : GREE, Atari, VISA, Digital River, Facebook

Trivia