What editors say

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<ul><li><p>UEF // University of Eastern Finland</p><p>lllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll</p><p>lllllllllllllllllll</p></li><li><p>UEF // University of Eastern Finland</p><p>WHATEDITORSSAY</p><p>lllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll</p><p>lllllllllllllllllll</p><p>Pivi ErikssonUniversity of Eastern FinlandBusiness School</p></li><li><p>UEF // University of Eastern Finland</p><p>Or, TheAdviceIve GotFromEditors</p></li><li><p>UEF // University of Eastern Finland</p><p>Nothing irritates memore than a paperwhich is not readyfor publication.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>FIRST OF ALL,DO NOT</p></li><li><p>UEF // University of Eastern Finland</p><p>Write papers withMARGINAL relevance.</p><p>DO NOT</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Write papers that youdo not feel PROUD of.</p><p>DO NOT</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Cite WRONG papers,WRONG researchers,or submit to WRONGjournals.</p><p>DO NOT</p></li><li><p>UEF // University of Eastern Finland</p><p>WRONG = those thatyou do not want todiscuss your researchwith.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Provide listings ofstuff, but focus on theSTORY.</p><p>DO NOT</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>BUT THEN DOTHEFOLLOWING</p></li><li><p>UEF // University of Eastern Finland</p><p>DESIGN ANDTARGET</p></li><li><p>UEF // University of Eastern Finland</p><p>First know theRESULTS of yourresearch.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>With these in mind,design a paper to acarefully CHOSENjournal.</p></li><li><p>UEF // University of Eastern Finland</p><p>Target a journal inwhich people that youwant to talk to havePUBLISHED.</p><p>21</p></li><li><p>UEF // University of Eastern Finland</p><p>Or target a journal inwhich people thatyou want to talk towork as EDITORS.</p><p>22</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Remember that yourprimary audience isACADEMICS.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>But your audiencecan also includePRACTITIONERS.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>When designing yourpaper think about...</p></li><li><p>UEF // University of Eastern Finland</p><p>WHY your papermatters?</p></li><li><p>UEF // University of Eastern Finland</p><p>What people will do orthink DIFFERENTLYafter they have readyour paper?</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Also think aboutwhether your paperis...</p></li><li><p>UEF // University of Eastern Finland</p><p>1. New to the WORLD2. New to the FIELD3. New to just YOU</p></li><li><p>UEF // University of Eastern Finland</p><p>The third option isnever enough for anexcellent paper.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>REFINE YOURPOINT</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>You can have onlyONE new thing in anexcellent paper.</p><p>24.4.2015Pivi Eriksson 38</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>You can have eithernew perspective ORnew theory ORnew methods....</p></li><li><p>UEF // University of Eastern Finland</p><p>But only one of these.</p></li><li><p>UEF // University of Eastern Finland</p><p>If you have two newthings, you are dead.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>So, make your paperNARROWER than younever thought it couldbe.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Look at the mostRECENT work relatedto your research.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Cite people that youwant to TALK TOwith your research.</p><p>48</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>APPRECIATE whatother researchershave done.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Embrace and extendother researcherswork .</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Engage inconversation withother researchers inyour research field.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>SHOWEVIDENCE</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Show that you haveused your researchmethodsANALYTICALLY.</p></li><li><p>UEF // University of Eastern Finland</p><p>Note that descriptionand illustration is notenough for goodANALYSIS.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Check that youranalysis is based onDATA, not on yourpre-assumptions.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>You must show yourreader the path from datato analysis and results.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>PRIORITIZE</p><p>24.4.2015Pivi Eriksson 65</p></li><li><p>UEF // University of Eastern Finland</p><p>The first chapter ofa top paper is themost important.</p><p>24.4.2015Pivi Eriksson 66</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>And this is what youshould have inthere...</p><p>24.4.2015Pivi Eriksson 68</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>This paperFOCUSES ON</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>This papercontributes to theDISCUSSION on...</p><p>24.4.2015Pivi Eriksson 72</p></li><li><p>UEF // University of Eastern Finland</p><p>Then cite 2-4 keyarticles on thatdiscussion publishedin your target journal.</p><p>24.4.2015Pivi Eriksson 73</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>The paper elaborateson the PROBLEM of...</p><p>24.4.2015Pivi Eriksson 75</p></li><li><p>UEF // University of Eastern Finland</p><p>and my SOLUTION tothis problem is...</p><p>24.4.2015Pivi Eriksson 76</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>The main objective ofthe paper is...</p><p>24.4.2015Pivi Eriksson 78</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>The key findings inthe paper are...</p><p>24.4.2015Pivi Eriksson 80</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>FINALLY</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Throughout yourpaper, justify yourchoices:WHY, WHY, WHY?</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>Also check there isa good MATCHbetween them.</p></li><li><p>UEF // University of Eastern Finland</p></li><li><p>UEF // University of Eastern Finland</p><p>If your article getsrejected, carefullyrewrite it to anotherjournal.</p></li><li><p>UEF // University of Eastern Finland</p><p>Start slide with image, image size 230 x 68 mm</p><p>Hope you found thisuseful!</p><p>paivi.eriksson@uef.fi</p></li></ul>