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Open Access Week 26 October 2016

Twitter 101 Workshop

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Page 1: Twitter 101 Workshop

Open Access Week26 October 2016

Page 2: Twitter 101 Workshop

Who we are

Page 3: Twitter 101 Workshop
Page 4: Twitter 101 Workshop

What we will coverWhat is Twitter?

The Basics

• What you can do with Twitter• Elements of Twitter• Setting up your account• #firsttweet and #twitter101• Building your network • Twitter for… you! • Challenges and Risks• Best practice: OER Hub • Go forth and tweet!

Page 5: Twitter 101 Workshop

To tweet or not to tweet… by opensource.com (https://www.flickr.com/photos/opensourceway/5364620846/in/faves-40959105@N00/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

What is Twitter?

Page 6: Twitter 101 Workshop

Storyin140_Banner800 by @GwynethJones_The Daring Librarian (https://www.flickr.com/photos/info_grrl/15193684543/) is licensed CC BY-NC-SA 2.0 (https://creativecommons.org/licenses/by-nc-sa/2.0/)

Page 7: Twitter 101 Workshop

Microblogging

Twitter logo by Emilie Ogez (https://www.flickr.com/photos/eogez/3189795149/in/p) is licensed CC-BY-NC-SA 2.0 (https://creativecommons.org/licenses/by-nc-sa/2.0/)

Page 8: Twitter 101 Workshop

Quick Twitter facts• First tweet in March 2006 and platform

launched in July 2006; • First # used in August 2007;• 1.3 billion Twitter accounts created since

Twitter launched;• 302 million “active users” of Twitter in 2015

and 310 million reported in April 2016; • 80% of Twitter users access platform via

their mobile.

References: https://www.brandwatch.com/2016/05/44-twitter-stats-2016/ and https://www.statista.com/chart/1520/number-of-monthly-active-twitter-users/

Page 9: Twitter 101 Workshop

http://www.rosemcgrory.co.uk/2016/01/04/social-media-statistics-2016/

Page 10: Twitter 101 Workshop

By Intel Free Press [CC BY 2.0 (http://creativecommons.org/licenses/by/2.0)], via Wikimedia Commons: https://commons.wikimedia.org/wiki/File:Internet_Minute_Infographic.jpg

Page 11: Twitter 101 Workshop

Facebook, Twitter play different roles in connecting mobile readers to news via Pew Research Center Facttack: http://www.pewresearch.org/fact-tank/2016/05/09/facebook-twitter-mobile-news/?u

Page 12: Twitter 101 Workshop

Twitter by Esther Vargas (https://www.flickr.com/photos/esthervargasc/9774490844/in/faves-40959105@N00/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

The Basics

Page 13: Twitter 101 Workshop

What you can do with Twitter

Is the influence of social media overhyped? by opensource.com (https://www.flickr.com/photos/opensourceway/4752509641/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

Page 14: Twitter 101 Workshop

Contribute to and Build Networks

Networked Teacher Diagram – Update by Alex Couros (https://www.flickr.com/photos/courosa/2922421696/in/photolist-5sfb9Y) is licensed CC BY-NC-SA 2.0 (https://creativecommons.org/licenses/by-nc-sa/2.0/)

Page 15: Twitter 101 Workshop

Share and Promote

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Ask Questions / Phone a Friend

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Give and Receive Feedback

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Tell people what you’re

up to

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News

Page 20: Twitter 101 Workshop

Egypt tahrir square 2011 by AK Rockefeller (https://www.flickr.com/photos/akrockefeller/8341682053/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

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All the LOLs

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Elements of Twitter

Multiple Tweets Gradiant by mkhmarketing (https://www.flickr.com/photos/mkhmarketing/8476805037) is licensed CC BY 2.0 (https://creativecommons.org/licenses/by/2.0/)

Page 23: Twitter 101 Workshop
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Your Handle / username

Your Name

Information about yourself/ your project (160 characters max)

Location / where you’re based WebsiteWhen you joined Twitter

Profile picture/logo

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Notifications & Direct Messages

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A Tweet Handle / User

Hashtag

Reply, retweet, like, tweet activity (inc. engagement)…

Profile pictures of people who ‘liked’ the tweet

Addressing another user

Page 27: Twitter 101 Workshop

Setting up Your Account

…Because one is not enough by Caribb (https://www.flickr.com/photos/caribb/5259734742/) is licensed CC BY-NC-ND 2.0 (https://creativecommons.org/licenses/by-nc-nd/2.0/)

Page 28: Twitter 101 Workshop

#firsttweet & #twitter101

Screenshot of CIA Twitter account, source: https://www.mysocialsuite.com/blog/how-to-write-your-first-tweet?1902928516=2086365587

Page 29: Twitter 101 Workshop

Building your network

_-_complexity [1] by nerovivo (https://www.flickr.com/photos/dominik99/384027019/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

Page 30: Twitter 101 Workshop

Twitter for… YOU!

Page 31: Twitter 101 Workshop

Twitter by Pete Simon (https://www.flickr.com/photos/petesimon/3365095019/in/faves-40959105@N00/) and is licensed CC BY 2.0 (https://creativecommons.org/licenses/by/2.0/)

Challenges and Risks

Page 32: Twitter 101 Workshop

Shouting Into the Void

Speak up, make your voice heard by Howard Lake (https://www.flickr.com/photos/howardlake/5540462170/in) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

Page 33: Twitter 101 Workshop

Finding your network

Network by Jurgen Appelo (https://www.flickr.com/photos/jurgenappelo/6797252840/) is licensed CC BY 2.0 (https://creativecommons.org/licenses/by/2.0/)

Page 34: Twitter 101 Workshop

Cauti

on T

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Here be monsters!

Page 35: Twitter 101 Workshop

When things don’t go according to plan…

Source of Dorothy Perkins tweet: http://www.huffingtonpost.co.uk/entry/brexit-tweets_uk_576d1197e4b08d2c5639021e and http://www.huffingtonpost.co.uk/entry/brexit-tweets_uk_576d1197e4b08d2c5639021e

Page 36: Twitter 101 Workshop

Source: http://www.bbc.co.uk/news/uk-england-37538391

Page 37: Twitter 101 Workshop

Old cell phone pic #6 by Katjusa Cisar (https://www.flickr.com/photos/katjusac/5246392675/) is licensed CC BY 2.0 (https://creativecommons.org/licenses/by/2.0/)

Page 38: Twitter 101 Workshop

Privacy by g4II4is (https://www.flickr.com/photos/g4ll4is/8521624548/) is licensed CC BY-SA (https://creativecommons.org/licenses/by-sa/2.0/)

Page 39: Twitter 101 Workshop

Finding your Voice

Zip mouth by David Davies (https://www.flickr.com/photos/davies/1163960/) is licensed CC BY-SA 2.0 (https://creativecommons.org/licenses/by-sa/2.0/)

Page 40: Twitter 101 Workshop

Distractions…

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Our experience

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Go forth and tweet!

Image courtesy of @OERLEGO: https://twitter.com/OERLEGO/media

Page 43: Twitter 101 Workshop

Other resources• Getting started with Twitter: https://support.twitter.com/articles/

215585 • The Twitter Glossary: https://support.twitter.com/articles/166337 • Demonstrating the Power of Twitter:

https://learntechgalway.blogspot.co.uk/2016/09/demonstrating-power-of-twitter.html

• A big pile of useful UK social media stats you’ll like from ONS: http://comms2point0.co.uk/comms2point0/2016/8/23/a-big-pile-of-useful-uk-social-media-stats-youll-like

• ONS presentation Social media in the UK: http://www.slideshare.net/statisticsONS/social-media-use-in-the-uk-65266896?platform=hootsuite

• 5 facts about Twitter aged 10: http://www.pewresearch.org/fact-tank/2016/03/18/5-facts-about-twitter-at-age-10/

• The Six types of Twitter conversation: http://www.pewresearch.org/fact-tank/2014/02/20/the-six-types-of-twitter-conversations/