TASK 4 REPRESENTATIONBRADLEY DILLOWAY

REPRESENTATION OF ROCK MAGAZINES

The magazine here is represented to be aggressive and rebellious this is because we associate aggression and rebellion with rock music and people which listen to rock music. Kerrang design their magazines in this way to appeal to the target audience. There are many ways in which the magazine show this representation:

• The main image on the front cover is a large picture of a male rock artist. He seen to be dominate because the image is so large and takes up most of the room of the page, given that he is also male this helps show him as dominant because males are seen to be more aggressive than females.

• He is dressed in black, black connotes death therefore this portrays the man as violent. • Rock music is associated with white ethnicity this is shown on the front cover as all the people on

the magazine are white. Furthermore the man is also shown to be 20s this helps us regard him a rock star.

• A mid-shot is used so the picture can capture his serious facial expression and his violent body language.

• He is portrayed to be violent because of the way he is shown to be punching his hand. This shows both men and rock stars to be aggressive.

• We also see quotes of the man saying ‘ I could be your worst nightmare’ once again this helps represent him as an violent man.

• These other pictures on the front cover again helps us associate rock stars with young, white males however, this time we see them with more unusual hairstyles and black makeup. These hairstyles help portray rock stars as people who don’t care and the black as violent people because black connotes death.

• We again get the impression that these people don’t care because they aren’t looking at camera, this portrays them as cool and rebellious.

• They are also again portrayed as violent because we associate pale skin and black hair with vampires.

• A mid-shot is used again to capture facial expressions and body language, in the picture with the guy playing the instrument we see more aggressive body language which represents rock music as loud and aggressive.

• In the front cover we also see a really unconventional cover story involving marriage. We see the colour red used as it connotes love and a pretty female with a white dress and blonde hair which connotes marriage and purity. This picture represents females as pure and kind which is the complete opposite of which the men were portrayed

• However, the picture is designed to deceive and draw the attention of the reader and fans of Paramore. This is because usually Paramore is an female singer with lots of black makeup, very colourful hair and in every picture of her she is wearing black. She is usually the opposite of what we stereotype a female as so when we see her in such a sterotypical way, on a swing, saying ‘getting married is what I want’ fans of her are almost forced in the buying the magazine because they want to see what's happened to the girl they idolised.

CONTENTS PAGE

• The picture here shows kerrang readers young and rebellious. This is shown as the main image is off three youngsters partying and taking shots.

• We see this social group all to have long hair, wear makeup and all be young and white. Suggesting that these are the qualities we associate with rock artists.

DOUBLE SPREAD PAGE

• In this picture we see a band of 4 males. These men are shown to be cool and stylish because none of them are looking at the camera and all are wearing trendy clothes.

• Once again they fall under the stereotype that rock stars should have long hair. In addition every male artist we have seen all has black hair suggesting that this is the norm.

• Every shot apart from one is a mid-shot. The mid-shot is used so we can clearly see the seriousness in their facial expressions. Also due to the mid-shot we see that they are working on their music. Therefore, thanks to the mid-shot we see that this band take their work very seriously. The one close is used to show the lead singer screaming which conveys the genre of rock.

• Finally once again they are all white and young, we can again make the judgement that they are violent because they are all male, one of them seems to be screaming and none of them a smiling or appear to be happy.