Social Media For Success And Safety By Scott Mills

InternetViolence Prevention.com

RelationshipsTechnology

Presenter Constable Scott Mills Toronto Police Service Corporate Communications Social Media Officer User name: TorontoPolice

Crime Stoppers InternationalSocial Media Adviser

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Facebook.com/CSIWorld

Twitter.com/CSIWorld

Youtube.com/CSIWorld

CSIWORLD.org

Social Media Community Youth

Profile: Facebook.com/ScotMills Page: Facebook.com/GraffitiBMXCop

@GraffitiBMXCop

TorontoBMX LegalGraffitiArt

Relationships+Technology Key Messages Adult mentorship in real life must be continued into cyber world to prevent societal violence Paradigm shift from legal liability model to policy driven relationship/technology approach is

essential for community safety Relationships and trust between adults and youth are key to the prevention of bullying, gangs,

suicides, threatening bodily harm/death, online intimidation, terrorism Adults include parents, teachers, school admin, police, social workers, justice system workers,

correctional staff Social media is vehicle for sustainable, connected relationships that create trust which fosters

reporting of concerns of violence to be dealt with BEFORE a mass shooting/bombing/bullying/gang involvement/suicide

Qualitative measurement of effectiveness required - organizational leadership and performance measurement/promotion process for Internet Violence Prevention strategies necessary

Relationships +Technology Key Message 1

Adult mentorship is real life must be continued into the cyber world to prevent societal violence

Relationships + Technology Key Message 2

Paradigm shift from legal liability model to policy driven relationship/technology approach is essential for community safety

STOP BLOCKING SOCIAL MEDIA Start community building and preventing

violence


Relationships and trust between adults and youth are key to the prevention of bullying, gangs, suicides, threatening bodily harm/death, sexting, online intimidation, terrorism, mass shootings


Adults include parents, teachers, school administrators, police, social workers, justice system workers, correctional staff

Relationships + Technology Key Message 5 Social media is vehicle for sustainable, connected

relationships that create trust which fosters reporting of concerns of violence to be dealt by authorities BEFORE a mass shooting/bombing/bullying/gang involvement/suicide

Quantitative SuccessCrime Stoppers Tips Tripled in 2 Years

AFTER Relationships/Techology 1000 tips per month

BEFORE Relationships/Technology 300 tips per month

Social Media Crime Stoppers is Key

2008 Interpol + Social Media Prevent/SolveCrime @Interpol_ICPO

For full presentation at 5th Annual Interpol Fugitives Conference Nov/2008 Click ‘Documents’ tab http://InternetViolencePrevention.com

Teen Suicides Stopped Largest High School in Canada 2000+

students School Safety Monitor Dave Bradley In partnership with Toronto Police School

Resource Officer Program and Crime Stoppers

Saw timely posts of suicide on Facebook STOPPED 5 Teen Suicides

Relationships and TechnologySchool Safety “Hall Monitor”

Gang Involvement StoppedCommunity Leaders Created Social Alchemy - take bad + turn to good @ArtofPhade Jessey Pacho

Crime Stoppers International Student of the Year

@BubzArt Kedre Browne

Jason Tojeiro Facebook.com/TorontoBMX Chief’s Youth Advisory Council Nicholas Maharaj @Twittnick @CYACCouncil

Mass Shooting Stopped

Teacher reports suspicious posts by a facebook friend to police via facebook

Police investigation results in arrest of anti-Semetic individual threatening “Virginia Tech” style school shooting on University Campus

Emergency ManagementRelationships+Technology

Jan/2011 Omaha, Nebraska

Son of a police officer Omaha, Nebraska left suicide note on Facebook Shot+killed vice principal Wounded principal Killed himself Could we PREVENT with Relationships +

Technology Strategy?

Relationships +TechnologyInternet Violence Prevention

http://bit.ly/OmahaIVP

Jan/2011 Tuscon, Arizona Congresswoman Gifford wounded 14 citizens wounded, 6 dead Within hours @Mashable had “Social

Media Guide to Mass Shooting” on Facebook and Twitter

All the warning signs were there Could relationships and technology

strategy have prevented this?

Relationships and Technology It is our duty to PREVENT

What Can Be Done?

Make Social Media Policy Top Priority Massive Education and Training It can be accomplished with hope, vision

and action Bill Bond - President US Association of

School Principals

You are the expert and you don’t even know it…YET!

The Power of One “Each One Teach One” Bill J. Bond - witnessed 3 students die in school shooting when he

was principal Dedicated to PREVENTION BEFORE Training:

“We are losing a generation of our youth” “I have to quit because I an no longer effective”

AFTER Training: “I don’t even have to change one slide in my presentation - just

ask people to be my friend in social media at the end”

Presenter Contact Info

Constable Scott Mills Toronto Police Service Corporate Communications Office: 416-808-7100 Cell: 647-449-2801 E-Mail: [email protected] E-Mail: [email protected]