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social media: melanie parlette - stewart, MLIS |blended learning librarian | [email protected]|@mparstew build + own your online identity

Social Media: Build and Own Your Online Identity

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Page 1: Social Media: Build and Own Your Online Identity

social media:

melanie parlette-stewart, MLIS |blended learning librarian | [email protected]|@mparstew

build + own your online identity

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Image source: https://blogs.monash.edu/presto/tag/online-identity/

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Image source: http://vibe.community/index.html/football-manager-handheld-2012-2010/fmh2011/2011guides/reputation-r143/

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Image Source: https://www.cartaworldwide.com/public/assets/uploads/cs-image/Blake_One_Size_Fit.png

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Image Source: http://i.huffpost.com/gen/1095060/images/o-ROBOTS-HUMANS-facebook.jpg

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Tip:Google Yourself

(even better add a Google Alert)

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Image Source: http://i3advantage.com/blog/category/unique/

Tip:Be On Brand

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building your digital identity

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Every activity is an opportunity.

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Attend a conference.

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Give a Conference Presentation.

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Provide a Research Project Update.

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Published an article.

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Twitter

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Add ImagesSection

of a Poster

Quote

Chart or Graph

Canva.comPiktochart.comNew Old Stock (nos.twnsnd.co)Flickr: Creative CommonsRecite.com

Free Tools

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Image source: http://www.wonderslist.com/10-tips-to-increase-followers-on-twitter/

Journals Colleagues Conferences

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Use the “@” mention feature to tag organizations, journals, conferences, and colleagues.

This will increase your impact and discoverability.

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@Mention

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Photo: http://www.jeffbullas.com/2014/05/07/how-to-use-the-power-of-hashtags-in-your-social-media-marketing/

Conference Hashtags #edu16 #sxsw #ieeemeta #congressh

#highered

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#

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#

Trend Search

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Pinned Tweet

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Blog

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LinkedIn

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Image Source: http://blog linkedin com/2013/04/17/new-mobile-experience-for-everyday-professional/

Tip:Add people you meet at workshops + conferences

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www.saravannini.com

Personal Website

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www.giovanniricco.com

Personal Website

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the future is video.

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DIY Video

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DIY Video

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you don’t need a big budgettake advantage of free toolsmake it accessibleshare across multiple platformskeep it digestible (less than 2 minutes)

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Measuring Your Impact

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h-indexG-index

i10 indexGoogleability

CredibilityImpact

Impact StoryPLOS Article Level MetricsAltmetric.com BookmarkletGoogle Scholar ProfileAcademia.eduResearchGate.netMendeley

Tip:Make sure

you have the right to post your papers.

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Be authentic.

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get in touch.

Melanie [email protected]@mparstewwww.melanieparlettestewart.com ca.linkedin.com/in/melanieparlette

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recommended reading

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Library Guides to Research Metrics: • Research Metrics• Article Metrics• Journal Metrics• Author Metrics

• Interested in understanding h-index? Get help calculating your h-index.• Alternative Metrics (Altmetrics)

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Further Reading / Sources• http://blog.impactstory.org/• The Top 10 Benefits Of Social

Media Marketing (Forbes)• Canadian Digital, Social and Mobile

Statistics on a Global Scale 2014• Create your Twitter Content Strategy• 26 Creative Ways to Publish Social

Media Updates• Infographic: The optimal length for social

media updates and more• Canadian Internet Registration Authority:

The Canadian Internet Fact Book• Douglas Coupland, Slogans for the

Twenty-First Century• Golden Rules of Social Media

Accessibility• Top 10 Social Media Blogs• 7 Tips for Upping Your Social Media

Game in 2015 (Time Magazine)

• The Minimalist Guide to Personal Branding on Social Media

• Conversation Prism• hipster office desktop 3.0 - Photo:

Markus Spiske / raumrot.com• Lights - Photo: Markus Spiske

/ raumrot.com• Video: The Social Media Revolution

2015• Video: My Digital Stamp & Digital

Legacy• Facebook• Twitter• Pinterest• YouTube• Instagram• Blogging Gideon Burton Blogging Street

Cred

• Office desk - Photo: Markus Spiske / raumrot.com

• polaroid 635 supercolor - Photo: Markus Spiske / raumrot.com

• Closed doors - Photo: Markus Spiske / raumrot.com

• You've been Googled: what employers don't want to see in your online profile

• Execute a social media audit in these 6 steps

• Conversation Prism• Librarianship Doesn’t need professionals• The Five Essential Ingredients of a Great

Online Portfolio