How to develop a workshop!

How to develop a workshop! by Iida Hokkanen is licensed under a

Creative Commons Attribution-NonCommercial 4.0 International License.

How to develop a workshop

A workshop to help you succeed in your new role!

1 How to develop a workshop! by Iida Hokkanen is licensed under a


http://www.slideshare.net/IidaHokkanen/how-to-design-and-develop-a-workshop


http://creativecommons.org/licenses/by-nc/4.0/










Why are we here…?

SUCCESS Having a systematic framework to developing training is critical!

Offers you guidance Helps with managing vendors Working with stakeholders and sponsors

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Learning objectives

Validate a learning need Create a design document Utilize workshop design/adult learning basics

in workshop design

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Getting to know you…! Name & role Favorite training experience

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What will you do?

The field needs training on…!

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Validating the training need Validation questions:

How was this training need identified? What is the desired behavior/skill? What else might be inhibiting the desired

behavior? How many people need training?

Learner advocate

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Training is NOT always the solution

Lack of skills/knowledge

Flawed environment

Lack of motivation

–Training–Coaching/mentoring–Practice –Job Aids

– Improved tools & forms– Improved policies– Workplace redesign– Job re-design

–Improved incentives–Information– Coaching– Manager discussions

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Is this a training need?1. The European sales teams will be implementing a new

selling model that encompasses a new call approach as well as new selling competencies.

2. The Cerpirol sales team will be piloting a new remote detailing technology. The operations team wants the reps to be trained on the process for getting technical support during the pilot.

Basic troubleshooting, when and how to call helpdesk, FAQs

3. The national sales leader of Amodopan went on a field ride with a rep. Upon his return he wanted the training focus of the upcoming POA to be on probing skills. The Amodopan training team has rolled out 3 different probing

initiatives to the sales team over the last 1.5 years.

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What will you do? After your conversation with your colleague

you’ve validated that this is a real training need...

What do you do next?

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Building a home

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Building a home

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It all starts with a blue print!








Design document“Blueprint” of the learning solution:

1. Objectives2. Learning strategy3. Workshop flow & logistics

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1. Objectives Why do objectives matter?

1. Identify the expectations2. Determine the scope of the content3. Basis for activities and assessments

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1. Objectives

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Examples

The goal of this workshop is to prepare you to detail HCPs while utilizing the new interactive

visual aid.

At the end of this workshop you will be able to:• Recall new data in the visual aid• Relate marketing messages with the new data• Navigate the new interactive visual aid • Verbalize marketing messages while utilizing the new interactive visual aid








2. Learning strategy

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Pre-work

Learning event

Evaluation

Pull-through








3. Workshop flow and logisticsExample: Gain attention Inform learners of objectives Lecture on topic Facilitate activity Debrief Wrap up

Lecture should be

only a third of your entire

agenda!

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Break

Please be back on time!

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Adult learning theory

Adults learn best when:

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they need to know why they

need to learn something

learn experientially

they approach learning as

problem solving

the topic is relevant and of

immediate value

they learn with and from each

other

they are responsible for their

own learning








Basic workshop design

Assess for retention and coach for on-the-job transfer

Opening exercises to gain attention!

Present content in manageable “chunks”

Activities to provide guidance, practice & feedback

Advanced activities to help participantsapply new skill/concept or tool

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Instructional methods

Some examples are: Lecture Role play Game Structured discussion + debrief Case study Stories Examples

Instructional method

should be changed every 20 minutes

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Design content to increase retention

Reading, hearing, looking at words

or picturesWatching a movie

Looking at an exhibitWatching a

demonstrationObserving action

Participating in a discussionGiving a presentation

Playing a game

Doing a presentation or activitySimulating the real experience

Doing the real thing and getting feedback

ACTIVE

PASSIVE

GREATER RETENTION

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Design document template

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1. Objectives

2. Learning

strategy

3. Workshop

flow &

logistics








It’s your turn!

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20 min

Focus on

objectives

and the

instructional

method

Create your own learning strategy! Apply adult learning principles Fill out a design document

Work either in small groups or solo Prepare to discuss your strategy








ScenarioThe JV Partner that your sales team is co-

promoting with has been successfully utilizing an Interactive Visual Aid (IVA) for detailing. The IVA has scored very high in the market research

polls and also helped to reduce the cost of updating and printing traditional paper visual

aids by 60%.

Your marketing and sales leadership have plans to leverage this tool and they are seeking for

your expertise to design and develop a learning solution for adopting the IVA, that would

implemented for the whole field. 25








What will you do? You’ve created an design document…

Now what ?

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Development resources Existing workshops/materials Games ARS Vendors Images

…YOUR IMAGINATION!

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Train-the-Trainer and leaders guide

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TTT Leaders guide

At-a-glance Speaker notes

Facilitator companion guide

You’ll help others look good…!








Always ask yourself…

What should the reps do differently after the training?

Is the content immediately relevant and applicable? Are the objectives realistic for the time allotted?How will they best learn the topic being presented…

Is there enough interactivity?Are the materials developed to encourage participation?Is an assessment or certification necessary?How will the training be reinforced?

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Keep in mind…

• Keep it simple.• Keep it interactive!• Make it relevant.• Make it fun!

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Prepare yourself for success Other onboarding workshops:

Virtual training Metrics Facilitation skills training Coaching

Mentor and manager support Be resourceful Practice! Practice! Practice!

SUCCESS

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Go build something great!

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Education

How to develop a workshop!