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Higher Ed Web 2013

Higher Ed Web 2013

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Page 1: Higher Ed Web 2013

Higher Ed Web 2013

Page 2: Higher Ed Web 2013

Higher Ed Web 2013

Scott Stratten with UnMarketing

Page 3: Higher Ed Web 2013

Higher Ed Web 2013

Student Created Content: Saint Xavier

Page 4: Higher Ed Web 2013

Higher Ed Web 2013

Authentic Voices: Penn State Student Blogs

Study Abroad students were required to

blog about their experiences in other

countries as a condition of being able to

participate in the program. The blogs

were geo-tagged so readers would know

where the students currently were and

that linked to their most recent posts.

The program discovered that the

students sold the program without

any other collateral – their passion and

excitement at what they were doing

painted a better picture of the experience

better than any non-peer could.

Page 5: Higher Ed Web 2013

Higher Ed Web 2013

MIT+K12

Student created videos for the K-12 crowd.

$1000 payment to each student with instructions.

Categorized by level(s), and subject(s),

Page 6: Higher Ed Web 2013

Higher Ed Web 2013

MIT-K12 Flying Robots

Page 7: Higher Ed Web 2013

Higher Ed Web 2013

Saint Xavier’s Twitter

Page 8: Higher Ed Web 2013

Higher Ed Web 2013

Excelsior’s Twitter

Page 9: Higher Ed Web 2013

Higher Ed Web 2013