Giving Persuasive Presentations

  • View
    6.367

  • Download
    0

Embed Size (px)

DESCRIPTION

 

Text of Giving Persuasive Presentations

  • 1. Preparing and Delivering Persuasive Presentations Lisa A. Sisco, Ph.D .
  • 2. More than 70% of business professionals admit theyve either felt sleepy or dozed off during an uninteresting business presentation.
  • 3. College students regularly fall asleep during class presentations.
  • 4. According to research into the human brain, most people are easily bored.
  • 5.
    • You have about 10 minutes,
    • thats all.
  • 6. What are most presentations so darn boring?
  • 7. Its all about ME.
  • 8.
  • 9.
  • 10. Will YOUR presentation put people to sleep?
  • 11. or grab their attention?
  • 12. The secret of a powerful presentation . . .
  • 13. Its not about you at all. Its all about THEM (your audience).
  • 14. A powerful presentation will focus on your audience and their needs from the very beginning . . .
  • 15. So how do we make presentations that will dazzle our audience (or at least keep them awake?)
  • 16. Heres what you can do . . . . PART 1: Make your ideas sticky. INNOVATION
  • 17.
  • 18. Frame your information in a way that will get peoples attention and keep it.
  • 19. Six principles of sticky ideas . . . 1. Simplicity
  • 20. So, focus your information on a single, memorable point
  • 21. 2. Unexpectedness
  • 22. 3. Concreteness
  • 23. Use Vivid Examples
  • 24. 4.
  • 25. 5. Elicit Emotion
  • 26. Stories 6. Tell a Story
  • 27. Heres what you can do . . . . PART 2: Control and organize your information DISCIPLINE
  • 28.
    • Give the audience a road map to follow.
  • 29. Cut unnecessary information.
  • 30. Plan a powerful ending.
  • 31. Heres what you can do . . . . PART 3: Engage your audience. RAPPORT
  • 32. Be Conversational 2. Delivery
  • 33. Create Rapport
  • 34.
    • Show
    • Enthusiasm
  • 35. Maintain Natural Eye Contact and Body Movement
  • 36. Be Yourself
  • 37.
    • Speak slowly
    • Let pauses work for you
    • Use variety in tone
    • Dont use the podium as a crutch
    • Prepare easy to skim notes
    2. Delivery
  • 38. Dale Carnegies Golden Rule
    • Never, ever exceed the amount of time allotted for your presentation.
  • 39. Using Visual Aids
    • Use visuals or props selectively
    • Keep your eyes on your audience
    • Keep visuals simple and brief
    • Anticipate and prepare for problems
  • 40. Minimize speaking anxiety . . .
  • 41. Practice . . .
  • 42. Practice
  • 43. Practice.
  • 44. And be prepared.
  • 45. Appropriate Technology And a low tech backup .
  • 46.
    • Lisa A. Sisco, Ph.D.
    • Johnson & Wales University
    • [email_address]