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FaceBook and Other Social Media Connecting through the Web

FaceBook and Other Social Media

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Review of Social Media Landscape

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Page 1: FaceBook and Other Social Media

FaceBook and OtherSocial Media

Connecting through the Web

Page 2: FaceBook and Other Social Media
Page 3: FaceBook and Other Social Media
Page 4: FaceBook and Other Social Media

"New technologies are always used to do old tasks--until some driving force causes them to be used in new ways."

~Marshall McLuhan

Page 5: FaceBook and Other Social Media

How is the web

changing where and

how connection

s takes place?

Page 6: FaceBook and Other Social Media

Slide courtesy of Marta Z. Kagan, http://martazkagan.com

Page 7: FaceBook and Other Social Media

Slide courtesy of Marta Z. Kagan, http://martazkagan.com

Page 8: FaceBook and Other Social Media

Slide courtesy of Marta Z. Kagan, http://martazkagan.com

Page 9: FaceBook and Other Social Media

Slide courtesy of Marta Z. Kagan, http://martazkagan.com

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2004

2004

20081998

2007

20052003

2001

2003

20052008

2004

2006

2008

1999

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The Early WWW

• Web as destination • One-Way Surfing

• Go to Web to search / find /read

• content collection

• HTML coding skills a must for publishing

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Web 2.0

• The read / write web

• Anyone can now publish!• Blogs, wikis, podcasting, RSS• HTML coding skills not necessary

• Web creation and interaction

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Open Community of Practice

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The Social Web

& PLEs

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• Learning Mgmt Systems

• Open courseware• Social networking• Web 2.0

Formal & Informal Online Learning Environments

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What do we know about Today’s students?

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ECAR Study of Undergraduate Students and Information

Technology, 2007• Fourth consecutive year of study• 27,846 Freshmen, seniors and

community college students• 103 Higher education institutions

Educause Center for Applied Research

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Student Computer / Internet Activity

• Average use of electronic devices exceeds 18 hours / week

• 99.9% send and read email• 98.6% write documents for course

work• 94.7% search the web & institutional

library • 91.7% create presentations

Page 19: FaceBook and Other Social Media

Student Computer / Internet Activity

• 86.4% online shopping• 84.1% send instant messages• 83 % use course management system• 81.6% online social network (Facebook)• 78.3% play computer games • 41.7% access / use wikis• 29.1% create web pages • 27.8% blogging

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Student Preferences for IT use in Courses

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Perceptions of IT in Courses

Using IT in Courses

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Bottom Lines?

• Undergrads like IT • Net Gen characterization does

not apply to all undergrads• University is a place where

students mature as IT users• Respondents agree with series

of positive outcome statements about IT

Page 23: FaceBook and Other Social Media

FacebookThat W

as Last Year,

Now 4th Most Trafficked

Page 24: FaceBook and Other Social Media

Questions ?