eLearning for the Health Industry Webinar

eLearning in Health

New Efficiency? Better Care? Or Electronic Distraction?

Presented by

Marc Niemes (PulseLearning)

Michael Browning (Mayfield Education)

Webinar June 2014

223 June 2014 [email protected]@mayfield.edu.au

Format & Focus…….

• Webinar Structure

• Who We Are / Who You Are

• Market Insight & Challenges

• Seven Common Mistakes

• Engage or Enrage

• Build or Buy

• A Way Forward?


Who Are We?

• Marc Niemes, APAC Director

• Founded In Ireland, 15 years, Australia focussed in Health Learning Capability

• Founding president of eLearning industry association

• Winner Bersin, Deloitte Tech Fast 50, CLO, LearnX

• Platform and tool agnostic

• People, learning, technology

• Michael Browning, Deputy CEO & Director of Learning

• Mayfield, over 45 years in Health Education

• Diverse curriculum matched to Health, Learning and organisations


Who Are You? POLL


Market Insights…

• 10% of GDP+ (USA is 18%, UK is 9.8%)

• $120 billion or ~$5,500 per person

• 40% goes to hospitals

• Cardio, oral and mental health top 3 spends


Market Insights…

• 15% of total Australian workforce in health

• ~70% of hospitals’ recurrent spend is staff

• Health workforce due to shrink, HWA 80,000 nursing shortage by 2025

• Starting its digital revolution



Health Learning Insights

• 80% of the eLearning market is “Compliance Focused”

• Systems & Reporting (primary driver) to support care

• Training time windows shrinking, demands increasing

• Learning audiences(s): Organisation (Admin & Facility Staff), Nursing, Specialists, Allied Health, Volunteers, Patients, Family, and their Associations,


Story of Two

Health Administration

Care Provision & Capability


Health Administration


• Engagement

• Relevant

• Care

• Capability

• Compliant

• Competence

Care Provision & Competence


My Top Seven Lessons

1. Governance

2. You will never have all the answers

3. SoftLaunch (Science vs Art)

4. One problem per project

5. Focus

6. Year 1: 80% systems/LMS (where is content?), Year 2: 95% content

7. Have fun, can’t bore people to be engaged


More Lessons…

• eLearning is seen as “set and forget” single solution

• All learners are the same and have the same level of digital literacy

• eLearning products are a one-stop shop, learning is blended and includes eLearning

• Digital learning cannot replicate what is occurring in the practicalities of the real world of work

• Everyone who works in the health care sector will adapt quickly to eLearning

• eLearning is isolated from others and reality


More Lessons…

• The environment is not conducive to exclusive learning events

• The timing has to ensure the core business can proceed

• Traditional learning tools have been seen to distract rather than complement business needs


• Planning then implementation

• Assessment of target groups

• Assessment of current learning -what currently exists

• Integration of learning approaches, modalities and materials

• Planned change accommodating anticipated consequences

To Be Successful…


Simple Success Framework

Format Device

ContentContext


What Does Success Look Like?


Success in Care Sector

From ThisTo This...










Quick Information Access


Aligned to Values & Learners


Who: Build or Buy

• To build

– Is an internal SME the best person to build learning content?

• To buy

– Too general?

– License fees

• Both: buy foundational and build upon this

• What should a course cost? POLL


A representation of all users to be involved to ensure:

• Saturation of staff

• HR capture

• Learning & Development capture

• Quality Systems capture

Who: Should Be Involved


• To shape learning of their future

• Ensure representation in the planning, design and delivery of learning solutions

• To be ambassadors for work-integrated learning

• To consolidate bodies of knowledge which encompass the theoretical, practical and contemporary

Health Clinicians Are NeededMore Than Ever


• Is integrated to CPD and mandatory training requirements

• Is integrated with personal electronic devices

• Can access real-time resources

• Hosts synchronous and asynchronous learning

• Is personalised and supportive

• Supports social aspects of learning

Health Clinicians Are NeededMore Than Ever


What Tools?

• Those that can easily host blended learning

• Work on needed devices

– Video

– Flash? Or not

• Those that can integrate with organisational staff learning management systems

• Those that have reporting mechanisms as evidence of participation - analytics

• Those that can articulate with best practice guidelines and support internal/external policy

• Accommodate extranet login


Next Steps….

• Send link to presentation slides and audio

• Select a project to start or analysis existing content/needs?

• Arrange for one of the current attendees to present their own solutions to the group in a few weeks time

QUESTIONS AND MORE QUESTIONS

Marc NiemesPhone: +61 3 9018 5667

Mobile: +61 411 467 111

Twitter: @niemesm

LinkedIn: http://au.linkedin.com/in/niemesm

Email: [email protected]

[email protected]

Michael BrowningPhone: +61 3 98119021

Mobile: +61 488 278 988

Email: [email protected]

Web: www.mayfield.edu.au

mailto:[email protected]




http://www.mayfield.edu.au/