CORD Recoup Communication Activities 2005 09

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The second part of CORD -India presentation outlining the activities in 2005-09


  • 1. CORD-RECOUP Communication Activities 2005-09 Communication Plan 2009-10

2. Inception PhaseOct 2005 March 2006

  • Purpose: Prepare for the inception workshop
  • Preparation of list of key stakeholders, mailing lists and list of invitees for Inception Workshop
  • Communication of RECOUP research through informal network and mailing list to identified stakeholders
  • Formulation of tentative communication plan based on perceived needs of CORD principal researchers
  • Formation of National Advisory Committee A team of senior researchers and subject experts to guide RECOUP research and communication in India

3. April June 2006

  • Objective:- Rapport building in the field
  • - Network with stakeholders
  • - Meet key stakeholders in 2 selectedstates and communicate about RECOUP research
  • Updating list of key stakeholders, mailing lists
  • Two provisional flyers giving information on RECOUP research in India. One in Hindi aimed at the vernacular audience and respondents and the other in English.
  • Consultation with NAC members to identify stakeholders and key research issues.
  • Informal communications about RECOUP research with government officials and civil society members with whom CORD was in contact already
  • Two visits made by three senior CORD members to the two selected states one to Rajasthan and one to Madhya Pradesh to identify key contacts, meet policy makers and understand the state level policies and their implementation.

4. July September 2006

  • Objective:- Communicate about RECOUP research and objectivesto stakeholders and policymakers at the state/districtlevel
  • State/district level visits and meetings and networking with government officials and NGOs, collectors, key community persons, experts
    • Dayaram, NUEPA, JNU (Ravi Shrivastava), Director, NCEUS, Michael Ward, Dhir Jhingran, Anil Bodia, M L Mehta (Vice Chairman, Livelihoods Commission, GO Rajasthan); MS Rathode, SSA Bhopal
    • Collectors of the two qualitative research districts
    • Education Secretary, Bhopal; Commissioner of Education, Bhopal, senior SSA officials
    • DEOs of both districts
    • Principal ITI, Alwar; principal of a private ITI
    • Samavesh, Ekalavya, Samarthan MP; Bodh, Matsya Mewat Shiksha Sansthan, Rajasthan
  • Reworking provisional flyer to produce a more effective one

5. October December 2006

  • Objective: - Establish communicationand rapport withcommunities to be researched
  • - Establish contacts with local officials, NGOs,teachers
  • Hindi flyers were of immense help
  • Contacts established with experts in the field of Education Finance
  • Presentation on RECOUP research made to researchers, field experts and NAC members at the end of the qualitative training workshop in November, followed by dinner
  • Invited to research design workshop of CREATE RPC
  • Planned:
    • communication meeting at one site district; cancelled due to commitments of partner NGO, Eklavya
    • Meeting with CREATE RPC Access northern team; cancelled due to qualitative workshop at that time
    • Meeting with the World Bank; postponed till findings came
  • Newsletter and CORD website planned

6. January March 2007

  • Objective: - Continue communication and rapport building withcommunities to be researched
  • - Establish contacts with local officials, NGOs,teachers
  • Provisional Hindi and English flyers finalised and printed
  • Extensive meetings and discussions with community leaders and key people
  • Meeting held with Eklavya, active education NGO at the research site district. Anu Gupta inducted into the NAC.
  • 2-page RECOUP Newsletter prepared
  • Contributions to RECOUP website that was being put in place
  • NAC meeting on preliminary research findings
    • Size of CORD team and its visibility a challenge. Suggestions of combining force with other active civil society groups as more effective method.
    • Fruitlessness and dangers of communicating preliminary research findings highlighted. Decision to wait for final findings and engage in activities to network and increase visibility of CORD and RECOUP
  • Expressed need for increased inter-partner communication

7. April June 2007

  • Objective: - Continue with networking and visibility exercises in community andat local level
  • - Preparations for community communication meeting next quarter
  • Skills research design workshop enhanced inter-partner communication
  • Planning of community workshops by researchers identifying breast feeding and weaning, based on the need for information expressed by respondents
    • No need expressed by respondents of H&F for sharing of research findings
  • Interactions with Eklavya, district collectors, local women leaders, teachers

8. July September 2007

  • Objective: - Community workshops
  • Visual material prepared by researchers on nutrition and breast feeding in collaboration with faculty of Lady Irwin College, New Delhi
  • 4 meetings held in the 4 research sites attended by 30 women each. In MP, session by Anu of Eklavya on use of medicines, injections and glucose
  • Enhanced visibility, and participants in 3 sites engaged in active discussion and appreciated the effort. In one site the village heads wife, primary school teacher and health workers attended; in another site health and anganwadi workers attended
  • Communication material not suited for the group that finally attended in 2 sites (mainly older women came); none of the respondents attended in any site; people in a hurry to go for work or attend to children or housework; had to be dragged
  • The theme limited wider community interactions
  • Informed about the forthcoming skills work

9. October December 2007

  • Objective: - Networking and visibility
  • - Preparation for conference presentations
  • - Enhance rapport with community
  • Extensive networking at the local level government offices prior to and during the household survey collectors of six districts met. Very positive response from all.
    • Response more in terms of extending help and cooperation than interest in research
  • Meetings conferences attended:
    • Release workshop of World Bank Report on Disability in India
      • Interactions with member of Rehabilitation Council of India
    • Presented paper on Adolescents at the 8 thInternational conference on Asian Youth and Childhoods; helped in understanding of issues for the YGC strand and interact with other interested groups
    • Research seminar by CREATE RPC
    • UNICEF Roundtable on Developing Policies and Strategies for inclusion of Dalit Children
  • Village maps prepared by researchers framed and presented to school principals in one rural site village head requested it to be done ceremonially at a function in the school
  • MTR conducted by DFID Partners had major issues with the process and understanding. Communication identified as key area of improvement by review.

10. January March 2008

  • Objective: - Networking and visibility
  • - Preparation for conference presentations
  • - Enhance rapport with community
  • Continued networking at the local level government offices, schools, community during the household survey its scope and structure allowed for more widespread interactions with and visibility in the community; especially the community schedules
    • Response more in terms of extending help and cooperation/complaints than interest in research
  • Environment assessment and Communication strategy finalised and documented
    • Discussions with CORD senior members on strategy
    • Discussion in NAC meeting on Strategy
  • NAC meeting in February:
    • Presentations made on the CORD-RECOUP communication strategy; highlighted advise on strategy for involving policy makers.
    • NAC reinforced impossibility of making policy makers take interest and spare time for research designed and commissioned by outsiders
    • Networking with other groups thought to be best strategy
    • Mid-term dissemination joint seminar explored
  • Possibility of a combined dissemination with CREATE explored, given NUEPAs status and standing among policy maker
  • Meetings and conferences: (to be filled)

11. April June 2008

  • Objective: - Preparations for Mid-term dissemination
  • - Contacting policy makers
  • - Networking and visibility activities
  • Launching of CORD website with extensive information on RECOUP
  • Communication strategy document discussed within core team
  • Planning meetings with CREATE RPC
  • Updating of mailing lists
  • Activities in preparation for MTD
  • Communication to policy makers known to CORD on RECOUP research and request for meeting largely unsuccessful
    • Faced with the issue of which department to target, for the first time
  • Initial communication on MTD to invitees ( I may have written it wrong maybe next quarter)

12. July September 2008

  • Objective: - Preparations for Mid-term dissemination
  • - Contacting policy makers
  • - Networking and visibility activities
  • - use donor research as communication channel
  • Updating of CORD website with extensive information on RECOUP
  • Strategy document finalised, revised and sent to Cambridge, along with Environment Assessment
  • Planning meetings with CREATE RPC
  • Activities in preparation for MTD
  • Efforts by CREATE and RECOUP members to contact policy makers through informal and formal networks (letters, phone follow up) no results
  • Communication on MTD circulated to all invitees
  • First CORD e-newsletter sent to 1000 recipients over e-mail; 25 hard copies circulated at different forums; reached researchers, government officials, donors, area experts, civil society bodies
    • Discussion in CORD core group on effectiveness in view of flood of communication material received from various sources how much of our sustained time and attention do they attract?


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