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Content Architecture Shanta R. Nathwani, Sheridan College Shanta R. Nathwani 1 WordCamp Toronto 2014

Content Architecture - WordCamp Toronto 2014

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Posts vs. Pages & Categories vs. Tags. There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. An “About Us” page would be just that… A PAGE. If you are talking about something that is more time sensitive, then you want to do a post. Connected to this would be Categories and Tags. What are they? When creating a website, you can edit a menu to include not only pages, but also category archives that can create a more complete experience for small businesses.

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Page 1: Content Architecture - WordCamp Toronto 2014

Content Architecture

Shanta R. Nathwani, Sheridan College

Shanta R. Nathwani 1

WordCamp Toronto 2014

Page 2: Content Architecture - WordCamp Toronto 2014

Main Idea

• Posts vs. Pages & Categories vs. Tags. There is so much confusion

about what types of things should be put on a page and what

should be in a post. Static vs. Dynamic content is the best way to

tackle this. When creating a website, you can edit a menu to

include not only pages, but also category archives that can create a

more complete experience.

Shanta R. Nathwani 2

Page 3: Content Architecture - WordCamp Toronto 2014

Agenda

• About Me

• Introduction

• Pages & Posts

• Categories & Tags

• Live Demo

• Q & A’s

Shanta R. Nathwani 3

Page 4: Content Architecture - WordCamp Toronto 2014

Find Me!

Tweet Me:

@ShantaDotCa

My Web Site:

http://shanta.ca

Shanta R. Nathwani 4

Page 5: Content Architecture - WordCamp Toronto 2014

About (A boot) Me• Instructor, Sheridan College

• Joint program with University of Toronto at

Mississauga: Institute of Culture,

Communication, Information and Technology

• Web Design and Capstone Project

• Independent IT and Social Media Consultant

• Clients include NPOs, Real Estate, Software

Development, Financial and Political Sectors

• Bachelor of Commerce in Info Tech Mgmt., Ryerson

University

Shanta R. Nathwani 5

Page 6: Content Architecture - WordCamp Toronto 2014

Post-It Notes

• Used to put down all the pieces of

information that you want to put on your

website

• Later on, you may want to colour (yes, I'm

Canadian!) code them into categories and

pages

• During the presentation today, start filling in

those post-its with your ideas of what you

want on the site. You may not finish it today,

but it will give you a start.

Shanta R. Nathwani 6

Page 7: Content Architecture - WordCamp Toronto 2014

An Example

Categories and Pages Menu Structure

Shanta R. Nathwani 7

Page 8: Content Architecture - WordCamp Toronto 2014

Follow Along!

We are going to put together our menu based on content we’ve

already got. Follow along at:

http://tantienhime.com

Shanta R. Nathwani 8

Page 9: Content Architecture - WordCamp Toronto 2014

Pages vs Posts

Pages

• Static information for the most part

• “About Us” is a great example

• Does not use Categories

• Can have sub-pages

Posts

• Dynamic information

• Time sensitive

• Uses Categories & Tags

• “Upcoming Events” or “Events

Attended” are good examples

Shanta R. Nathwani 9

Page 10: Content Architecture - WordCamp Toronto 2014

3-5-7 Principle

• 3 Clicks to where you

need to be.

• Few (very few)

exceptions

• No more than 5-7

items in a list.

• This includes menus

and lists

Shanta R. Nathwani 10

Page 11: Content Architecture - WordCamp Toronto 2014

Categories vs. Tags

Categories

• Major classifications for

information

• “Events” is a great example

• Can have sub-categories (much like

pages)

Tags

• Describes the content using

keywords

• WordPress recommends 5-7 per

post

Shanta R. Nathwani 11

Page 12: Content Architecture - WordCamp Toronto 2014

WordPress Menus

Menus can contain:

• Categories (sometimes called “Category Archives”)

• Pages

• External Links

The number of menus that are supported depend on the theme you choose, so

do that first!Since 3.6, you can now choose what menu goes where (main,

sidebars). Again, dependant on the theme.

Shanta R. Nathwani 12

Page 13: Content Architecture - WordCamp Toronto 2014

Go Live!

• http://tantienhime.com/wp-admin (For Me)

• http://tantienhime.com (For You)

Shanta R. Nathwani 13

Page 14: Content Architecture - WordCamp Toronto 2014

Questions?

Tweet Me:

@TantienHime

Email:

[email protected]

My Web Site:

http://shanta.caShanta R. Nathwani 14