Advertising

Posters

Here is my first design of the poster for DJ PUSH. This poster is very basic but just shows the basic lay out of the what the poster will look like. Featuring the clients name and what the aims of the campaign is.

This is the second design that i developed from the original basic design that I proposed to DJ push in the meeting after the meeting. The feedback i got from this is that the colours need to be changed as it looks too doll and the ‘polarised’ effect looked amateur. Also needs a picture DJ PUSH on the front. So I went back and looked more into the design thats he has approved from his other campaigns to improve these designs.

Final poster designs

• These are the final poster design that I have come up with, using the feedback I got from my client I added a the picture of him with much brighter colours and more energetic back pictures. These two design are basically the same except a slight difference with the picture of the crowds, this meant DJ PUSH can select down the to very specific which one he liked and he will also be able to make any changes if he needed two but these are the design that he was pleased with and felt like suited his campaign best.

FlyersHere are the flyer designs, they are basic with basic relevant information. I presented these to DJ PUSH and took feedback to how he wanted me to develop these further to what he wants specifically. In the meeting of these design he said that they did not have enough information about what he is trying to advertise, the message isn’t clear. Also change them from portrait to landscape as fliers are normally A5 landscape. Add more of social media.

Final flyer designs

• Here is the final poster design that I have developed using the feedback and specification that DJ PUSH gave me. Made it double sided, change it to landscape and to A5 and then it now looks much more like a flyer and with professional aspect to it which is pleasing for him as that is the look he wants to perceive. The flier featured the direct information that he wants the campaign to cover.

Stickers

• These are the first stickers design that we designed from scratch. When I presented these designs to the client he said that there was too much going on for a sticker and wanted it to be basic and straight to the point and straight to the point was to get people more aware of his social media so all he wanted was a sticker with @DJPUSH on and to design it will appropriate colour, bright, eye catching a relatable to him and his other campaigns. So I had to near enough start the sticker design from scratch, but it wasn’t hard because I knew the design that he wanted I just need to select appropriate colour and he has his own signature font so I don’t even have to find what font it the best look.

Final sticker design

• These are the final sticker designs. They are basic which is exactly the feedback that I got, this is what he wanted for his stickers. I tried many different colours but these were the ones that looked best and would stand out the most. Orange is the colour that the broadcasting company for his radio station features so I thought it would be appropriate to try orange and then illumines green which will be eye catching even under low lighting. He didn't want the sticker to look boring so he wants them to be cut out in the shape of @DJPUSH instead of the bold square/rectangle shape.