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Creating your own platform for online PR
12th March, 2010
Alexander Mason,
Business Development & Marketing Director Scandinavia
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alexander_masonalexander_mason
3*http://www.jmw.se/2010/02/28/vilka-grundvarden-vill-sj-formedla-i-twitter/*http://www.jmw.se/2010/02/28/vilka-grundvarden-vill-sj-formedla-i-twitter/
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Social Social Media Media
NewsroomNewsroom
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Company Company BlogBlog
Denmark Norway Finland
Wikipedia 85% 92% 84%
Youtube 71% 63% 37%
Linkedin 54% 26% 18%
Flickr 26% 34% 8%
Journalist professional usage of social media services*
*Cision Nordic Social Media Survey 2010
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Source: http://sixx.se/nextgen
Conversion
The CEO of Eniro comments directly on Facebookby Fredrik Stenbeck on September 11, 2009
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Source: Scania Social Media Newsroom, http://media.folksam.se/
Tags
Integrated with Flickr
Integrated with YouTube
Comments
Integrated into your
homepage
Source: Scania Social Media Newsroomhttp://newsroom.vattenfall.se/
Source: Scania Social Media Newsroomhttp://newsroom.vattenfall.se/
Keyword BibleKey Words: 20 - 30
Press Releases:Web Page CopyBlogs:Partner SitesSocial Media Sites
Social Social Media Media
NewsroomNewsroom
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Company Company BlogBlog
Connect and next webinar!
“The Nordic Social Media Survey 2010”
Close to 2.000 journalist, communicators and pr-consultance have
answered how they work with social media
25 March, 14.00
Contact:
E-mail: [email protected]
Twitter: alexander_mason
Blogg: www.cisionnewsroom.se
