My name is Elena Berkutova and I’m from Moscow,

Russia!

And this is

my friend,

Misha! He is

my assistant

for today!

Today, we go to the nearest

shopping center named Rio!

We choose this center because

its not our first time in here

and we know, how it feels

without paying attention.

Follow Us! It’s gonna be interesting!

The First Stop

These types of things we had

missed before:

- You want to get in because

of shine chocolate exhibition

near the entrance;

- The plus is that the board

over the entrance names

you gourmet;

- According to the

environment classical music

play in here.

WOW! We always buy cheep

candy near cash machine…

And now we know

“Why…”

The Second Stop

These types of things we had

missed before:

- You want to get in because

you feel – it’s another

planet! And you could take a

peace of it to your home!

- It’s the only place in the

store with the other type of

floor – “Just walk the

Universe”

- Salespeople is very affable

and know everything about

video-games!

WOW! Products in

shop arranged by

User’s Age!

These types of things we had

missed before:

- You want to get in because

of specific and delicious

smell that makes you feel

happy!

- Salespeople dressed in white

robe and this fact increases

your degree of confidence!

The Third Stop

WOW!

Products in shop arranged by

price! It increases gradually…

The same trick like

in “The first stop”

near the cash

machine --

The 4th Stop

These types of things we had

missed before:

- If you need to buy food for

your pet you need across

the whole shop;

- On the way there you will

met many things shout at

you “Buy Me! Buy Me!

- Salespeople will support

them.

The 5th Stop

These types of things we had

missed before:

- This shop is very strange;

- There is no interesting tricks

in here:

- Strange dolls near the

entrance terrify us and

shout: Don’t come in! Don’t

come in!

The 6th Stop

These types of things we had

missed before:

- Products in the shop

arranged by color;

- You feel comfortable

because of environment;

- Customers stay in this store

much longer then in other

5.

WOW! The most part of

customers are women, just

browsing.

Bye,

Everyone!