Presented byRONAK MODI

IT’S A GLOBAL COMPANY

14,000 EMPLOYEES

300 SCIENTIST

700 PATENTS

CO-FOUNDER - JAY AND RICH

IN ADA…

COMPETETORS

STRATEGY MULTILEVEL MARKETING ALL OVER THE WORLD

WORK FROM HOME, SHOP FROM HOME TRENDRESULT

MORE THAN 16.1 MILLION PEOPLE WORKED AS DIRECT SALES EXECUTIVE

WHAT SETS AMWAY APART FROM OTHERS

AMWAY SELLERS ARE INDEPENDENTBUSINESS OWNERS

FIRST TO USE SOCIAL MEDIA

1200 IBO JOINS EVERYDAY

AMWAY BUSINESS MODEL

HOW DID THE BUSINESS STARTED

JAY 16 RICH 14

JV

WORKED WITH JAY FATHER

AIRPLANE BUSINESS

JAY RICH JIM

2 SEAT PIPER CLUB

FLYING SERVICE

RESTAURANT SOLD AIRCRAFTS

12 AIRPLANES

SAILOR BUSINESS

UMBRELLA BUSINESS

TOYS BUSINESS

ICE-CREAM BUSINESS

WHOLESALE AND RETAIL BUSINESS

NUTRILITE

REHNBORG

NEIL JAY RICH

I DOUT THERE WOULD BE AN AMWAY TODAY IF EITHER ONE OF US HAD TRIED TO CREATE IT ALONE--- JAY

THREE RULES OF BUSINESS

BELIEVE IN YOUR PRODUCT AND USE IT

BE DETERMINED TO SUCCEED

STAY PERSONALLY INVOLVED

SOAPS AND DETERGENT BUSINESS

SELL SOMETHING THAT EVERYBODY NEEDS

“Frisk”

Liquid organic compound

SA8

In 1960 50% interest Named it Amway manufacturing corporation

PLAN STARTS

THE PLAN WAS DESIGNED TO MOVE THE SOAP PRODUCTS AND NUTRILITE PRODUCT THROUGH THE NETWORK OF DISTRIBUTOR TO RETAIL CUSTOMER.

IBO

SALES BONUS

$100

$1500

$7500

$8500+

3%

15%

25%

DEALING DIRECTLY WITH AMWAY

RULES APPLIED

RETAIL SHOP RULES

PRICE FIXING RULES

ADVERTISING RULES

CUSTOMER PROTECTION RULES

DESPITE OF PROBLEMS

SALES IN CANADA AND UNITED STATES

FROM $4 MILLION TO $100 MILLION

1963 1970

NEXT TARGET $250 MILLION

NEW MARKET NEW LEARNINGS

AUSTRALIA

UNITED KINGDOM1973

UNITED KINGDOM1973

ONE TO ONE MARKETING

EVERY PROBLEM COMES WITH A SOLUTION

PYRAMID STRUCTURE

RULES

AMWAY REQUIRES DISTRIBUTORS TO BUY BACK ANY UNUSUAL AND MARKETABLE PRODUCT FROM THEIR RECRUITS UPON REQUEST.

AMWAY REQUIRES EACH DISTRIBUTORS TO SELL AT WHOLESALE OR RETAIL ATLEAT 70% OF ITS PURCHASES INVENTORY EACH MONTH “ THE 70% RULE”.

AMWAY REQUIRES EACH SPONSORING DISTRIBUTOR TO MAKE ATLEAST ONE RETAIL SALE TO EACH OF THE 10 DIFFERENT CUSTMOR EACH MONTH “10 CUSTOMER RULE”.

THIS MOVE WAS MARKED A MAJOR MILESTONE .IT HELPED

COMPANYJUMP FROM A MULTI-MILLION DOLLAR

BUSINESS TO A BILLION DOLLAR BUSINESS COMPANY.

DIAMOND

RUBY

EMERALD

PEARL

SILVER PRODUCER

CROWN AMBASSADOR

PIN LEVEL

DEXTER SAYS

IF IT’S A NEW CAR , I DRIVE THEM BY A CAR

LOTIF IT’S A NEW HOME, I TAKE THEM TO A NEW

HOUSING DEVELOPMENT

ITS NOT ENOUGH TO THINK ABOUT IT –YOU

HAVE TO TOUCH IT, SMELL IT,FEEL IT AND

EXPERIENCING IT.

PROCTER AND GAMBLE

SATANIC LOGO

LAWSUITS

RUMOR 1983-1985

1995 RANDY HAUGEN

2008 CASE ENDS

THE BIGGEST MARKET EVER

POPULATION -- 1 BILLION

ECONOMIC GROWTH – 7% TO 14%

1992

If Hong Kong is a Pond, Taiwan is a lake,

China is a Sea.

Formed a new company name Amway Asia Pacific ltd

In 1993 sold stock to the public.Distrust in the pyramid scheme

Investment $100 million

Distributors around 80,000

Sales $180 million

Fraud

Scams

Corruption

Manip

ulatio

n

Banned on direct selling

Shop plus salesman

189 shops 156 cities

Rank 41 Sales $12 billion

In 2010 Banned was removed and certain companies like

Amway

Mary kay cosmetics

Avon

Herbalife

PRODUCT LINE OF AMWAY

Home care products Personal care products Jewelry, Electronics Nurtilite dietary supplement Water purifiers Air purifiers Artistry Insurance and cosmetics.

THANK YOU