Almost a Billion Users! Facebook and Your Business

Industry experts are predicting that Facebook will reach 1 billion users in

2012. Considering that there are only 7 billion people on earth, this means that one in every 7 people in the

world, are connected to each other through Facebook. It also means that

you can connect with them, using powerful Facebook marketing – which is primed to leave other forms of social

marketing in the dust.

Why Facebook is a Marketing Goldmine

If your business isn’t on Facebook yet, or you have a page but it doesn’t do

much – then plan for a revamp in 2012. The stage is set for Facebook’s

biggest year ever, as the world converges on this giant social network. Facebook continues to evolve to meet

the demands of this ever widening user base.

In fact, Facebook marketing is becoming just as profitable as general internet marketing. And why wouldn’t it be? All of your customers are there, and they can’t wait to share with you.

Building social communities on Facebook should be a priority for

everyone in 2012.

But that’s not even the most exciting thing about Facebook. Because it’s

grown so large, and is so prolific in our modern culture – other forms of social technology and sales are beginning to

integrate with it. Just look at how many applications or e-commerce

pages allow you to invite your friends from your Facebook page!

Even commenting on blogs and websites can be done using your

Facebook account. This is because Facebook has taken steps to extend its

reach beyond the platform. We can expect to see more and more sites

online using Facebook in various ways. One thing is for sure, if you ignore it, you’ll be left in the proverbial mud.

More Users Means More Fans

Every month, Facebook adds 20 million users to its tally. That’s 20

million potential customers that might like your page. If you learn the tricky art of selling on Facebook, you stand

to make a fortune. The key is, learning to tap into these markets to expand

your business. Reaching foreign speakers is just one example of this.

Small businesses will see an increase in their fan communities, as they learn to

harness the power of Facebook marketing. You’ll see thousands of fans instead of hundreds, and the potential

to earn a lot more revenue than before.

One of the smartest things you can do for your business in 2012, is formulate

a valuable Facebook marketing strategy. Sink money into expanding your community, and work to keep

your page content fresh, and your fans engaged. Do this successfully, and the

sky’s the limit for your business.

A word of caution: you’ll be going up against businesses that DO have a

great strategy in place. If you ignore the power of Facebook, it could be

damaging to your business. Catching up will take time, so get it done now. Time to brush up on your Facebook

marketing skills.

Social Media Marketing University (SMMU) is the creation of John Paul Souza, a serial entrepreneur who's held senior managerial positions at Banc America Capital Management

Group and JP Morgan Chase. Serving marketing professionals,

entrepreneurs and corporations, SMMU differentiates itself by offering

hands-on training from hands-on experts who are actively applying their

skills on real-world projects.

SMMU was recently honored as one of the top 5 finalists by the leading blog

site, Mashable, as one of the top provider of social media services for businesses. The firm has earned the title of "most trusted social media

firm" with over 900 unsolicited testimonials.

For more information about social media webinars and social media

online courses, please visit http://www.socialmediamarketinguniversity.com