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MEDIA AND INFORMATION LITERACY (MIL)
11. People Media
Mr. Arniel PingSt. Stephen’s High SchoolManila, Philippines
Updated: February 19, 2017
LEARNING COMPETENCIESStudents will be able to…•describe the different dimensions of people media (MIL11/12PM-IVa-1);• categorize different examples of people and state reasons for such categorization (MIL11/12PM-IVa-2); and• cite studies showing proofs of positive and negative effects of media, information on individual and society (MIL11/12PM-IVa-1).
CONTENT11. People MediaA. People as Media and People in Media1. Definition2. Characteristics3. Format and Types4. Advantages and Limitations5. Value6. Others
PEOPLE MEDIArefers to persons that are involved in the use, analysis, evaluation and production of media
and information (Source: MIL Curriculum Guide by DepEd)
People in Media and People as Media
How do you understand the term “people media”?
Who do you think are “people media”?
Photo Credit: https://www.shutterstock.com/video/clip-1251676-stock-footage-business-people-shaking-question-mark-signs.html
FORMATIVE ASSESSMENT. KEY TYPE. WRITE “PAS” FOR PEOPLE AS MEDIA AND “PIN” FOR PEOPLE IN MEDIA.
1. SHS Teacher 6. Radio Commentator2. Independent Blogger 7. YouTubers3. Print Journalist 8. News Reporter4. Your Classmate 9. Facebook User5. Movie Director 10. College Professor
FORMATIVE ASSESSMENT: VENN DIAGRAM
People as Media
People in Media
• People who are well-oriented to media sources and messages and able to provide information as accurate and reliable as possible.
• Media practitioners who provide information coming from their expert knowledge or first- hand experience of event.
PEOPLE MEDIA
PEOPLE AS MEDIA1.Opinion Leaders2.Citizen Journalism3.Social Journalism4.Crowdsourcing
Photo Credit: https://anhsg11gasa.wordpress.com/tag/people-as-media/
PEOPLE AS MEDIAOPINION LEADERS• highly exposed to and actively using media• source of viable interpretation of messages for lower- end media users• opinions are accepted by a group
Photo Credit:http://study.com/academy/lesson/two-step-flow-communication-model.html
The Two-step Flow Communication Model (1944) Paul Lazarsfeld, Bernard Berelson, and Hazel Gaudet
PEOPLE AS MEDIA: OPINION LEADERS
PEOPLE AS MEDIA CITIZEN JOURNALISM• People without professional journalism training can use the tools of modern technology and internet to create, augment or fact-check media on their own or in collaboration with others. Photo Credit: http://www.dgiwire.com/what-
citizen-journalism-means-for-your-company/
PEOPLE AS MEDIA: CITIZEN JOURNALISM
Photo Credit: https://medium.com/@stephenkhan/move-over-citizen-journalism-here-comes-smart-journalism-ace72f97a389#.sken4rj5m
PEOPLE AS MEDIA SOCIAL JOURNALISM• Journalists are using social media to make their content available to more people.
Photo Credit: http://www.cision.com/us/resources/white-papers/social-journalism-study/
FORMATIVE ASSESSMENTCARTOON ANALYSIS: SOCIAL JOURNALISM
Source: http://www.socialconnectblueprint.com/citizen-journalism-and-social-media-are-driving-the-information-revolution/
FORMATIVE ASSESSMENT: RECITATION
What are the similarities and differences between
citizen journalism and social journalism?
PEOPLE AS MEDIA CROWDSOURCING•the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people and especially from the online community…
(Source: https://www.merriam-webster.com/dictionary/crowdsourcing)
Photo Credit: http://www.richmedia.com/richideas/articles/crowdsourcing-how-to-hire-the-world
EXAMPLE OF CROWDSOURCING
Photo Credit: https://plus.google.com/+TripAdvisor
EXAMPLE OF CROWDSOURCING
Photo Credit: https://www.waze.com/
EXAMPLE OF CROWDSOURCING
Photo Credit: Wikipedia
PEOPLE IN MEDIA•media practitioners• provide information coming from their expert knowledge or first- hand experience of events
Photo Credit:http://www.medianewser.com/2015/01/mnp-q-maricel-halili-news-correspondent.html
PEOPLE IN MEDIATYPES OF JOURNALIST BY MEDIUM• Print Journalists• Photojournalists• Broadcast Journalists• Multimedia Journalist
Photo Credit:http://www.123rf.com/stock-photo/camera.htmlhttp://www.nwitimes.com/entertainment/columnists/offbeat/offbeat-superman-s-alter-ego-clark-kent-quits-reporter-job/article_d1daf262-0f4a-5f37-92ff-f17dbafa0132.htmlhttp://karrierebibel.de/ausbildung-journalist/https://clipartfest.com/">clipartfest.com</
PEOPLE IN MEDIA
Photo Credit: http://beta.abs-cbn.com/schedule?day=0
PEOPLE IN MEDIA
Photo Credit: http://www.gmanetwork.com/news/story/387200/cbb/gma-news-and-public-affairs-announces-big-changes-in-news-lineup
PEOPLE IN MEDIA
Photo Credit: http://www.medianewser.com/2014/02/alex-santos-resurfaces-on-radio.html
PEOPLE IN MEDIA
Photo Credit: https://twitter.com/josemariaclaro and http://www.philstar.com/opinion
Philippine Daily Inquirer The Philippine Star
SUMMARY OF THE LESSON:PEOPLE IN MEDIA AND PEOPLE AS MEDIA
People in
Media
People as
Media
Lower - end
Media Users•media users
•well-oriented to media sources and messages • intermediaries, provide information to lower- end media users
•media practitioners• experts• provide information to media users
•people with limited access to media and information
FORMATIVE ASSESSMENT: RECITATION
1. What is the difference between people as media and people in media?
2. What are the advantages and limitations of people as media? People in media?
FORMATIVE ASSESSMENT: CARTOON ANALYSIS
Source: https://irisfan23.wordpress.com/2012/07/31/constructive-role-of-citizen-journalism-6/
CLASS ACTIVITY: CASE STUDY
Case Study: The Power of Citizen Journalism Demonstrates the Need for Standards by
Michelle Leibowitz Retrieved February 16, 2017 from
http://www.salzburg.umd.edu/lessons/citizen-journalism
CLASS ACTIVITY: CASE STUDY
Suspek sa Pagpatay sa Isang Siklista, Binigyan ng MPD Ng Hanggang 5 p.m. Para Sumuko
Published on Jul 27, 2016 by YouTube Channel: GMA News and Current Affairs
Retrieved on Feb. 18, 2017 from https://www.youtube.com/watch?v=VE8GHioR1YU
CLASS ACTIVITY: CASE STUDY IMPACT OF CITIZEN JOURNALISM
AND SOCIAL MEDIA• The video of the road rage turned into shooting incident in Quiapo became viral after it was shared by Top Gear Philippines on Facebook.• Top Gear wrongfully accused Mr. Nestor Punzalan as the suspect in the said shooting incident.
CLASS ACTIVITY: CASE STUDY IMPACT OF CITIZEN JOURNALISM
AND SOCIAL MEDIA•Mr. Nestor Punzalan and his wife deactivated their Facebook accounts after receiving bashings and death threats. Mr. Punzalan even went to the police to clear his name.• Undeniably, social media was also instrumental in the arrest of the suspect Vhon Tanto who later admitted his crime on national television.
CLASS ACTIVITY: CASE STUDY CLASS DISUSSION•How was Mr. Nestor Punzalan affected by being wrongfully accused in social media as the suspect in the said shooting incident?•What is the liability of Top Gear, other media outlets, and netizens who wrongfully accused Mr. Nestor Punzalan as the suspect in the said shooting incident?
CLASS ACTIVITY: CASE STUDY CLASS DISUSSION•What role was played by citizen journalism and social media in this incident?•What positive and negative effects of media and information on individual and society were evident in this incident?
CLASS ACTIVITY: CASE STUDY CLASS DISUSSION•What important lessons can we learn from this event as a social media user?•How can we prevent this kind of incident as experienced by Mr. Punzalan from happening in the future?
REFERENCES• Media and Information Literacy Curriculum
Guide by DepEd• Media and Information Literacy by Boots
Liquigan, Diwa• http://communicationtheory.org/two-step-flo
w-theory-2/• http://mediashift.org/2006/09/your-guide-to-c
itizen-journalism270/
REFERENCES• https://mobilizingideas.wordpress.com/2012/
09/03/people-as-media-campaigns-and-actually-existing-democracy/• http://
groups.haas.berkeley.edu/marketing/sics/SICS%202008%20Papers/m.pdf• http://
journalistsresource.org/studies/society/social-media/social-media-sharing-news-opinion-leadership
REFERENCES• http
://blog.storyful.com/2014/03/12/ten-principles-that-power-social-journalism/#.V7lSuVR944l• https://gigaom.com/2014/04/01/social-journa
lism-and-open-platforms-are-the-new-normal-now-we-have-to-make-them-work/
REFERENCES• http
://www.cbsnews.com/news/what-is-crowdsourcing/• http://
learn.org/articles/What_are_the_Different_Types_of_Journalism.html• http://
www.thenewsmanual.net/Manuals%20Volume%201/volume1_02.htm• http://
www.salzburg.umd.edu/lessons/citizen-journalism