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{ 10 tips for your next book deal from Stephen Gillen, Attorney and Partner, Wood Herron & Evans LLP ® 2013 Text and Academic Authors Association (TAA)

10 tips for your next book deal

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There is more to review than the spelling of your name, choice of title, and projected completion date, and more to negotiate than you might realize. Here are 10 tips to help you understand what is (or ought to be) worthy of negotiation.

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Page 1: 10 tips for your next book deal

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10 tips for your next book deal

from Stephen Gillen, Attorney and Partner, Wood Herron & Evans LLP

® 2013 Text and Academic Authors Association (TAA)

Page 2: 10 tips for your next book deal

Editors are under ever increasing pressure to sign new titles, meet publication dates, and deliver sales results.

If you have attracted interest or a contract offer, then you have already made the cut -- a reasonable list of tactfully stated concerns and requested amendments will only reinforce the impression that you are a competent and thorough professional.

1. You have more leverage than you think.

® 2013 Text and Academic Authors Association (TAA)

Page 3: 10 tips for your next book deal

Beware of "work-for-hire" provisions, grants of "all right, title and interest," and broadly stated grants of electronic rights.

Alternate editions can be addressed by amendment to your book contract if and when the publisher expresses an interest in publishing them.

2. Only sell them what they intend to use.

® 2013 Text and Academic Authors Association (TAA)

Page 4: 10 tips for your next book deal

Most form contracts will require that you deliver a completed manuscript that is acceptable to the publisher in form and content. This arguably allows the publisher to reject your completed work for any reason (provided it is not acting in bad faith). You should strive for an acceptability clause that requires only that the finished manuscript conform in coverage and quality to the sample chapters provided with your prospectus or, alternatively, a clause that requires the manuscript to be professionally competent and fit for publication.

3. Don't leave the back door standing open.

® 2013 Text and Academic Authors Association (TAA)

Page 5: 10 tips for your next book deal

Publishers usually require their authors to make certain representations and warranties about the work submitted -- that it isn't libelous, that it doesn't infringe third party copyrights, and so on. Be careful that these representations apply only to work as supplied by you and not to the work of other contributors or editors.

4. Don't promise what you can't deliver.

® 2013 Text and Academic Authors Association (TAA)

Page 6: 10 tips for your next book deal

Contracts typically give the publisher the right to select an editor to edit the work. However, you can win the battle for editorial control (or at least negotiate a peace with honor) by asking that the editor's authority be limited to copyediting and changes reasonably necessary to conform the manuscript to house style and further that substantive changes not be made without your approval.

5. Don't let the editor put words in your mouth.

® 2013 Text and Academic Authors Association (TAA)

Page 7: 10 tips for your next book deal

U.S. Copyright law vests the copyright in the human creator at the moment the work is fixed in a tangible medium of expression -- put pen to paper and the copyright is yours. Ask that the publisher register it in your name.

6. The copyright is yours -- to have and to hold.

® 2013 Text and Academic Authors Association (TAA)

Page 8: 10 tips for your next book deal

Watch out for the "no compete" provisions. Publishers often ask that you not publish or assist in publishing any other work that might compete. These restrictions are usually very broadly drafted and open-ended in scope. As such, they may be unenforceable as an unreasonable restraint of trade. Better, however, to try to narrow them before you sign.

7. Don't take yourself out of the market.

® 2013 Text and Academic Authors Association (TAA)

Page 9: 10 tips for your next book deal

Royalties are the proverbial two birds in the bush. Far better to negotiate for non-refundable advances.

In any event, know whether your royalties will be based on list price, invoice price, or net receipts. And if they are based on the latter, ask the publisher for its discount schedule and for some historical averages so that you can compare apples to apples in the event you are the happy holder of two or more contract offers.8. A word about

royalties.

® 2013 Text and Academic Authors Association (TAA)

Page 10: 10 tips for your next book deal

Some publishers still routinely include options clauses in their publishing contracts. This gives the publisher dibs on your next manuscript. Tell them that if they do a great job with the current one, you will certainly be back with the next.

9. Don't become an indentured servant.

® 2013 Text and Academic Authors Association (TAA)

Page 11: 10 tips for your next book deal

Publishers are merging, consolidating, and selling lists. The best thing you have going for you is the support and confidence of the editor who felt strongly enough about your manuscript to try to sign you -- now, his interests parallel yours and his reputation is on the line. You lose this advantage if your book is sold to another house, so it is in your best interests to try to negotiate for the right to approve any assignment of your book contract. A great reluctance on the part of the publisher to agree should send you a signal about its own feelings of security.

10. Don't become trade bait.

® 2013 Text and Academic Authors Association (TAA)

Page 12: 10 tips for your next book deal

Odds are, you will not prevail on all of these issues. But odds are equally as good that you will not lose on all of them either.

In any event, you will not get that for which you do not ask. So ask away. At the end of the day you will have a better deal and a more informed relationship with your publisher.

Find more great tips & advice on textbook authoring at www.TAAonline.net

® 2013 Text and Academic Authors Association (TAA)

Page 13: 10 tips for your next book deal

This slide presentation is an authorized adaptation of a longer paper Copyright © 2002 by Stephen E. Gillen. [email protected]

® 2013 Text and Academic Authors Association (TAA)