Transcript
Page 1: Tweet This, Not That: Learning and Connecting Through Social Media

Tweet this Not that

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Most of our students participate in

social networking.

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Presentation Notes
- 9 out of 10 college students say they use Facebook for social purposes
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18% of 18 to 29-year-olds

who are online use Twitter. Mobile Phones and Abercrombie by Garry Knight, available under a Creative Commons

attribution license 2.0 at http://www.flickr.com/photos/garryknight/4888370567/

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- The percentage is even higher for people of color
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25% Black 19% Hispanic 9% white Who are online Use twitter

Texting by Jeffrey Kontur, available under a Creative Commons attribution license 2.0 at http://www.flickr.com/photos/jeff_kontur/4013998424/

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- People of color use mobile services at a higher rate overall
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70% of college students

surveyed said they wouldn’t be able to study without some form of technology

Courtesy University of South Carolina

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- 38% said they couldn’t go more than 10 minutes without checking phone, laptop, etc.
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28% of 18 to 34-year-olds

check Facebook before they get out of bed. :2006: Pensieri, non sogni. - (Not dreams, indeed.) by Flavio Ronco, available under a Creative Commons attribution license 2.0 at http://www.flickr.com/photos/pixotropic/199736547/ /

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- 48% check Facebook as soon as they wake up
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AND sometimes they post things that make them look …foolish Hey, Who’s This Ass? by Orin Zebest, available under a Creative Commons attribution license 2.0 at http://www.flickr.com/photos/33917831@N00/4388729041/

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We can educate them to use these tools

responsibly.

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Activities for class – Facebook profile critique, case study
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Fact or crap Facebook has more than 900 million users. Twitter recently

topped 140 million.

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Activities for class – Facebook profile critique, case study
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Fact Facebook has more than 900 million users. Twitter recently

topped 140 million.

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Presentation Notes
Activities for class – Facebook profile critique, case study
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Fact or crap 100% of universities are using

social media. 98% have a Facebook account,

and 84% have Twitter.

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Activities for class – Facebook profile critique, case study
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Fact 100% of universities are using

social media. 98% have a Facebook account,

and 84% have Twitter.

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Activities for class – Facebook profile critique, case study
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Fact or crap 10% of colleges take screenshots

of applicants’ profiles.

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Activities for class – Facebook profile critique, case study
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crap Actually, 54% of colleges

take screenshots of applicants’ profiles.

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Presentation Notes
Activities for class – Facebook profile critique, case study
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We can encourage them to connect with the

university community.

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Social media directories

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Share experiences #UofSCaltbreak

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If we stop there, We’ve done well.

But we can do more.

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“In business terms, most people—

myself included—think of Twitter,

Facebook and other social media as

tools for marketing…[but] the deepest,

most enduring impact of social media

might be on learning.”

Daniel Pink in New Social Learning

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- Social media has certain qualities that allow us to enjoy some really special benefits
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convenient

Encourages contact Emphasizes time on task

Communicates high expectations

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convenient: any time, any where -- Rey Junco does research on social media and student engagement. Study on a FY seminar to evaluate effects of SoMe on engagement and grades. Used Chickering and Gamson’s 7 principles for good practice in undergrad education ---- contact: less formal, intimidating ---- time on task: extends conversation beyond limits of class meetings ---- high expectations: up to you to communicate those, but Twitter allows it
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immediate

Gives prompt feedback

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immediate: looking for higher ed hashtags…looked & looked…asked & had answer within 5 minutes. TRULY immediate – DC/VA earthquake ----- feedback: answer questions as immediately as you can/want & allows quick back-and-forth
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democratic

Respects diverse talents and ways of learning

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democratic: anyone, not just student leaders, popular, extroverted students ----- diverse talents/ways of learning: not every student has something to add to every in-class conversation, but they might have more to add with graphics, videos, links, etc. at their fingertips…and they might learn better if you connect them with info in multimedia
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personalized

Encourages active learning

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personalized: tailor your network to students’ specific collection of interests (and courses they’re taking) ----- active learning: easily connect in-class discussion with other interests, apply info to other experiences (and vice versa)
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communal

Develops cooperation

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communal: incredible for building community. allows even introverts to participate in community w/o being overwhelmed or exhausted by crowds. Connect people who might not have in person. ----- cooperation: schedule study groups, ask each other/answer questions, support each other ** With all of these, you set up the environment – just like we have the official U101 desk formation to facilitate community – you foster the community and then let it take off.
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We can design educationally relevant ways to use Twitter in our courses.

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U101 hashtags Tweet reminders of class assignments, event announcements Extend class discussions Based on an assigned event or reading, give a prompt, require students to post 2 original Tweets and reply to 2 classmates’ Tweets Assign a Tweeter of the week to share info with classmates
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as a discussion tool

Faculty: How has reading MBM changed your ideas about responsibility or obligations toward people who are poorer than you are? Student03: I've realized that helping the less fortunate is a social and moral responsibility that nobody is exempt from to help make the world better. Student04: @Faculty it helped me to see that one person really can make a difference if the effort is put forth Student02: @Student03 I definitely agree. It's not up to just one person. Farmer had lots of others help him, like the MacArthur Foundation. Student02: @Student04 Do you think that just one person can make a difference, or that one person inspires many people to help make a difference? Student04: @Student02 i think in a way its the same thing because that one person inspiring others is still making it all happen by involving others

(Junco, Heiberger, & Loken, 2011.)

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references

Battishill, R. (2011, January 19) Obsessed with Facebook: Statistics & Facts for 2011. Retrieved from http://thinkmarketing.org/2011/01/obsessed-with-facebook-statistics-facts-for-2011/ Bingham, T. and Conner, M. (2010) The New Social Learning: A Guide to Transforming Organizations Through Social Media. Bloomington, IN: Solution Tree Press. Chickering, A.W. & Gamson Z.F. (1987) Seven principles for good practice in undergraduate education. AAHE Bulletin March, 3–7. DBAworldwide (2010, September 22) A Day in the Life of Social Media [YouTube]. Retrieved from http://www.youtube.com/watch?v=iReY3W9ZkLU&feature=channel&list=UL Junco, R., Heiberger, G. and Loken, E. (2011) The effect of Twitter on college student engagement and grades. Journal of Computer Assisted Learning, 27: 119–132. doi: 10.1111/j.1365-2729.2010.00387.x Kessler, S. (2011, May 31) 38% of College Students Can’t Go 10 Minutes Without Tech. Retrieved from Mashable website http://mashable.com/2011/05/31/college-tech-device-stats/ Smith, A. (2011, June) 13% of online adults use Twitter. Retrieved from Pew Internet & American Life Project website http://www.pewinternet.org/~/media//Files/Reports/2011/Twitter%20Update%202011 Smith, A. (2010, September) Technology trends among people of color. Retrieved from Pew Internet & American Life Project website http://pewinternet.org/Commentary/2010/September/Technology-Trends-Among-People-of-Color.aspx