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Page 1: Social Media for Social Good: Using Social Media to Raise Awareness About Health Disparities

Health Justice CT

Presented by: Jen McClure, Society for New Communications Research 8th Annual SNCR Research Symposium November 7, 2013, Thomson Reuters Boston Office www.sncr.org

Page 2: Social Media for Social Good: Using Social Media to Raise Awareness About Health Disparities

To raise awareness online about racial and ethnic health disparities and ultimately encourage stakeholders to take action for health justice.

OUR GOA L

Page 3: Social Media for Social Good: Using Social Media to Raise Awareness About Health Disparities

What we’ve accomplished:

• Microsite

• Community forums

• Hosts / Participate in weekly tweet chats, Breakfast clubs

• “Health Justice CT Challenge”

• State wide town hall

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Page 5: Social Media for Social Good: Using Social Media to Raise Awareness About Health Disparities

Page 6: Social Media for Social Good: Using Social Media to Raise Awareness About Health Disparities

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