Download pptx - “Share a Coke” Advertising Campaign 2014

“Share a Coke”

Advertising Campaign 2014

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRw&url=http://blog.kwikeesystems.com/coca-cola-personalizes-bottles-popular-names-teens-millennials/&ei=aILLVOH6N_b_sATqw4GQBg&bvm=bv.84607526,d.cWc&psig=AFQjCNFATdS_ksMJCTG2VXjs2IoBMKiBjg&ust=1422709703040234

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRw&url=http://www.bizjournals.com/atlanta/news/2014/06/10/coca-cola-boosting-share-a-coke-campaign-in-u-s.html&ei=UIXLVJPyMozIsQSL54HIBQ&bvm=bv.84607526,d.cWc&psig=AFQjCNG5nurFbMxERh97cDOffVRcny4x7w&ust=1422710474596115

https://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRw&url=https://twitter.com/cocacola/status/359397704113197056&ei=xYXLVOmZHbeKsQT3-4KoCQ&bvm=bv.84607526,d.cWc&psig=AFQjCNG5nurFbMxERh97cDOffVRcny4x7w&ust=1422710474596115

https://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRw&url=https://thisisnotadvertising.wordpress.com/2012/02/21/share-a-coke-campaign-a-coca-cola-with-your-name-on-it/&ei=S4PLVIrbBMfIsASKzILoAg&bvm=bv.84607526,d.cWc&psig=AFQjCNHu2WCZ-V6aOzN2FN0gOdkIIqrytw&ust=1422709589247416

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRw&url=http://www.coca-colacompany.com/stories/6-ways-to-share-a-coke-before-summer-ends&ei=2ITLVODfC820sATVy4DwAg&bvm=bv.84607526,d.cWc&psig=AFQjCNHM9y1VR4y1dQv_CYNTqPqqSp0Y7A&ust=1422710306171538

https://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRw&url=https://michellelassoblogs.wordpress.com/&ei=v4LLVLvQOubasASiyICoCA&bvm=bv.84607526,d.cWc&psig=AFQjCNFATdS_ksMJCTG2VXjs2IoBMKiBjg&ust=1422709703040234

Activity Time!!!1. Using the 4 following elements (catchy headline/ attention-

grabber, pictures, copy, and a slogan), you will be designing a creative advertisement.

2. But here is the catch…you will be creating an advertisement about yourself! Therefore, it MUST feature a picture of you, as well as activities, interests, products you like, etc. The headline, copy, and slogan should be a representation of who you are as a person.

3. In order to receive credit for this activity, this ad MUST include the required 4 elements above, at least 1 picture of yourself, and 10 or more pictures of things of interest.