Transcript
Page 1: Pharma Sales & Marketing Professionals - Career Development Opportunities

MEDICINMAN&

PRESENT

2017 AWARDS

19th December 2017

at theCourtyard Marriott

Mumbai (Opp. Carnival Cinemas,

Andheri-Kurla Road)

DigiPharamaX Platinum Partner

See last page for award categories

DigiStorm2017for Pharma and Healthcare Marketers

Page 2: Pharma Sales & Marketing Professionals - Career Development Opportunities

MEDICINMAN WORKSHOPS

DigiStorm2017

Creating a Winning Sales Organisation

for Pharma and Healthcare Marketers

Workshop for Pharma and Healthcare Sales, HR, Training, SFE and BU Heads

19th December 2017 Courtyard Marriott, Mumbai

(Opp. Carnival Cinemas, Andheri-Kurla Road)

20th December 2017 Courtyard Marriott, Mumbai

(Opp. Carnival Cinemas, Andheri-Kurla Road)

19th December 2017, evening Courtyard Marriott, Mumbai

(Opp. Carnival Cinemas, Andheri-Kurla Road)

2017 Awards

Platinum Partners

Page 3: Pharma Sales & Marketing Professionals - Career Development Opportunities

Once-in-a-Year Opportunity to Learn from Pharma Leaders with Practice & Insights

Workshop Keynote Speakers1. Sanjiv Navangul, Managing Director, Janssen Pharma

2. Anand Rao, SVP – Head Digital Technology, Axis Bank

3. Hariram Krishnan – former Managing Director, Galderma India

Workshop Speakers / Moderators / Panel Members1. Amlesh Ranjan, Deputy Director, Superspecialty, Sanofi

2. Arishiya Zaheer, APAC Regional Medical Lead MCM, Pfizer

3. Gurpinder Singh, Head, Digital & MCM, GSK Pharma India

4. Inderjit Sood, Sr VP, Zydus Cadila

5. Kiran Pai, Head, Digital Marketing, Cipla

6. Krishna Singh, CMD, GlobalSpace Technologies

7. Manish Bajaj, VP India Business, Dr. Reddy’s Labs

8. Milind Thatte, Director Commercial Excellence & BD India, Biopharma. Merck

9. N. Suresh Babu, Head Strategic Initiatives, Sanofi India

10. Ritika Kapur, Brand Manager, Marcom & Digital, Qi Spine Clinic

11. Satya Mahesh Kallakuru, SFE, Business Analytics, Cipla

12. Shashin Bodawala, Director Business Excellence, Go-to-Market & International Business, Boehringer Ingelheim

13. Shiva Natarajan, Respiratory BU Head, GSK Pharma India

14. Vijay Charlu, AVP, Marketing & Sales, Indoco Remedies Ltd.

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KEY TAKEAWAYS1. Understand the need for an integrated

multichannel strategy to be adopted in the business model.

2. Discover how you can make your mul-tichannel marketing smarter using cus-tomer data you already have.

3. See how to define ROI by replacing “measurement plans” with “engagement plans”.

4. Explore the unique considerations for building integrated plans and content in multichannel marketing.

5. Learn about the new skills required for a marketing professional in the new hyper-connected world.

Pharma Marketing• Brand Management• Product Management

Digital Marketing• eMarketing/Digital Marketing• Multichannel/Channel Marketing• Multichannel Analytics• Integrated Marketing• Social Media• Digital Media

Marketing Innovation• Interactive Services• Customer Experience• Customer Engagement• Global Marketing• Mobile Marketing

KEY TOPIC AREAS

Contact: Anup [email protected] | +91-968680-2244

DigiStorm2017

Salil KallianpurWorkshop Leader

19th December 2017 | Courtyard Marriott, Mumbai (Opp. Carnival Cinemas, Andheri-Kurla Road)

Page 5: Pharma Sales & Marketing Professionals - Career Development Opportunities

Contact: Anup [email protected] | +91-968680-2244

1. The Role of Sales Force Ø Understanding strategic sales force role &

Business Model Ø Go-To-Market Strategies – A competitive

advantage Ø Strategic approach to Sales Force Sizing

& Structure ● Role Taking, Role Making and Role

Shaping ● Role ‘pollution’ and strategic impact

on results

2. Understanding Territories and Deploy-ment

Ø Understanding Customer Value Proposi-tion and Interactions

Ø Sales Force Operational Excellence: Ø Understanding Customers – Strategic

Approach to Segmentation and Targeting Ø Customer Value Proposition Ø Business/Account Planning Process Ø Sales Force Performance Measurement –

KPIs Ø A Strategic Approach to CRM / CLM and

Digitalization Ø Managing Sales Performance

3. Building A Winning Sales Force Ø Hiring High Potential Sales Talent

● Understanding Sales Competencies ● Assessing and Developing Competen-

cies ● Behavioral Event Selection Process

Ø On-Boarding and Developing Sales Talent Ø Building High Performance Culture

● Sales Force Motivation ● Incentives, Rewards and Recognition

Ø Career Pathways Ø Managing Performance

4. Sales Manager Excellence Ø What Makes an Excellent Sales Manager &

How to Select One Ø Developing a Great Sales Manager

● Understanding Competencies ● Understanding the Role of Sales Man-

agers ● Management Vs Leadership ● Understanding Sales Force Excellence

Drivers Ø Sales Manager as a Driver of Change Ø Understanding Coaching and Team Devel-

opment Ø Managing Performance

Creating a Winning Sales Organisation

20th December 2017 | Courtyard Marriott, Mumbai (Opp. Carnival Cinemas, Andheri-Kurla Road)

Deep BhandariWorkshop Leader

Page 6: Pharma Sales & Marketing Professionals - Career Development Opportunities

Early Bird Registrations (on or before November 30th)

Delegate type DigiStorm2017How to Create a Win-

ning Sales Organisation workshop*

Both events

Individual registrations from Phar-ma, Devices, Diagnostic companies

₹ 9,950/- plus 18% GST

₹ 9,950/- plus 18% GST

₹ 17,000/- plus 18% GST

Group registrations from Pharma, Devices, Diagnostic companies (5 or more from the same organisation)

NA NA NA

Service provider registrations (only five seats available)

₹ 20,000/- plus 18% GST

₹ 20,000/- plus 18% GST

₹ 30,000/- plus 18% GST

Registrations after November 30th

Delegate type DigiStorm2017How to Create a Winning

Sales Organisation workshop*

Both events

Individual registrations from Pharma, Devices, Diagnostic companies

₹ 14,500/- plus 18% GST

₹ 14,500/- plus 18% GST

₹ 25,000/- plus 18% GST

Group registrations from Phar-ma, Devices, Diagnostic compa-nies (5 or more from the same organisation)

₹ 8,500/- plus 18% GST

₹ 8,500/- plus 18% GST

₹ 17,000/- plus 18% GST

Service provider registrations (only five seats available)

₹ 25,000/- plus 18% GST

₹ 25,000/- plus 18% GST

₹ 40,000/- plus 18% GST

Sponsoship Opportunities per event - for DigiStorm2017 and How to Create a Winning Sales Org.

Full day with 4 free passes Full day with 2 free passes Per session with 1 free pass

₹ 2,00,000/- plus 18% GST

₹ 1,00,000/- plus 18% GST

₹ 50,000/- plus 18% GST

Send payment and delegate details to: Anup [email protected] | +91-968680-2244

Payment by account transferAccount Holder: MedicinMan Private LimitedAccount Number: 50200021794640Bank Name: HDFC BankAddress: 102, Chawla Regency, Mosque Road, Bangalore - 560005IFSC Code: HDFC0000714

GSTIN: 29AAKCM5650R2ZI

Page 7: Pharma Sales & Marketing Professionals - Career Development Opportunities

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