Download pdf - OUTDOOR MEDIA WORKS 1200 McGill College Ave. Suite 1100, Montreal

OUTDOOR MEDIA WORKS 1200 McGill College Ave. Suite 1100, Montreal, Quebec H3B 4G7 Canada

Tel. 514.461.2371 [email protected] www.outdoormediaworks.com

The Snowboard Jamboree snowboard festival

presented by LG Canada will give winter sports fans

something they can’t find anywhere else on the planet:

free admission to the LG/FIS World Cups and all to

the breathtaking backdrop of Stoneham Mountain Resort and beautiful Downtown Québec City.

Along with the traditional amateur competitions, live music, and fashion show, this year also sees the addition of the LG/FIS Slop style World Cup.

Join the SNOWJAMBOREE excitement

CANADA’S LARGEST SNOWBOARD FESTIVAL FEATURING 5 WORLD CUP

Screen Details and locations:

Advertising Package:

Giant LED SCREEN Giant LED SCREEN 3D glasses-free

SCREENS

Location Downtown Québec city

Big Air Venue Stoneham Mountain Resort

Stoneham Mountain Resort Big Air Venue

VIP Cocktail

Dates February 24th and 25th February 21th, 25th, 26th February 21th, 25th, 26th

Number of screens One One Three

Screen Content Live Feed + advertising Live Feed + advertising Live Feed + 3D advertising



BROADCAST TIME TOTAL N. OF ROTATIONS TOTAL N.SPOTS

(PER 3 MIN. LOOP) (Per hour)

10 SECONDS 3 times/ per screen 191

15 SECONDS 3 times/ per screen 191

The

Key Statistics

Visitors : 60% Men and 40% Women Age :16‐24 = 29% | 25‐34 = 29% | 35‐44 = 16% | 45‐54 = 16% 55 and older = 10% Our visitors show an average education and revenue (34% between $24,000‐ $45,000)

Snowboard Jamboree is a festival that features many great activities and happenings….

Big Air World Cup race in the city Fashion Jam with 21 brands at the congress centre (3,000 tickets SOLD) 5 amateur races for guys and girls World Cup Lounge by LG Canada Exhibitors village at Stoneham resort and in Downtown Québec city Urban Stairmasters rail event

2012 : World Cup races …2013: World Championships (twice as big as a World Cup edition)

World Cup races in 2012: Half Pipe (Friday night), Big Air( in the city) , Slope style (new!!), Boardercross, and Parallel Giant Slalom World Championships in 2013, twice as big in terms of budget and media coverage 6 hours of national TV broadcast CBC and Radio‐Canada, TVA sports and Mlle) Powerful media coverage (news coverage) International TV coverage in 30 countries (12 M in TV audience)

