interactive tools + toysto engage your audience
alex lam
alex lamaka TheBackpackr
Adventure / travel junkie
Integricity GroupDIGITAL | TECHNOLOGY | VISUALS
then now
then now
then now
the digital era
the digital era
quick stats
video
internet statistics: 2008
average attention span
12minutes
5
today
connect with people
where are the people?
For the first time, video audience exceeds email audience!
!"#$%&'()*&+,&-()&./*&0
shift of internet use
one-waycommunication
IS OVER
golden question
should we get started on twitter or facebook?
flash games in facebook
idiot box evolution
online video
streaming video
online payment
online payment
email newsletters
email newsletters
email newsletters
email newsletters
email newsletters
email newsletters
Build it and they will come!
SEO
consolidateand
strategise
THE MESSAGE
alex lam@TheBackpackr
www.integricity.comwww.thebackpackr.com
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