Transcript
Page 1: How to design a good & Effective Logo

Good & Effective Logo

Page 2: How to design a good & Effective Logo

Logo Design

Logo Design

A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition.

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Types of Logo Design

Types of Logo Design

There are two types of Logo Design :

Test Based

Graphic Based

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Elements Of Good Logo Design

Elements Of Good Logo Design

Clean, Simple and VersatileStrong & appealing visual impactDistinctive in design Cohesive company concepts & principlesRelative images, colour and textsUniversal understandingUnique and Memorable designLongevity & timelessnessIncorporate modern design techniques

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Successful Logo

Successful Logo

5 golden keywords for Successful Logo

SimpleMemorableTimelessVersatileAppropriateConsistent

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Corporate logo

Corporate logo

A corporate design is the official graphical design of the logo and name of a company or institution used on letterheads, envelopes, forms, folders, brochures, etc.

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Basic Elements of a corporate Logo

Basic Elements of a corporate Logo

A corporate design consists of a few different elements:

Logo,

Colour,

Typography and

Sometimes an additional graphical elements.

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Consideration While Designing a Logo

Consideration While Designing a Logo

Kind Of Business

Message conveyed to customers

+ve & -ve interpretation of the message

Kind of logo to represent the firm

Higher logo designer or employ automated logo maker tool

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Process Of Logo Design

Design BriefResearchBrainstormingReflectionRevisionsPresentation

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Differentiate from competitors

Establishes brand quality and value

Gives personality to Business

Gives strength to company

Gives Professionalism and good identity

Improves the transaction

Benefits of Logo Design

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