CASE STUDY
WHO
ASSA ABLOY are responsible for creating the world’s first recordable keycard door lock
GOALS
Needed to connect with hospitality professionals across the Middle East to learn the trends and painpoints in the market to help tailor offerings and increase customer satisfaction
RESULTS
Due to their success in exposing the brand and learning from customer feedback at The Hotel Show 2018, ASSA ABLOY will be returning to The Hotel Show 2019
HIGHLIGHTS:
How The Hotel Show connectedASSA ABLOY with hoteliers throughout the Middle East
As Vice President for ASSA ABLOY Global Solutions within the Middle East, Africa & India, Manit Narang manages all sales and operations in the MEAI region. A seasoned hospitality professional, Manit has a total of 25 years of hospitality industry experience with global companies in the MEAI region, with 12 of those years being spent with ASSA ABLOY Global Solutions.
Manit Narang Vice President Middle East, Africa & India, ASSA ABLOY Global Solutions
17-19 SEPTEMBER 2019 DUBAI WORLD TRADE CENTRE
CASE STUDY
As a company that can trace its origins back to 1974 with the creation of the world’s first recordable keycard door lock, ASSA ABLOY Global Solutions has evolved to become the leading and most innovative provider of security access technology for the hospitality industry. Headquartered in Stockholm, Sweden, ASSA ABLOY Global Solutions operates and provides support services in more than 166 countries around the world. With expertise in customer journey mapping, innovation and service design, ASSA ABLOY Global Solutions exists with a mission to reimagine how people move through their world. This goal has seen the company expand and create business units fully dedicated to the specific needs of several markets that include hospitality, cruise ship, senior living and student housing industries. Custom-tailored technologies provided to each market include RFID door locks and electronic safes, BLE-based geolocation tracking, advanced mobile access and cloud-based access management functionality.
MEET ASSA ABLOY GLOBAL SOLUTIONS
Each country’s hospitality market is increasingly becoming differentiated in terms of the level of infrastructural growth and type of guest demographic. As a result, specific hotel needs are also becoming more diversified, with location playing a vital factor with regards to the kind of services and technology that are needed. It is therefore more crucial than ever for solution providers to identify the unique and rapidly unfolding changes taking place within each market. Only by doing so can they hope to custom-tailor and provide the precise solutions needed, ensuring that customers remain competitive while strengthening their own ability for increased market share.
THE CHALLENGE
For ASSA ABLOY, The Hotel Show serves as an ideal platform to connect with hoteliers throughout the Middle East. The event offers excellent opportunities to learn directly from them regarding the latest changes and challenges taking place within each regional market. This in turn equips us with the insight that we need to adapt and tailor offerings accordingly in order to provide enhanced value and ensured customer satisfaction.
HOW DID THE HOTEL SHOW HELP?
We can always credit the Hotel Show for its ability to enhance our market visibility and reputation as the leading security solutions provider throughout the Middle East.
While ASSA ABLOY Global Solutions does look forward to each show’s potential of introducing us to new contacts, we also greatly value the opportunity that the Hotel Show offers in being able to meet with existing clients. This extra engagement opportunity allows us to ensure that each client’s needs are still being fully met, while also providing the ability to inform existing customers on the latest technologies that can maximize their security, guest convenience and operational efficiency capabilities.
The Hotel Show continues to play a vital role in expanding our market share throughout the region. By attending each year, ASSA ABLOY Global Solutions is able to foster new strategic relationships that ensure we remain the leading and largest provider of security access solutions throughout the Middle East.
THE RESULTS
CONTACT:
Tina Quraishi T: +971 (0)4 445 3625
W: www.thehotelshow.com
JOIN 1000+ BUSINESSES AROUND THE WORLD THAT USE THE HOTEL SHOW TO CONNECT WITH NEW
CUSTOMERS NOW
#thehotelshow>>Watch The Hotel Show 2018 Highlights
CASE STUDY
17-19 SEPTEMBER 2019 DUBAI WORLD TRADE CENTRE
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