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Transform the Data Center

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Hitachi Virtual Storage Platform

Your NameYour Title

The volume of new healthcare data quadruples every two yearsVirtualization is now mainstream with 30% of servers virtualized todayRegulations and laws now require more data to be protected longer

The number of servers in an organization is expected to grow by 50% in 2010

In 2009, more virtual servers than physical servers were deployed

Data grows an average of 30% each year

Data and Information Grow at Extraordinary Rates

Operational costs are more than 65% of storage costs and still increasing

Only 5% of the typical IT budget is available for investment 70% maintains the infrastructure 20% maintains software applications

Large organizations must manage 1,000s of hosts and 10,000s volumes

Application workloads often grow faster than capacity growth does

Equipment is aging and requires costly maintenance contracts

Data centers are running out of space and cooling capacity but funds for expansion are limited

IT’s Ability to React Is Severely Limited

Support operations and always-on business

Leverage existing investments longer

Reduce operational costs without added complexity

Increase utilization and efficiency of storage assets

React to changing business requirements by redeploying services

Turn data into business information and unlock new value

What IT Needs Next

Today’s economy requires organizations and IT to adapt quickly in order to:

Our Vision Addresses Real-world IT Challenges

A successful thought leader in storage technology

The world’s only vertically-integrated storage company

Focused on delivering a vision that IT must be:• Virtualized• Automated• Cloud-ready• Sustainable

It is encouraging to see Hitachi thinking big and delivering a high end, highly featured “information architecture.”

Enterprise Strategy Group

Manage multivendor environments.

Control and reduce escalating IT costs from virtual server sprawl

Consolidate management across virtualized storage and server environments with end-to-end virtualization

Use more of existing storage to reduce spending by 20 to 50%

IT Must Be Virtualized

Simplify complex storage environments and control data and storage growth with one platform for all data.

IT Must Be Automated

Transform your data center with the best storage and information infrastructure for virtualized environments

Automate your most labor-intensive data management operations

Deliver capacity and computing resources as quickly as you do virtual servers

Reduce costs while increasing asset utilization at the pace of your business

Save up to 40% of storage infrastructure OPEX

IT Must Be Cloud Ready

Consolidate and aggregate storage, server, networking and middleware assets

Enable pay-per-use, multi-tenancy and SLA-based storage services while maintaining security and privacy

Hitachi Data Systems solutions let you adopt or evolve to cloud computing models or IT-as-a-service at your own pace with minimal risk

Allow lines of business, customers or partners to scale and provision dynamically and cost-effectively

IT Must Be Sustainable

Hitachi Data Systems is a leader in building sustainable facilities and products – and we can help your business do the same

Achieve energy efficiency without compromising reliability, availability or security of your infrastructure

Centralize and consolidate data management and data protection to lower TCO and power consumption

Achieve 40% reduction in power, cooling and floor space costs

How to Transform Today’s Data Center

The only storage architecture that:

Flexibly adapts for performance and capacity

Extends to multivendor storage

Uses a 3D scaling architecture to scale up, scale out, scale deep

Transforms the data center with unique management capabilities

Compared to other enterprise storage:

Realize up to 30% reduction in TCO per terabyte per year

Move to a new storage platform with up to 80% less effort and cost

Achieve 40% reduction in power, cooling and floor space costs

At the heart is a virtualized platform for all data with the ability to manage multivendor environments.

Scale Up

Grow from a small data center footprint – 19” rack

Manage one common pool of resources for more efficient utilization

Dynamically scale for workload performance, adding capacity, connectivity without disruption

3D Scaling Architecture: Scale Up

Business Value

Use the most efficient floor planning with front to rear airflow

Gain the highest density storage using 2.5” hard drive

Host transparent migration from and to multivendor storage with up to 80% less effort and cost

Scale Out Combine multiple units into a single logical system as your needs grow Dynamically support virtual servers by prioritizing common storage resources Ensure safe multitenancy and quality of service through partitioning

Business Value Get the industry’s highest OLTP performance for open and mainframe

environments Lower TCO per TB per year up to 30% Reduce power demands up to 40% Reduce required floor space up to 40%

3D Scaling Architecture: Scale Out

3D Scaling Architecture: Scale Deep

Scale Deep

Add external storage to a single pool – and maintain all system functionality

Offload data to lower cost external storage

Simplify administration of external storage with common tools

Reuse legacy assets – more than 200 storage system models and up to 255PB

Business Value

Increase the value and useful life of existing assets

Reduce OPEX costs 20 to 40% through a common management framework

Reduce CAPEX 20 to 50% by using lower cost tiers of external storage

Single management platform to efficiently manage all data types for an agile data center

Manage up to unify and scale large deployments

Manage out with a single tool for all Hitachi and virtualized storage

Manage deep with Virtual Storage Platform integration for optimal efficiency

Automate tiered storage management

Use common GUI, usability, data repositories and task workflows

BUSINESS VALUE Simplify with up to 50%

fewer management steps Increase utilization up to

50% Reduce IT deployment

times and risks significantly, and gain business agility

Unique 3D Management

Hitachi Data Systems, the world’s leader in storage virtualization, offers the only storage architecture that flexibly adapts for performance and capacity, and extends to multivendor storage.

With unique management capabilities, it transforms the data center.

The net result is superior data center efficiency, manageability and cost savings.

Data Center Transformation

Enterprises must rely on key technologies that are virtualized, automated, cloud-ready, and sustainable to meet demands.

Thank You

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