1. Channel 4 have a set style on how they produce a factual
insert. Thisincludes the logo being a certain height, width and
colour, the headlinesbeing a certain colour and font and the
language being of a certaineloquence.
2. This insert fits the channel 4 style through the colour
scheme it uses. The background colour of thetext on the right side
must be a palette from the image. In this case the orange is taken
from amarking on the mans headphones. The orange is then used for
the text layered on the image andthe Channel 4 ident. The logo fits
the 10mm height and is placed in the unique central rightposition
for Channel 4.The composition of the shot itself shows the
director, Nick Broomfield, glaring deeply at somethingin front of
him, the audience are engaged immediately and left asking questions
of what or who ishe looking at.
3. In Again the unique positioning of the central right ident
of Channel 4. It is cleverly placedon a red background to attract
attention but not so much to divert the attention of thereaders
from the central image of the girl. The girl is also facing the
image leading themfrom her to the logo. The clean, bespoke font is
used by Channel 4 for the headline. Alsothe headline as always is
put in a text box with the colour used taken from a palette in
theimage.The shot shows a girl being sucked under the ground like
she was in quick sand; she iscalling for help but none of the
surrounding adults pay any notion of attention. This imagefits with
the headline of the child being forgotten.
4. We see the Channel 4 ident in thecentral right position when
manycompanies used the bottom right tolocate their ident. The
colour of theident matches that of the text box, thiscolour has as
ever been taken fromthe image along with the colour of thetext.The
image shows an overweightJamie Oliver, the nationally knownchef.
Jaime Oliver frequentlycampaigns for healthy eating soshowing him
as obese Is an oxymoronwhile fitting with the title Has thenation
let itself go?
