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DOING THE STARTUP THING AT A BIG
COMPANY(a sxsw 2014 panel)
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BIG COMPANIES ARE SET UP TO EXECUTE, RATHER THAN INNOVATE.
IT TAKES A SPECIAL BREED OF PERSON TO HELP PUSH INNOVATION FORWARD IN A CORPORATION
WITH THE SPEED, AGILITY, AND IMPACT OF A DISRUPTIVE STARTUP.
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JOIN US AS WE TALK ABOUT BRINGING A STARTUP MINDSET TO GLOBAL BUSINESSES,
IMPLEMENTING EVERYTHING FROM LEAN PRODUCT DEVELOPMENT TECHNIQUES TO SKUNKWORKS-STYLE INNOVATION LABS.
We’ll cover topics such as
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WHAT QUALITIES MUST YOU POSSESS TO SUCCESSFULLY BRING A
STARTUP MINDSET TO A BIG COMPANY?
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WHY IS BEING AN ENTREPRENEUR AT A LARGE COMPANY WORTH DOING
(OR NOT)?
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WHAT ARE SOME OF THE HURDLES TO AFFECTING CHANGE AT A LARGE
CORPORATION IF YOU'RE USED TO A STARTUP?
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WHAT ARE THE GREATEST PAYBACKS OF SUCCESSFULLY BRINGING A
STARTUP MINDSET TO A BIG COMPANY?
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MEET THE PANELISTS
RAQUEL HERNANDEZSenior Technologist
Hyatt DX LabPanelist
JOHANNA BEYENBACHAssociate Strategy Director
UndercurrentModerator
TOBIAS PEGGSCEO
AviaryPanelist
ALEX TEPPERGlobal Director of Innovation
GEPanelist
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SEE YOU SOON.
startup horse is start-uppy.
Photos by NASA.