4 Billion Nodes
© 2009 iNomadics, Inc.
The New Nomads >Half the world has
mobile phones 4 Billion mobile phones
Mobile usage up 500% since 2007
Half all new Internet connections
2014 50% Android 25% Apple
© 2009 iNomadics, Inc.
Laptop in your Pocket 2009 iPhone GS 2.4x4.5x0.5” – 4.8
ounces 620 MHz ARM CPU 256 MB RAM 32 GB Storage 320 x 480 Display $199.00 > 10 Hours GPS, Compass, Camera,
Accelerometer, Bluetooth, Wifi, 3G, Phone, Audio
2003 Laptop ~ Sony Vaio
9x11x2” - 5 pounds 1000 MHz Pentium
CPU 256 MB Ram 30 GB Storage 640 x 480 Display $1999.00 > 2 Hours
© 2009 iNomadics, Inc.
New Paradigm Always there Always on Location aware Touch Motion control Multimedia
Audio, video, photo - create/consume
While Waiting (WW) time Q Dead-air Dispute resolution Memex
© 2009 iNomadics, Inc.
iPhone Apps Apple iPhone
>30% of Smartphone market >60% of mobile Internet traffic
Over 40 Million sold Projecting 50 Million through Dec.
App Store 55,000 apps 1.5 Billion downloads
App >10x browser
© 2009 iNomadics, Inc.
One Perspective Each new medium has it’s own rules Mobile is NOT a tiny browser 1. Interstitials2.Memory Augmentation3.Location Based Services4.Social Networking
1. Hunter / Gatherer
5.Remote Operation6.Mobile Presence
© 2009 iNomadics, Inc.
Interstitials - While Waiting Poker iSteam PocketGod – movie
Sketches Thereminator -
movie Ocarina
© 2009 iNomadics, Inc.
Memory Augmentation Wikipanion Google Search VR iBirds iHarmony Netter’s Anatomy gContacts
Dispute resolution……. or why my wife wants an iPhone
© 2009 iNomadics, Inc.
Location Based Services Google Maps Zagat Journey Cast Graffitio Trapster Android Locale MapCleveland.org Cleveland Zoo Key On This Spot
© 2009 iNomadics, Inc.
Social Networking Hunter / Gatherer SMS Facebook LinkedIn Twitter clients YouTube Loopt/Yelp
© 2009 iNomadics, Inc.
Remote Operation iTunes Remote SimplifyMedia MobileFiles AndroidScan DVRRemote (Tivo)
Home Automation
© 2009 iNomadics, Inc.
Mobile Presence Retail
Purchasing, store locator, product catalogs Venues
Events calendar, map, contacts, tickets, webcams Universities
Manufacturer Catalogs, field service Paint matcher
Field personnel Medical, service,
Nomadic tribes Memberships, contractors
© 2009 iNomadics, Inc.
Integrate Multiple Channels
© 2009 iNomadics, Inc.
mCommerce Categories Transactions
Amazon, Sears, SkyMall Catalogs
Ralph Lauren, Victorinox Information
Epicurious, Whole Foods Utility
Sherwin Williams (Color Snap) Entertainment
Nissan, Ford (Flex), Audi A4
© 2009 iNomadics, Inc.
Functional Facets News Events Maps Multimedia
Music, Video, Photo Contacts
Dial, email, text, chat, tweet Shopping
Online and offline catalogs Example movie
© 2009 iNomadics, Inc.
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