Fact Sheet

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FOODEX JAPAN Secretariat COPYRIGHT (C) 2019 JAPAN MANAGEMENT ASSOCIATION ALL RIGHTS RESERVED.

WhyFOODEXJAPAN? FACTSHEETforConfectioneryandSweetsIndustryExhibitors

Background

The confectionery segment amount in 2019 in Japan is about US$11,000m according to the research be Statista. Confectionery and snacks becomes popular among elderly, as nowadays they tend to eat healthy sweets and snacks like Functional Food, which is actually good for health. The market is expected to grow annually.

Functional Chocolate is being a trend in Japan as people tend to be healthy with no-stress-diet.

Source: RDS-POS Analysis (https://www.ryutsuu.biz/pos/k042440.html)

Fact Sheet

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FOODEX JAPAN Secretariat COPYRIGHT (C) 2019 JAPAN MANAGEMENT ASSOCIATION ALL RIGHTS RESERVED.

People who is over 60 years old in Japan are having more purchase in chocolates and ice-cream.

Even before EPA, EU export to Japan has increased. It is expected to rise because of EPA. Some dramatical changes have already been seen in export of wine, cheese and pork to Japan.

Source: All Japan Association of Confectionary Manufacturers

Source: All Japan Association of Confectionary Manufacturers

Fact Sheet

3

FOODEX JAPAN Secretariat COPYRIGHT (C) 2019 JAPAN MANAGEMENT ASSOCIATION ALL RIGHTS RESERVED.

Frequency of people aged 50~69 years old eating ice cream.

Source: Japan Ice Cream Association

Growth of Snacks and Sweets import into Japan.

Source: Ministry of Finance, Agriculture & Livestock Industries Corporation

Fact Sheet

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FOODEX JAPAN Secretariat COPYRIGHT (C) 2019 JAPAN MANAGEMENT ASSOCIATION ALL RIGHTS RESERVED.

These are the facts and data of Snack and Sweets in Japan.

FOODEX JAPAN 2020 focuses more on these areas by impressing more buyers visit.

Opportunities in FOODEX JAPAN

-Date from the survey of exhibitors and visitors-

What did you discuss during business talks? (choose all that apply)

Exhibitors that have quality food tend to be choosen.

What kind of food from overseas can draw attention? (survey from buyers)

Healthy and organic food/ Gluten-free food/ food that has the effect of detox/ dairy products/ superfood/ local condiments/ local food that is new to Japanese market/ Grass fed and organic beef

Fact Sheet

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FOODEX JAPAN Secretariat COPYRIGHT (C) 2019 JAPAN MANAGEMENT ASSOCIATION ALL RIGHTS RESERVED.

FOODEX has become the first gateways for imported foods to enter into the Japanese market.

What media do you use to collect information of overseas product?

Exhibits Ranking(overseas) / number of companies