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On a regular basis people have asked what Print by Premier + More does. The usual reply is we have fun providing services & solutions to our clients. This presentation will provide an over view of what having fun is all about!
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PrintByPremier:presentation 4/6/10 1:50 PM Page 2
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To be effective in the Global Marketplace
a division of Premier Supplies
Crystal Clear Global Solutions
Letterheads Envelopes Compliment Slips Business Cards Personalized Materials Pads Tabs Covers Presentation FolderAcetates & Statement Envelopes Annual Reports 10K’s Newsletters Brochures Statistical Reports Client PersonalizedBrochures Premium and Waiver Information Disability Life Insurance Mortgage Information Posters Wide FormaVehicle Wraps Outdoor Signage Light Box Displays Letterheads Envelopes Compliment Slips Business CardPersonalized Materials Pads Tabs Covers Presentation Folders Acetates & Statement Envelopes Annual Report0K’s Newsletters Brochures Statistical Reports Client Personalized Brochures Premium and Waiver information
Disability Life Insurance Mortgage Information Posters Wide Format Vehicle Wraps Outdoor Signage Light Box DisplayLetterheads Envelopes Compliment Slips Business Cards Personalized Materials Pads Tabs Covers Presentation FolderAcetates & Statement Envelopes Annual Reports 10K’s Newsletters Brochures Statistical Reports Client PersonalizedBrochures Premium and Waiver information Disability Life Insurance Mortgage Information Posters Wide FormaVehicle Wraps Outdoor Signage Light Box Displays Letterheads Envelopes Compliment Slips Business CardPersonalized Materials Pads Tabs Covers Presentation Folders Acetates & Statement Envelopes Annual Reports 10K’Newsletters Brochures Statistical Reports Client Personalized Brochures Premium and Waiver information DisabilityLife Insurance Mortgage Information Posters Wide Format Vehicle Wraps Outdoor Signage Light Box DisplayLetterheads Envelopes Compliment Slips Business Cards Personalized Materials Pads Tabs Covers Presentation FolderAcetates & Statement Envelopes Annual Reports 10K’s Newsletters Brochures Statistical Reports Client PersonalizedBrochures Premium and Waiver information Disability Life Insurance Mortgage Information Posters Wide FormaVehicle Wraps Outdoor Signage Light Box Displays Letterheads Envelopes Compliment Slips Business CardPersonalized Materials Pads Tabs Covers Presentation Folders Acetates & Statement Envelopes Annual Reports 10K’Newsletters Brochures Statistical Reports Client Personalized Brochures Premium and Waiver information DisabilityLife Insurance Mortgage Information Posters Wide Format Vehicle Wraps Outdoor Signage Light Box Displays
PrintByPremier:presentation 4/6/10 1:50 PM Page 5
Introduction
Suite of Services
Global Solutions
Digital Printing
Commercial Printing
Responsible Solutions
Table of Contents
World Solutions
PrintByPremier:presentation 4/6/10 1:50 PM Page 6
About Us
Imagination
Sustainable Services
Wide Format
PromotionalCommunications
Our Portfolio
Back to the Basics… Our Approach
specific objectives of your organization. Our experts in print,print-related and promotional marketing will analyze, assessand collaborate with you to develop a thoroughunderstanding of your process, carefully reviewing eachbusiness challenge facing your team.
Then, we create a customized Basics Strategic Advantage(BSA) solution that is technology enabled to help you gaincontrol over your entire supply chain. There are no off-the-shelf remedies or one-size-fits-all answers. Instead, we actas a seamless extension of your marketing and procurementteams to develop a unique, results-driven DNA solution withone goal in mind – saving you money.
What’s in Your Business Basic Strategic Advantage?Let our experts analyze your print, print related andpromotional marketing supply chain and processes touncover specific savings opportunities. They will workclosely with you to identify gaps and overlaps and makerecommendations on exactly how to streamline yourprocesses and create new efficiencies. You will receive a fullreport of their findings and recommendations, and thisbusiness case will help you justify your decision to engageSolutions by Premier to generate the cost savings andefficiencies potential in developing, implementing andmanaging your (BSA) solution.
Strategic SolutionsDesign, Source, Produce, Warehouse, Fulfill & Deliver.All of your print and promotional marketing needs aremanaged as one comprehensive solution. Your entire spendis aggregated to save you even more money. That’s thepower of Basics Solutions Advantage, and that’s how werecognize savings every day for clients like you.
Our BSA solutions streamline every aspect of your print andpromotional marketing supply chain, identifying hiddencosts and implementing processes that reduce your totalspend up to 20%. Our sourcing technology automatically
identifies the best-fit supplier for each project. It draws onour proprietary print and supplier information, factoring invariables such as excess capacity and geography to facilitatebetter pricing. We also take advantage of competitivepricing from overseas suppliers when time allows.
We provide our clients with access to more than a milliondifferent promotional items. For some clients, we have evendeveloped and managed complete online company stores,handling all fulfillment and delivery. We have created highlysuccessful employee recognition and retention programsfor a number of organizations.
Commercial PrintWe provide all kinds of commercial print (4-6-10 colorstochastic, specialty print, large format, digital and more.)through our own facilities and partner network for the bestoverall solution. Our size and consolidated volume, as wellas our expertise and supporting tools deliver savings andoptimum solutions for our clients. In addition, ourcommercial print process is designed to fit within ourclient’s creative workflow.
Economic Audit Anyone?Print by Premier has the right people, technology andprocesses to meet the most rigorous project demands, fromconcept to print and beyond to fulfillment and logistics orglobal sourcing. Want a crystal clear picture of the benefitswe can provide? Request an Economic Audit for aconfidential, fact-based, no-fee consulting engagement todetermine the potential cost reductions and improvedprocess efficiencies that can be achieved by working with us.
Basics Automated SolutionsIn today’s always-on, real-time business environmentcompanies are being stretched to do more with fewerresources. Marketing departments in particular are underpressure to meet the constant needs and requests of a widevariety of both internal and external constituents - fromcustomers and employees to partners, resellers andfranchisees. Built on our powerful Basics Automated
platform our OPS solutions allow marketing departmentsto meet their needs in an easier, more efficient and costeffective manner.
Marketing MaterialsAllow your sales team, marketing partners and anyone elseyou select to customize, order and fulfill a wide array ofmarketing materials, from brochures and product sheets toadvertisements and direct mail. Basics On Line Solutionsupports both print-on-demand and inventoried materialsand provides simple tools for you to approve, update andmanage every item
Business Identity MaterialsBusiness identity materials, including letterhead, businesscards, forms and envelopes are always in high demand frominternal employees as well as external partners. BasicsCorporate Store enables these groups to view, customizeand order business identity items online in a self-servicemodel, making fulfillment a breeze.
Branded Promotional ItemsThere’s nothing more powerful in marketing than brandevangelists, and our Promos by Premier Premiums solutionenables companies to equip their customers with brandedmerchandise at the click of a button. An online storefrontwith full ecommerce functionality, provides your customersand partners access to thousands of promotional products,from wearables and gifts to tech gear and executive itemsand everything in between.
Customer & Employee Rewards ProgramsEasily create, promote and manage a points based customerand/or employee rewards program to help drive loyalty andsales as well as employee retention. For users our rewardssites are intuitive and easy to navigate, with features formonitoring your account, browsing and ordering rewardsproducts and redeeming points. Program administration isalso a snap with tools for monitoring users, managingproducts and financial reporting.
PrintByPremier:presentation 4/6/10 1:52 PM Page 17
We start by looking at your unique requirements and
About UsGreat creative and effectivemarketing isn’t just about beingpretty, it’s about being smart. Printby Premier had its beginningssome 30 years ago. This enablesour professional team to beinnovative and creative freethinkers. We keep our “focus” oncrystal clear and efficient solutionsthat provide results so you cankeep your focus on running asuccessful business. It all startswith great design.
Knowledge BaseA great, yet cryptic, philosopherking once said: "To know PDF is toknow the universe." Is this reallytrue, you expectantly ask? Well no,sadly it is not! But don’t bedisheartened, for the truth aboutPDF’s and other cross channelrelated questions answers can befound in our knowledge base. Ourabilities stem from lifetimes ofhands on experiences, alwayslearning. Afterall, the more youknow, the better.
Order On-LineOur effortless to use, custombranded e-storefront appears asan extension of your companiesown ordering system. Yourcustomers & internal clients selectfrom a hierarchy of fully-customizable marketing collateral,stationery, forms and inventory.Your corporate branding (ID)standards are all programmed intothe system with approved text andmessages, which ensures that allcommunications 24/7/365 are inapproved context and formats.
ServicesPrint by Premier’s Global crosschannel suite of professionalservices are designed to provideyour company solutions. Bundledtogether or utilized independently,we offer directmail, email, personalURL’s, SMS texting; digital, offset,web and wide-format printing,and distribution. Warehousing,picks-packs-kitting are all providedin our state-of-the-art facility.
SustainablePrint by Premier is totallycommitted to providing yourcorporation simplistic, responsible,environmentally friendly solutionsthat work. Smart designs using FSCcertified papers, corn oil derivedinks and the green print processeswill promote to your audience thatyou are doing more than justpaying lip service to the cause ofenvironmentalism. We are allcommitted to keeping our world alittle cleaner, healthier and greener.
PrintByPremier:presentation 4/6/10 1:51 PM Page 8
Suite of Services
PrintByPremier:presentation 4/6/10 1:51 PM Page 7
Global Solutions
For Your World
PrintByPremier:presentation 4/6/10 1:52 PM Page 25
Great Designs
such as Clarins, Estee Lauder, Fusion Brands, Aramis, Baruch College and more. about anything you ask him is always answered with a positive nod & smile. Matthias also creates high-‐level presentation projects (via PowerPoint with Flash integration) for prestigious clients critical or not. His expertise range from 1-‐6 color print, die-‐cutting, tipping, web printing on our new ½ web and just digital production. Matthias has exceptional skills as a Flash animator, with expertise in html for web development. pressman, stripper, and estimator allow us to have a real in-‐house expert to oversee our entire projects mission Art Director & Digital Production Specialist Matthias Kern has 20 years of experience in art direction, design and Jeff brings a world of print production expertise and runs our NJ manufacturing facility. Jeff s background as a Matthias Kern Jeff Kirshenbaum Fountain House. Sara studied art and design at Clarion University. Christian Children's Fund), the Army National Guard, Volunteers of America and the Civil War Preservation Trust. design. Sara works exclusively with some of our most important nonprofit clients, such as Doe Fund, Food Bank, and include Habitat for Humanity, National Parks and Conservation Association, ChildFund International (previously and worked her way up to art director after showing an exceptional ability for strong visual communication and maximize our clients' fundraising potential, market share and brand awareness. Some previous client relationships ability to deliver high-‐level visual solutions within tight timelines. Sara joined us as a design/production specialist mail, e-‐mail, mobile, database and telemarketing channels. He will combine these channels and his experience to Art Director & Production Specialist Sara has 8 years of design and art direction experience. Sara has the proven working with a traditional advertising agency, he expanded his experience in direct marketing to include the direct Andy brings a combination of both nonprofit and commercial direct marketing to our team. After 11 years of Sara Heyl Andy Hogan laying the ground work for the ability to develop strong visual communications solutions. Friedman and more. Jen is a Cooper Union alumnus, where she focused on studying color theory and composition, receiving the best quality products, incorporating sustainable materials and processes all at a cost-‐effective price. York. Jen heads up our work with Environmental Defense Fund, The Museum at FIT, The American Club, A.I. designing or fabricating products, we continually provide input to educate our clients: to ensure them that they are Communications Consultant for a top Fortune-‐500 company and held posts at other prestigious design firms in New and educate people about the reduction of waste, energy consumption, recycling and employee safety. When award-‐winning collateral with a focus on nonprofit organizations. Jen has also worked as a Marketing mind. Gary volunteers his time with organizations such as IFMA, USGBC, SEGD and ISM where his focus is to help experience. Prior to this position, Jen worked as a senior Art Director with the prestigious Suka Creative designing A professional who primary expertise is the manufacturing of signage with environmental conservation always in Creative Director & Strategist Jen has 15 years of agency experience and marketing/project management Gary Anzalone Jen Pressley requirements. Mercedes Benz/OSK, Johnson & Johnson and The New Museum of Contemporary Art. procurement and facilities provides our team a great understanding of balancing your books and business task seamlessly and delivers products and services with speed and accuracy. Andrew heads up our work with business plans to be executed while expertly managing expenses. A recognized leader in the real estate, print & design business to a large visual communications firm in 8 short years. Andrew has a proven ability to multi-‐and expert into corporate finance and not for profits. Brian background allows for an organization's strategic management, and new business development. Andrew is the definition of an entrepreneur, having grown a small innovate and implement winning strategies for firms such as Blackrock for 12 + years & American Red Cross provides Project Manager & Strategist Andrew has 15 years of experience in high-‐level print communications, project An executive with 20+ years of real estate and critical operations management experience. Brian proven ability to Andrew Hurewitz Brian Ostrow solutions, great service and competitive prices -‐say-‐ always willing to help papers, and renewable energy resources when available. PBP is committed to delivering exceptional creative IT, Finance, Corporate Real Estate and Strategic Planning. He is based in our Americas headquarters in New York and environmental responsibility for everything that is produced utilizing environmentally friendly inks, FSC Certified 12 years allows him to bring over 20 years of investment banking experience to us. He has worked in various roles in best client solutions, while maintaining strict adherence to budgets and timelines. Our firm also believes in taking Consulting allows him to utilize a world of solutions. His background being at Barclays Capital, where he worked for As a former professional pressman, certified e-‐marketer and business consultant, Ed is committed to delivering the Steve consults for our firm and clients who require a strategic plan for their business. Steve PTS As the founder of Print by Premier -‐year history in the professional services industry. Stephen Flaim Edward Sanders
are dedicated to helping our clients achieve and exceed their goals, please review some of our team and for us to get to know you is to meet us in person, face to face. In the meantime, to learn more about the people who
willing to help The best way to get to know us When you ask our clients about Print by Premier edgeable in all
PrintByPremier:presentation 4/6/10 1:54 PM Page 41
printbypremier
357 west 36th street, new york, ny 10018
we gravitate towardsthe most basicsimplistic ideas
sustainableresponsible
environmentallyfriendly
strategice! cient
corporate solutions
357 west 36th streetnew york, ny 10018
printbyp
remier
we gravitate towards
the most basic
simplistic ideas
sustainable
responsible
environmentally
friendly
strategic
e! cient
corporate solutions
we gravitate towards
the most basic
simplistic ideas
sustainable
responsible
environmentally
friendly
strategic
e! cient
corporate solutions prin
tbyp
rem
ier
we gravitate towardsthe most basicsimplistic ideas
sustainableresponsible
environmentallyfriendly
strategice! cient
corporate solutions prin
tbyp
rem
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corp
orat
eso
lutio
ns
Personal Stationery
Note Cards
Fold-over Note Cards18 x 11 Dual Fold Letterhead
Envelopes with side flap & security tint
Fold-over Note Cards
PrintByPremier:presentation 4/6/10 1:51 PM Page 14
Branding with Appeal
we gravitate towards
the most basic
simplistic ideas
sustainable
responsible
environmentally
friendly
strategic
e! cient
corporate solutions
Ed Sanderssales managerglobal resource director
t 212.947.1365 d 212.345.6789
c 917.589.8900 f 212.947.5640
357 west 36th street, new york, ny 10018110 asia place, carlstadt, nj 07072www.printbypremier.com
printbypremier
printbypremier
357 west 36th street, new york, ny 10018
we gravitate towardsthe most basicsimplistic ideas
sustainableresponsible
environmentallyfriendly
strategice! cient
corporate solutions
prin
tbyp
rem
ier
we gravitate towardsthe most basicsimplistic ideas
sustainableresponsible
environmentallyfriendly
strategice! cient
corporate solutions
As the world becomes a smaller place to do business made possible through advances in technology &communications, more companies are looking to expand globally. Organizations competing in thismarketplace face unique challenges to provide their branded materials in an electronic and print format.To support these marketing and communication e" orts, Print by Premier can facilitate the production anddistribution for these projects with guaranteed quality delivered with local expertise. Our partners arelocated in-30-countries, and have more than 130 facilities golbally which make this all possible every day.
• Lower your firms carbon footprint • Eliminate duties, tari"s & customs• One source for all communications • Certified global G7 master printers• Translations in local dialects-languages • Guaranteed corporate branding standards• Reduce costs and improve e! ciencies • End to end solution = peace of mind
global resouces
1.2 the basics of on line communications
Ever wonder why some corporate messaging stands out more than others? Simply put, to e" ectivelymarket a product or service the campaign fi rst starts by understanding your audience. By partneringwith Print by Premier you will work with industry experts who are highly skilled in creative, data drivencommunications, digital production processes and consumer response marketing. These systems are
message relevant to your intended audience. Studies show dramaticaly that customtailored messages e" ectively increases acquisition and retention of clientele 3X, when compared totraditional directmail. Combining with multi channel cross media campaigns, enables all communicationin the forms of email, personal landing pages, billboards, texting, and direct mail a personal appeal.
1.3 the right solutions to match your communications
By leveraging the power of the internet our easy to use, custom branded storefront appears as anin-house extension of your own company to all corporate users. Select from a hierarchy of customizablemarketing materials & inventory that maintain your corporate branding with a personalized message.4 EASY STEPS: dpspTM design – proof – submit for approval – place your order 24 – 7 – 365 days a year.These seamless procedures will allow your firm to streamline the work flow making the user experienceeasy and e! cient. All corporate stationery, postcards, wide format prints, brochures, inventory, releasesand reorders can be facilitated e" ortlessly. Our solutions save time & money reducing the amount ofprint materials that become discarded due to obsolescence. Thus lowering, your corporations spends &overhead while continuously reducing your carbon footprint.
Video
SMS
Billboards
Direct Mail
Your Communications
Create
Advertise
Data
Personalized
1.1 back to the basics starts with you!
GreatPrint by Premier had its beginningsformer professional pressman, certified e-marketer and business consultant, enable our PBPteam to be innovative & creative thinkers who focus our e" orts on sustainable & e! cientsolutions. Your marketing materials will utilize, environmentally friendly inks, FSC Certifiedpapers & renewable energy for your projects delivered carbon neutral where possible. Our
strategies toreduce its carbon footprint! We pride ourselves on exceptional quality, great service withcompetitive prices. advantages when workingwith us, it all starts with answering 3 basic questions,
“Do we really need this?”
“Is this the best means of communication?”
“Do our materials convey an accurate message to our audience?”
Print by Premier’s solutions cross many channels, signage & trans-promotional, premiums,
To learn more about us simply logon to www.printbypremier.comwrite to us at [email protected]
smart e! cient designs sustainable energy sources environmentally responsible
solu
tions
we gravitate towards
the most basic
simplistic ideas
sustainable
responsible
environmentally
friendly
strategic
e! cient
corporate solutions
Ed Sanderssales managerglobal resource director
t 212.947.1365 d 212.345.6789
c 917.589.8900 f 212.947.5640
357 west 36th street, new york, ny 10018110 asia place, carlstadt, nj 07072www.printbypremier.com
printbypremier
we gravitate towards
the most basic
simplistic ideas
sustainable
responsible
environmentally
friendly
strategic
e! cient
corporate solutions
Ed Sanderssales managerglobal resource director
t 212.947.1365 d 212.345.6789
c 917.589.8900 f 212.947.5640
357 west 36th street, new york, ny 10018110 asia place, carlstadt, nj 07072www.printbypremier.com
printbypremier
FolderPrintEmboss + BumpSpot Foil2 Foils in RegisterClear Gloss FoilAqueous Coating
Gusseted Pocket FolderVelcro Closure
2 - sided Letterhead
Business CardsO!setEngravedThermo
EmbossedFoil StampingSoft Touch by Neenah
PrintByPremier:presentation 4/6/10 1:52 PM Page 15
Imagination and Sustainable
advances in technology & communications, more companies are
looking to expand globally. Organizations competing in this marketplace face unique
challenges to globally expand their branded materials in an electronic and
print format. To support these marketing and communicatione! orts, Print by Premier
can facilitate the production and distribution for these projects with guaranteedquality delivered with local expertise. Our partners are located in 30-countries,
and have more than 130 facilities golbally which make this all possible every day.
Sustainable Global Solutions
As the world becomes a smaller place to do business made possible through
Lower your firms carbon footprint
Eliminate duties, tari!s & customs
One source for all communications
Certified global G7 master printers
Translations in local dialects-languages
Guaranteed corporate branding standards
Reduce costs and improve e" ciencies
End to end solution = peace of mind
Communications: Many Messages-Styles & Ideas
PrintByPremier:presentation 4/6/10 2:01 PM Page 52
PrintByPremier:presentation 4/6/10 2:01 PM Page 52
Corporate Stores
PrintByPremier:presentation 4/6/10 1:52 PM Page 25
Variiable Data Corporate Stores
Stationery Corporate Stores
Promo Corporate Stores
Data Driven Cross Chanel Stores
With thousands of brokers in the New York City, Long Islandand Hamptons’ markets, Prudential Douglas Elliman neededa solution for variable data print, direct mail and multi-touch campaigns. A repository for headshots and propertyspecific images for every broker was also required. Sincemany agents are part of teams and frequently collaborate,a sharing tool needed to be developed. Combining this witha credit card interface, budget approvals, uploading of listsfor mailings and multi-level approvals was essential.Prudential Douglas Elliman turned to Print by Premier.
Prudential Douglas Elliman needed to provide flexibility andallow the agents to have an easy-to-use, robust platform, whilemaintaining their strict brand standards. The system needed toprovide a portal for all postcards, brochures, market overviewsand property specific marketing. A single login through theintranet system was essential. Once logged in, the broker/agentneeded to be automatically recognized and all their informationpulled-in, pre-populating the templates. While the overall layoutsof each project varied, the constants were the need for editablecontent, spellcheck, access to images and floorplans, uploadablemailing lists and a real-time preview to proof prior to mailing.
Solutions by Premier, a division of Print by Premier, prepareda scope of work to outline all the necessary steps to achievethe goals. Within three months of entering into thisagreement, Prudential Douglas Elliman was provided acompany-wide solution. The brokers/agents now experiencethe flexibility they required of an online system. They caneasily upload images, crop, apply color adjustments, andmuch more. This started with a vision of streamlining therequest, proof, approval and production workflow processand developed into a creative marketing tool with greatflexibility. Prudential Douglas Elliman entered into a singlesourcing agreement with Print by Premier, which allowedthem to focus their efforts on growing their business witheffective messaging rather than managing print. Within afew weeks the comments had been:
Prudential Douglas Elliman launched a new online web-to-print platform with a multitude of advanced communicationapplications. The agents/brokers have endless designcapabilities while maintaining the corporate brand standards.All digital print, variable data print and emails now have asystematic approach for creating, approvals and placement.Design times have been reduced dramatically, providinggreater flexibility over other solutions that were reviewed.Best of all, maintaining branding for all communications isnow possible for email, purl’s and direct mail, all from asingle, template driven solution.
“
PrintByPremier:presentation 4/6/10 1:52 PM Page 24
Case Study
On-line Solution for Real Estate Firm The Solution The Conclusion
The Challenge
“Why didn’t we do this sooner?”“This is so easy and simple to use!”
Wow, we can track and get real time information.”The proofs are awesome; this will eliminate mistakes and save time.”
We can more be more creative and stay within our guidelines.”
“
“
PrintByPremier:presentation 4/6/10 1:52 PM Page 25
Back to the Basics
Communications that promote streamlinedefficiencies, for today’s fast paced marketingprofessionals.
Solutions by Premier provides and on line suite ofsophisticated yet “easy to utilize” corporate storefronts.These solutions can consist of all materials or segments foryour business that you are looking to automate andstreamline the users experience.
Our marketing collateral management system becomes anextended integrated website based on the look of yourintranet for requests, orders, personalization, production, andfulfillment of marketing communications in a single vendor-hosted portal. Your end users have access to a centralizedstore of marketing materials where they can personalize, edit,and order materials that fully comply with your brandrequirements. The system allows the integration andmanagement for all your fulfillment providers using a single,easy-to-use platform provide by Solutions by Premier.
We pride ourselves on having a multitude of tools designedto help your business, whatever your industry.
Corporate StoresStationery & Marketing Material
The Basic’s ordering desk is the core building block of theplatform. It is a central, online ordering facility forfulfillment of on-demand and templated items such asforms, sales collateral and business stationery. In addition,a full on-line store of merchandise is available for bothinternal and external clients. Real-time inventory, fulfillmentand a creditcard interface is part of the system. Your orderdesk allows users to drill down on an unlimited hierarchyof categories and products. The product also supports therole-out of individually branded storefronts with eachsupporting advanced and varied customer structures and amulti-level order approval framework. Order informationsuch as printing and finishing options along with deliveryinstructions can also be input. The Basic’s ordering deskcomes standard with a comprehensive, fully-customizablereporting engine. Reports can contain any data you chooseas well as how you want that data grouped and can beoutput as Microsoft Word, Microsoft Excel, PDF or HTML.Reports can also be scheduled to run and made available tothe end user clients.
Dynamic Collaboration
Basic Canvas is a dynamic collaborative publishing platformthat provides the flexible capabilities customers need toproduce any type of variable document. With unmatcheddesign control and powerful graphic design features, BasicCanvas is ideal for corporate, marketing and retail printenvironment. Depending upon the template rules, users areempowered to edit text (font, color, size etc), images (cropand re-size) or page layouts directly on to the page usingthe Back to the Basics design interface. If given the neededpermissions, users can also draw text or image boxes. Allareas of a piece can be locked down or opened up tocustomization depending upon template rules. The LiveSession module enables advanced collaboration capabilitiesallowing multiple users in remote locations to designartwork together in a real-time virtual team environment.Once an invited user joins a design session, all participantsview the same screen and can all make design changes toeither a printed piece or an HTML page.
PrintByPremier:presentation 4/6/10 1:52 PM Page 18
Basic Web
Basic Web is a cross-media solution that enables users tocombine the reach of VDP with the precision of web andemail communication to create powerful marketingcampaigns. Among the marketing activities that Basic WEBenables is campaigns utilizing variable data print,personalized URL's, or PURLS and targeted emails. Theworkflow begins with the user selecting a print or webartwork template (or creating one from scratch using BasicCanvas). After specifying the areas that are variable, the useruploads the data file. Basic Web then maps the fields on theartwork to the fields in the file. Through the rules engine,different images or text can be inserted automatically,depending upon criteria such as gender, location orpurchasing history. The user is then presented with the finalprint or HTML page for proofing. Printed files can be outputin industry standard PPML, optimized PDF and otherformats.
Smart Campaigns
The typical process for cross media campaigns involvesartwork creation, adding data, specifying data/content/layout rules, launching the campaign, learning what workedand what didn't and finally launching a new campaignbased upon what we have learned. The problem with thisapproach is that we only find out what did and didn't workafter the campaign is complete, thereby missing opportunities.We thought to ourselves there had to be a better way. Thisis why we developed Basic’s Smart Campaigns.
Basic’s Smart Campaigns enables you to create a variety ofartwork/content/ images/promotions and serve them all upto a pre-set sample group. Basic’s will then monitor, in real-time,which of these variations is having the most success andsupply the most successful variation to the remaining bulkof the recipients. The process is called multi-variant but theresults have never been able to be applied in real-time until now.Basic’s Smart Campaigns applies the knowledge that mayhave taken 5 or 6 campaigns to build up in to one singlecampaign effort. The effect grows exponentially once you gobeyond single-touch in to multi-touch as each touch is anopportunity for Basic’s Smart Campaigns to keep refining.
Create a single test campaign that can serve up differentcontent to trial recipients. Users can test different styles, colors,layouts or content and view the results on a single screen.
Launch full campaigns with multiple offerings and watchwhile Smart Campaigns monitors results and adjusts whichstyles are delivered based success rates.
Smart Campaigns optimizes your marketing efforts in real time.
PrintByPremier:presentation 4/6/10 1:52 PM Page 19
Documents are at the heart of every business process. Nomatter what the market or the industry, documents drivethe business functions that make every organization run.We look to optimize your internal print requirements inconjunction with sourced materials that impact yourproductivity, profitability and efficiencies of your firm.
Consider these facts:
• Companies spend an average of 10 –15% of revenues ondocuments, printing and related processes.
• Documents claim up to 60% of an average officeworker's time.
• Upwards of 50% of documents are duplicates, 60% aretypically obsolete.
These are just some of the expenses related to documents.Few organizations understand how much they actuallyspend to create, print and manage documents. What’s more,many don’t realize the full impact documentmismanagement and proliferation has on their ability torespond to customers and changing market needs, tocomply with regulatory requirements and industrystandards, while eliminating all potential risks. .
At Print by Premier we are here to help make this process easy.
For nearly twenty years, Print by Premier has helped clientsdeal with these issues. Today, through our Basic’sProfessional Services team, we’re bringing the best thinking,technologies and resources to help organizations streamlinedocument management and optimize their print supplychains. “And we do so from an independent perspective –from the client’s side of the table.”
Working on your behalf, we take an integrated, holisticapproach, looking across the enterprise at those areas wheredocuments are produced. We analyze and benchmarkprinting practices, and consider the client culture. Then weestablish customer-centric goals and an enterprise-widedocument strategy to achieve them. Following a rigorousprocess, we help our clients improve their processes,measuring each step of the way to assure that what’spromised is delivered. As a result, our clients achieve 15-35% cost savings along with significant performanceimprovements across the enterprise. We will work with yourteam to create a just-in-time inventory while maximizingthe usefulness of your in-house equipment.
Documents Managed, or . . .
PrintByPremier:presentation 4/6/10 1:53 PM Page 32
Managed Documents
STREAMLINED PROCESS
COLLABORATION
SAVE TIME
LESS WASTE
REAL-TIME INVENTORYIMPROVED EFFICIENCIES
LOWER COSTS
SAME VERSIONING
INFORMATION SHARING
QUICKER TO MARKET
PrintByPremier:presentation 4/6/10 1:54 PM Page 33
Digital Variable Print
Variable print integrates document design with customer-specific data and graphics, making every printed pieceunique and customized to the recipient. The application canbe as simple as adding the end-user’s name to the piece, oras complex as creating an entire document of fullypersonalized information.
• Improves response rates
• Increases the value of customer relationships
• The right device for your project
• IGEN by Xerox
• Canon 7000C
• Indigo 5000 Series by HP
• Nexpress 3000/3200
• Heidelberg Digimaster
Warehousing and Distribution Services
Print by Premier offers extensive warehousing, fulfillmentand distribution services, including global shipments andcustomized pick and pack solutions, in a climate-controlledand secure environment. We are able to respond quickly andefficiently to tight turnaround times based on the nature ofthe product, the location of the recipient, the business rulesregarding shipping methods and costs, or specialrequirements such as trade shows and training sessions.
The warehouse is driven by an electronic radio frequencysystem linked to our web-based warehouse managementsystem. It combines radio waves and barcode technology in arobust, internet-based architecture, providing scaleable andflexible warehouse management with real-time inventorytracking and reporting. All components in the warehouse arebar-coded and catalogued, and inventories are trackedthrough hand-held devices as orders are filled. Re-order pointsare programmed into the system, triggering replenishment ofraw materials or finished printed goods as required.
Fulfillment, Kitting and Assembly
Print by Premier has the ability to receive fulfillmentrequests through a variety of channels including the web,fax, phone, letter, e-mail, business reply cards and tradeshow files (hard or soft copy), and perform massdistributions for product launches and revision updatesranging from one to tens of thousands of pieces. We alsoperform kitting and assembly services of virtually anyprinted product, from one-page letters to complex kits withcustom boxes inserted with items such as CDs, manuals,user guides, labels, reply cards, registration cards, finishedgoods components and posters.
We have extensive experience in processing orders withmailing requirements ranging from standard sorts andmailing through to complex collations with detailed specifications. Our organization provides on-going distributionservices to thousands of destinations worldwide.
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10-Micron Stochastic Screening
Tiny dots placed at random intervals: this is the magicbehind 10-micron stochastic screening. This leading-edgeprint technology breathes life into images by creating richer,more vivid colors and a level of definition that can’t bematched. For print projects that require impeccableaccuracy, 10-micron stochastic screening produces imagesover three times more detailed than conventional printtechniques.
How does it work?In traditional offset printing, dot patterns are equally spacedin a rigid pattern. A variety of dot sizes are used to achievetonality, density and shading. Under magnifi cation, you caneasily identify the dot pattern used to create the image. Inthe stochastic process, all dots used to create an image areequally sized and are much smaller than those used intraditional offset printing. The dot pattern is randomized toallow a wider range of definition and dimensional effects, aswell as a broader spectrum of colors. Light and dark areasare definitioned by using less or more dots to achieve thevariations. The size of the dots used in the stochastic processis measured in terms of microns.
For those suppliers currently utilizing stochastic screening,only a few have made the significant leap to 10-micron. Themajority use 25 or 20-micron dots in their process. Thismeans that the equivalent line screen is 380 to 400,respectively. The traditional offset print process typicallyoffers 150 to 200-line screen with the most prestigiousquality requirements using 300-line screen. Print by Premieruses a 10-micron process, the equivalent of 650-line screen.
What does this mean?Projects printed using 10-micron stochastic screening havegreater detail, increased clarity and greater dimensionaleffects, as well as better flesh tones for a more realisticresult. Color is also controlled more effectively, allowing fora broader color spectrum with smoother gradations. With10-micron stochastic screening, the possibilities are as largeas the dots are small.
Commercial Offset Only
Hexachrome
Hexachrome is a six-color printing process that uses anenhanced CMYK color gamut plus two additional vividcolors – orange and green. This process offers a broaderspectrum of both vibrant and subtle color, which, in turn,more accurately depicts the RGB gamut in continuous-toneimages. Using hexachrome, we can closely match over 90%of the spot colors in the Pantone Matching System® (PMS)library – almost twice the number of colors that can beachieved using traditional four-color process printing. Thismeans that a job produced with hexachrome can containan unlimited number of matched spot colors and stillremain within the budget of a six-color print job.
When should you use hexachrome?• For printed products that require more than
CMYK plus two spot colors• When the designer requires more intense
color in separations• To match pastel colors and subtle color variations• For product packaging, point-of-purchase displays,
catalogues, posters, annual reports and publications
Commercial Offset Only
Advanced Images
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Print by Premier provides a wide range of services ranging from commercial anddigital printing, direct mail, and promotional items. We then combine all of theseservices with e-business solutions that encompass warehousing, distribution allspecifically tailored to meet your individual needs. Our on-line corporate store willencompass the look of your branding appearing as an extension of your own orderingplatform. Authorized users will be able to select from a hierarchy of approvedproducts, personalize, view a proof and forward for approval. These services areavailable 24/7/365 days a year from any computer with a internet connection.
Back to the Basics Starts With You!
Great creative and effective marketing isn’t just about beingpretty, its’ about being smart. Print by Premier had its beginnings30 years ago as an afterschool program. Established by a formerprofessional pressman, certified e-marketer and businessconsultant, our team is built of innovative and creative thinkerswho focus their efforts on sustainable and efficient solutions.Your marketing materials will utilize, environmentally friendlyinks, FSC certified papers & renewable energy, delivered carbonneutral where possible. Our world-class manufacturing facilitiesare all committed to providing your firm clear strategies toreduce its carbon footprint! We pride ourselves on exceptionalquality, great service with competitive prices. Our committmentwill present your firm clear advantages when working with us.
3 Basic Questions
Do we really need this?
Is this the best meansof communication?
Do our materials convey anaccurate message to ouraudience?
Our Practices and EquipmentPrint by Premier provides a wide range of services, includingcommercial and digital print, direct mail, warehousing, logisticsand e-business solutions — all specifically tailored to match yourindividual needs. Through the integration of our unique solutions,we can enhance your image, support your marketing initiatives,and make a positive impact on your bottom line. At our core areprofessional service people who understand the challenges youare faced with every day. Let us help you the next time you havean unrealistic deadline, tight budget, or just have a question.
Inspiration Ideas InsightGreat creative isn’t only about being pretty; it’s also about beingsmart. Our professional services team specializes in providing thetotal solution. From simplistic designs to complex multi facetmarketing collateral kits. We pride ourselves on re-inventing theordinary and making it excel in any cross media applications in print,email, billboards, video, and direct mail.
Sustainable SolutionsBy partnering with us your projects will be produced responsibly.This starts with utilizing the correct papers, inks, print processescombined with renewable and sustainable resources. Our firm iscommitted to providing you a clear strategy to reduce your firm’secological footprint being carbon neutral wherever possible.Being green is smart and it doesn’t have to cost more.
Environmentally FriendlyThe Forest Stewardship Council is a non-governmental, non-profit group which promotes responsible management of theworld’s forests. In our business we use only papers which are FSCcertified for print. There are also many other certifications thatare important such as SFI, GreenE, ECF, PEFC, which all should beconsidered and asked for when you are having a projectproduced. By working with Print by Premier we are able to bringall of these services together in our easy to use custom brandede-store. To your employees and customers this will appear as anextension of your own ordering system. Materials ranging fromstationery and business cards through personalized marketingmaterials can be facilitated 24/7/365 days a year all with just 4very easy steps: Design-Proof-Approve-Order DPAOTM. Best ofall, this system allows for communications to be translated fromEnglish to a multitude of languages.
PrePress-Graphics DepartmentFuji Katana 5055 Image SetterHeidelberg Flatbed ScannerIMac G5 3 eachCS3 $ 4Quark3 Power Mac G4 Dual Processor6 Power Macintosh G44 Power Macintosh G5Sherpa 24 Contract Matchprint ProoferSherpamatic Digital Blueprint ProoferDigital Prep Department100/1000 base network CISCO 2 1550 Lanovia Flatbed Scanner7600 Digital Contract ProofersAccuset 1000 ImagesetterAgfa Apogee X WorkflowAgfa Palladio Direct-To-Plate SystemApple Power-Mac G4 1.5 Gig ProcessorsApple Power-Mac G5 Dual 1 Gig ProcessorsDell Xeon Dual Core Raid ServersEpson 9800 & 7800 Proofers
The Commercial Pressroom2007 10 Color Heidelberg Perfector 28 X 40 AQ2008 6 Color Heidelberg Speedmaster 28 X 40 AQ2005 6 Color Komori Lithrone 20 X 28 AQ2004 6 Color Heidelberg Speedmaster 28 X 40 AQ14 X 20 5 Color Komori Lithrone With Console 14 X 202 Color Heidelberg GTO 14 X 202 Color Hamada 665 Envelope PressRyobi 9985 12x18 True Two ColorRyobi 3200 12x18 With T-Head
The Digital PressroomXerox IGEN 3, Max image size 14.2 X 20.4Heidelberg Quickmaster , Max image size 12.375 X 18.25Canon image PRESS C7000, Max image size 13 X 19.2Nexpress 3000 w 5th color, Max image size 13.4 X 20Heidelberg 7 Pocket Collator and StitcherMuller Martini Perfect Binder28 X 40 MBO Folding EquipmentDrilling, Punching & Full Bindery
Wide Format PrintingEFI Vutek GS 2000 SeriesHewlett Packard 5500 SeriesEpson Stylus Pro SeriesSubstrates Available: Foam Core, Gator StyreneOutdoor Mesh, Light Box, Dura-Trans, Window DisplaysBuilding Wraps, Posters, Signage, Banners
2007 Heidelberg 6 color Half Web
The Correct Solutions For Your Project
Digital Projects
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Whats on your INSIDE?
See OUR'S
– THE LIVING PRINCIPLES, produced by AIGA
populations and our future.” cultural change that impacts our planet, sustainable behavior and bring about
“ Good design has the power to affect
{summary}PORTFOLIO
10 Micron - 10 Color - Hexa Printing Perfected
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Capabilities brochure
UNICEF
and Collateral
Branding
E. History/Portfolio
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E. History/Portfolio
Branding and Collateral
Community Service Society
Complete rebrand of identity and resulting brand standards document
(excerpts)
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web designfolder, brochure and design, business papers, Complete brand identity
Cuttone & Company
and CollateralBranding
E. History/Portfolio
and Event Posters
and CollateralBranding
E. History/Portfolio
Employment Brochure
Fountain House
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and business papersdesign, folder, brochure Complete brand identity
FitnessFocus Integrated
and CollateralBranding
E. History/Portfolio
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business papersdesign, folder and Complete brand identity
Wealth ManagementCitrin Cooperman
and Collateral
Branding
E. History/Portfolio
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Listerine product.editors to introduce the new promotional box for beauty Designed to be an exclusive
Promotional packaging
Listerine Zero BrandJohnson & Johnson /
and CollateralBranding
E. History/Portfolio
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business papersbusiness cards and Design of folder,
PTS Consulting
and CollateralBranding
E. History/Portfolio
by Heidelberg
CREATE
DESIGN
PREFLIGHT
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2 10 Color Perfectors
10 Micron Stochastic PrintCarbon Neutral
PRESS CHECK
FINISH
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Wide
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Format
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exhibition artwork of event signage and Creation and production
Promotional Exhibition
Mercedes Benz/OSK
ExhibitionsLarge Format/
Exhibitions/Video
6 backdrops creation of surrealistic Art direction, design and
ExhibitionJapan Fashion Now
The Museum at FIT
Large Format/
Exhibition Installation Ambitions
Contemporary ArtNew Museum of
ExhibitionsLarge Format/
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Large Format/ Exhibitions
New Museum of Contemporary Art
Ambitions Exhibition Installation
Ice Climbing GearSwiss Army KnivesCompassOutdoor TentsRain JacketsWindbreakersUmbrellasGloves & ScarfsInsulated SocksThermal HatsThermal CanteensSurvival KitsFlash Lights
and just about anything you can imagine! Santa has his workshop
Promo
Golf Balls & Tee'sSunglassesPolo ShirtsDryFit ShortsSunscreenT-Shirts & HatsThumb DrivesPaper WeightsBeverage CupsCustom PensNote padsTangle HubsBoard GamesPlaying Cards& more......
tional we have OURS!!!
Doing Business Globally Made Easy
Sao Paulo California United Kingdom
New York Amsterdam
Rio
Chicago SidneyGermany
San Francisco
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People helping People
Print by Premier is committed tosupporting the highest socialand environmental standards.The Forest Stewardship Council(FSC) is a non-profit organizationdevoted to encouragingresponsible management ofthe world's forests. The use ofFSC-certified paper and printproducts contributes toconservation, responsiblemanagement and community-level benefits in regions thatdepend on the lumber industry.
Biolocity
Biolocity is an innovation in environmentally responsiblesheetfed ink technology that delivers superb lithographicperformance, press productivity, and print quality withextremely low levels of volatile organic compounds.Biolocity sets a new industry benchmark for greenformulation technology with the incorporation of highpercentages of bio-derived, renewable raw materials.
Environmental Benefits of Biolocity• Essentially 100% solids formulation with extremely
low VOC content (typically 2-3 % by EPA method 24)
• Formulated with 30% or more vegetable oil
• Does not contain any petroleum-derived ink solvent
• Product contains a minimum of 55% bio-derived,renewable, and sustainable raw materials
• Environmentally responsible technology for printerslooking to operate a greener pressroom
Performance Benefits of Biolocity
• Outstanding lithographic performance on a widevariety of porous substrates
• Extremely fast setting and drying performanceprovides substantial reduction in time to bindery, acritical factor in today's short run and time-sensitivemarket
• Highly press-stable formulation reduces make-readytime and color drift during runs, resulting in lessprinted waste
• Stays open on the rollers overnight and for one weekin the ink fountain
• Delivers a rub resistant, durable printed product on abroad range of papers and boards
• Suitable for aqueous coating, UV coating (off-line), andlamination
• Conforms to ISO 2846-1 color standards, allowing theprinter to run to ISO 12647-2 and G7 specification inthe pressroom
Responsible Solutions
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FSC-Forest Stewardship Council is a nonprofitentity that supports environmentallyappropriate, socially beneficial and economicallyviable management of the world’s forests.
Green-e Encourages the deployment ofelectricity products that minimize air pollutionand reduce greenhouse gas emissions.
Programme for the Endorsement of ForestCertification is a nonprofit, nongovernmentalorganization that works with forest managers,paper and timber companies to assure theworld’s forests are managed sustainably.
Sustainable Forestry Initiative is based on thepremise that responsible environmental behaviorand sound business decisions can co-exist.
Indicates that paper contains recycled fibers.This can include fiber from three sources. Mostmanufacturers use virgin fiber, which comesdirectly from trees; Pre- Consumer Waste; andPost Consumer Waste.
Elemental chlorine was the most widely usedbleaching agent for pulp. Improvedtechnologies have been developed thateliminate these harmful methods from thebleaching process
Recycling 1 Ton of Paper Saves• 17 mature trees• 7,000 gallons of water• 3 cubic yards of landfill space• 2 barrels of oil; and• 4,100 kw hours of electricity (enough to power a home
for 5 months)
Paper Facts• 500,000 – number of trees cut down to produce each
week’s Sunday newspapers• 25,000,000 – number of trees saved a year IF every
American recycled just 1/10 of their newspapers• 75,000 – number of trees saved recycling a single run
of the Sunday New York Times• 250,000,000 – number of trees saved if all our
newspaper was recycled• The average American uses 7 trees a year• 1 Billion – estimated number of trees worth of paper
thrown away every year in the US• 85,000,000 Tons - amount of paper Americans
use per year• 17 trees saved can absorb a total of 250 pound of
carbon dioxide; burning 17 trees would create 1500pounds of carbon dioxide
• More than 56% of paper consumed in the US in ‘07was recycled! That equals 360 pounds for each personin the Country!
• 400 paper mills use recovered materials for their paperproducing process
Great Green Paper QuestionsAre we running out of trees in the U.S.?No; in fact, there are more trees in the U.S. today than therewere 70 years ago. Every day the paper and forest productsindustry plants more than three times the number of treesthan are harvested
How many trees are planted each year in the U.S.?Over 2.5 billion trees are planted in the U.S. each year. Theforest community plants over 1.5 billion of these trees;that's an average of 4 million new trees planted every dayby the forest community.
Are we cutting down more trees in the U.S. than we'replanting?
No. In fact, forest growth has exceeded harvests since the1940s.
What percentage of the world's wood is used each yearto make paper?Only about 17% of the 3.3 billion cubic meters of woodconsumed worldwide each year is for papermaking, andmuch of this wood is in the form of wood chips and otherresidue left behind from sawmill operations. Over half ofthe wood harvested in the world is used for fuel, mostly forcooking and domestic heating.
Will recycling paper help save the tropical rain forests?The trees that grow in the tropical rain forests are rarelyharvested to make paper. The deforestation occurring in thetropical rain forests is mainly due to population pressure.In the world's under-developed nations, more than 90percent of the deforestation occurs because of the demandfor increased agricultural land and/or firewood.
Does cutting down trees for papermaking lead todeforestation?No. Deforestation is the permanent clearing of trees forpurposes such as creating farmland and pasture land, forcommercial and residential development, or for any otheruse for which trees are cut and not allowed to grow back.Paper companies and others in the forest products industryare actively reforesting. They not only allow trees to growback, they actually encourage new growth by replanting andcaring for new trees, and by creating forest land in areaswhere it previously did not exist. Unfortunately,deforestation is occurring in many parts of the world,especially in the tropics. This deforestation is mainly due topopulation pressure. In most of these cases, forests are cutdown and burned for domestic fuel (heating homes andcooking) or to clear land for farming.
How much of a harvested tree is actually used?Is any part wasted?The forest products industry has found uses for almostevery part of a tree, so virtually the entire tree is used. Forinstance, lumber and building products can be made fromthe trunk, primarily from large trees whose diameters aregreater than 8". The remaining wood is recovered in theform of trimmings and wood chips, and is used to makepaper. The natural chemicals within the wood chips arerecovered and made into useful products such asturpentine, plastics, food flavorings, and photographic film.The bark of the tree is ground or chipped to make gardenmulch, or it can be burned in a furnace to generate energyto run a paper mill. Leaves, needles, and small branches aregenerally left in the forest to replenish the soil by addingvaluable organic matter. This also helps to hold water andprevent excessive run-off on the forest floor.
Paper vs. E-Waste Computers and Electronics• The amount of electricity to run a computer for only
five months could produce enough paper for theaverage person to use for an entire year.
• Paper is biodegradable and nearly 60 percent of allpaper in the U.S. is recycled.
•Only 18 percent of all electronic devices are currentlyrecycled and e-waste constitutes the single largestwaste export in the U.S.
Is "e-waste" considered hazardous?Certain components of some electronic products containmaterials that render them hazardous, depending on theircondition and density. For instance, California law currentlyviews nonfunctioning CRTs (cathode ray tubes) fromtelevisions and monitor as hazardous.
What should I do with my electronic discards?The mantra of “Reduce, Reuse, Recycle” applies here.
• Reduce your generation of e-waste through smartprocurement and good maintenance.
• Reuse still functioning electronic equipment bydonating or selling it to someone who can still use it.
• Recycle those components that cannot be repaired.
To find an organization that reuses or recycles electronics,search the Electronic Product Management Directory(EPMD).
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we gravitate towardsthe most basicsimplistic ideas
sustainableresponsible
environmentallyfriendly
strategice! cient
corporate solutions
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