Virtual Reality and Augmented Reality Education Virtual Reality and Augmented Reality offers great potential

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  • Virtual Reality and Augmented Reality

  • PREVIOUS STUDIES

    The use of predictive analytics, user

    behavior analytics, or certain other

    advanced data analytics methods

    that extract value from data.

    Big Data

    A field of computer science that

    gives computers the ability to learn

    without being explicitly programmed.

    When a machine mimics "cognitive"

    functions that humans associate with

    other human minds, such as

    "learning" and "problem solving"

    Artificial IntelligenceMachine Learning

  • Transport & Automotive Internet & Security Financial & ERP

    A p p lic at io n s (v er ti ca ls )

    Pa rt n e rs BIG DATA, MACHINE LEARNING & AI INSPIRATIONAL MAP – WEST SWEDEN 2018

    Research & Education Incubators & ArenasService

    Life Science Other verticals

    Johan Hogsved, johan@hawco.se

  • PREVIOUS STUDIES

    The interconnection via the Internet of computing

    devices embedded in everyday objects, enabling

    them to send and receive data.

    Internet of things

    The state of being protected against the criminal

    or unauthorized use of electronic data, or the

    measures taken to achieve this.

    Cyber Security

  • P a

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    SW & Security

    A p

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    a ti o

    n s

    (V e

    rt ic

    a ls

    )

    Personal VehiclesHome Enterprise Industrial

    Internet

    IncubatorsService Research

    ConnectivityTelecom

    3G 4G 5G LoRaWAN

    Internet of Things Landscape – West Sweden 2017

  • A p

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    a ti o

    n s

    (v e

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    rs CYBERSECURITY - Who’s Who in West Sweden 2018

    Information Security Security

    Research & Education Incubators & ArenasServices

    IoT & Automotive Public Sector

  • WHAT IS VIRTUAL REALITY?

  • VIRTUAL REALITY IS REPLACING THE PHYSICAL WORLD STIMULUS SUCH AS

    LIGHT, SOUND, TASTE, TOUCH, AND EVEN SMELL WITH A COMPUTER GENERATED

    SENSATIONS

  • HISTORY OF VIRTUAL REALITY

    IT ALL STARTED IN 1950’S

    MORTON HEILIG BUILT A

    SINGLE USER CONSOLE

    CALLED SENSORAMA.

    THIS DEVICE ENABLED THE

    USER TO WATCH TV IN THREE

    DIMENSIONAL WAYS.

  • 1961, PHILCO

    CORPORATION

    CREATED THE

    FIRST HMD, THE

    ”HEADSIGHT”.

    HISTORY OF VIRTUAL REALITY

    IT ALL STARTED IN 1950’S

  • HISTORY OF VIRTUAL REALITY

    IT ALL STARTED IN 1950’S

  • THE THREE TYPES OF VIRTUAL REALITY

    Non-immersive reality

    It is non–immersive reality because the viewer does not get fully immersed in the reality

    this device produces.

    Fully immersive reality

    It should be able to adjust the person’s experience. The viewer would have a head-

    mounted display (HMD) and would also put on sensory gloves. To achieve the fully

    immersed virtual reality, the device will make use of two monitors and a sound system.

    Augmented reality

    Interactive experience of a real-world environment where the objects that reside in the

    real-world are "augmented" by computer-generated perceptual information.

  • THEN WHAT IS AUGMENTED REALITY?

  • AR IS LIVE DIRECT OR COMPOSITE VIEW OF A PHYSICAL, REAL-WORLD

    ENVIRONMENT SUPERIMPOSED WITH VIRTUAL ELEMENTS, WHICH

    HAVE AUGMENTED (ENHANCED) BY COMPUTER-GENERATED SENSORY INPUT

    SUCH AS SOUND, VIDEO, GRAPHICS OR GPS DATA.

  • Forecast augmented (AR) and virtual reality (VR) market size

    worldwide from 2016 to 2022 (In billions)

    https://www.statista.com/

  • Forecast distribution of the augmented and mixed reality market worldwide in 2022

    https://www.statista.com/

  • ENTERTAINMENT & GAMING

    RESEARCH & EDUCATION LIFE SCIENCE

    BUSINESS REGION GÖTEBORG VIRTUAL REALITY & AUGMMENTED REALITY COMAPNY LANDSCAPE

    AUTOMOTIVE

    CONSULTING

    AUTOMATION

    HOUSING & CONSTRUCTION DIGITAL PRODUCTIONINCUBATORS & ARENAS

    ENABLERS

    Alexander Fransson HAW&CO

  • LIFE SCIENCE

  • AUTOMOTIVE

  • RESEARCH & EDUCATION

  • AUTOMATION

  • GAMING

  • DIGITAL PRODUCTION

  • CONSULTING

  • BUSINESS EDUCATION ENGINEERING

    & DESIGN MEDICAL ENTERTAINMENT

  • Incubators

    &

    Arenas

    Internet

    &

    Secuity

    Automotive

    Consulting

    Life

    Science

    Research &

    Education

    Virtual Reality and Augmented Reality offers great potential for

    teaching, learning and interventions.

    Evolving technology

    Research teams are needed to ensure that end-users needs

    and priorities are met.

    Rapid growth in the region.

    Found in almost every vertical.

    High competence within the sector.

    All actors are not world leading in VR/AR–

    but use it to improve their

    current business

    Boiling market with eager actors.

    KEY FINDINGS

  • FOR FURTHER INFORMATION, PLEASE CONTACT

    mailto:Erik.behm@businessregion.se