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Valuation of a resort project in Tar-Vabriga Croatia Histria Fecunda d.o.o. January 2015 report # A.15813.01 PKF hotelexperts GmbH I Hegelgasse 8 l 1010 Vienna l Austria e-mail [email protected] l www.pkfhotels.com managing directors Michael Widmann Dr. Andreas Staribacher Christian Walter l commercial register FN 245617 b PKF hotelexperts GmbH is a member firm of the PKF International Limited network. The network consists of legally independent member firms. PKF hotelexperts GmbH does not accept any responsibility or liability for the actions or inactions on the part of any other individual member firm or firms.

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  • Valuation of a

    resort project in

    Tar-Vabriga

    Croatia

    Histria Fecunda d.o.o.

    January 2015 report # A.15813.01

    PKF hotelexperts GmbH I Hegelgasse 8 l 1010 Vienna l Austria

    e-mail [email protected] l www.pkfhotels.com

    managing directors Michael Widmann Dr. Andreas Staribacher Christian Walter l commercial register FN 245617 b

    PKF hotelexperts GmbH is a member firm of the PKF International Limited network. The network consists of legally independent member firms. PKF

    hotelexperts GmbH does not accept any responsibility or liability for the actions or inactions on the part of any other individual member firm or firms.

    mailto:[email protected]://www.pkfhotels.com/

  • 2

    Table of contents

    chapter heading page

    1 Introduction 5 1.1 Project 5 1.2 Assignment 5

    2 Location 9 2.1 Croatia 9 2.2 Istria 9 2.3 Project site 10

    3 Market 17 3.1 Overview 17 3.2 Hotels 18 3.3 Relevant Hotel Market Segment 21 3.4 Golf Course Market 27 3.5 Residential Villa Market 28

    4 Product 29 4.1 Overall project 29 4.2 Hotel 30 4.3 Golf Course 32 4.4 Residental Villas 33

    5 Forecast 34 5.1 General 34 5.2 Operated departments 35 5.3 Undistributed operating expenses 37 5.4 Miscellaneous 37 5.5 Key figures development 38

    6 Valuation 40 6.1 Methodology 40 6.2 Parameters of the valuation 41 6.3 Value 41 6.4 Statement of assumptions and conditions 43

  • 3

    Charts/Illustrations

    # title page

    Chart 1 Typical brands per segment 8 Chart 2 Location of Istria within Croatia 10 Chart 3 Location of the project site within Istria: 11 Chart 4 Aerial view of the project site and its direct surroundings 12 Chart 5 Visibility of the project site 14 Chart 6 SWOT analysis macro site (project site) 15 Chart 7 Suitability of micro site for demand by different guest segments 16 Chart 8 Suitability of micro site for different hotel types 16 Chart 9 Hitherto development of supply of hotels in Istria 18 Chart 10 Hotel projects 19 Chart 11 Development of demand for accommodation facilities in Istria County 20 Chart 12 Capacity of relevant hotels 21 Chart 13 Pictures of Kempinski Hotel Adriatic 22 Chart 14 Pictures of the Kempinski Hotel Portoroz 23 Chart 15 Pictures of the Lone Hotel 24 Chart 16 Pictures of the Hotel Monte Mulini 25 Chart 17 Pictures of the Valamar Riviera 26 Chart 18 Published rates of examined hotels 27 Chart 19 Golf Larun project master plan 29 Chart 20 Gross operating profit development 38 Chart 21 Key figures and ratios development 39 Chart 22 Discount and capitalisation rates 40 Chart 23 Present value of the hotel component including golf course 42 Chart 24 Present value of the residential villas 42

  • 4

    Annexes

    # title

    1 Forecast 1.1 Stabilised year

    1.2 Years 2016-2025

    2 Terms and Conditions

  • 5

    1 Introduction

    1.1 Project

    Histria Fecunda d.o.o., based in Porec, is planning the sale of a mixed-use

    development in the Tar-Vabriga municiplality. The project site is located

    adjacent to the coast between Novigrad and Porec.

    The following uses are planned for the project:

    lodging facilities with 200 keys (180 rooms and 20 suites)

    food & beverage facilities (two restaurants and a bar)

    meeting and event facilities (a ballroom, two to three meeting rooms)

    spa facilities (an outdoor swimming pool, a fitness room, several sauna and

    steam rooms, a beauty centre)

    18 hole golf course

    golf club house

    80 residential villas

    other facilities (amongst others two car parks, staff areas, offices, storage and

    technical areas)

    At the moment of the assignment, the project is being planned.

    1.2 Assignment

    Histria Fecunda d.o.o, represented by Mr Moroslav Vukusic, awarded the contract

    to prepare a valuation of the planned project in Tar-Vabriga municiplality with

    writing (e-mail) dated 10 November 2014.

    The study is intended to serve as a neutral basis for the sale of the property.

    Subject matter of the assignment is the analysis of the following elements:

    location

    market

    product

    forecast (operational results)

    valuation

  • 6

    We conducted the assignment in November and December 2014. The market

    research on site was conducted from 17 to 18 November 2014. The study is

    based on the site and market conditions at the time of the site and market

    research as well as the relevant supply and demand at that time.

    The audit of the legal terms, in particular the ownership, building, corporate and

    fiscal terms, is not subject of this assignment. We have prepared the valuation

    on the basis of the General Terms and Conditions of Doing Business (see Annex 2).

    When preparing the study, we have acted in our position as a neutral expert to

    the best of our knowledge. However, we cannot guarantee the actual occurrence

    of forecasted results and discount rates serving as the basis of the valuation.

    The valuation was exclusively prepared for the client’s use. If it is forwarded to

    any third party, the above-mentioned General Terms and Conditions of Doing Busi-

    ness shall also apply vis-à-vis this third party. The report (or parts of it) may only

    be published after the consultant’s prior written approval.

    Vienna, 20 January 2015

    PKF hotelexperts GmbH

    Michael Widmann Milos Pakaski

    Managing Partner Consultant

  • 7

    Ratios

    The following ratios are used throughout the reports:

    occupancy

    occupied rooms divided by the number of available rooms per period

    multiple occupancy factor

    number of guests divided by the number of occupied rooms per period

    published room rate (= rack rate)

    published room rate including VAT and – if applicable – breakfast

    net room rate

    rooms revenue (after deduction of breakfast, VAT and allowances/discounts) di-

    vided by the number of occupied rooms in each period

    =x revenue per available room/revpar (= rooms yield)

    occupancy multiplied by the average net room rate respectively rooms revenue

    (excluding VAT, breakfast and allowances/discounts) divided by the number of

    available rooms per period

    Classification

    The classification of hotels in this study is based on the internal hotel classifica-

    tion of PKF hotelexperts, which is orientated towards the strict international pa-

    rameters for the classification of hotels (maximum of five stars). Hotels in

    Croatia are classified by the Croatian Ministry of Tourism. In cooperation with

    the national hotel association and independent foreign consultants, the Ministry

    of Tourism passed the regulations, which apply to hotels, motels, holiday vil-

    lages, tourist apartments, guesthouses and pensions. According to a study from

    the WTO (World Tourism Organisation) and the IH&RA (International

    Hotel & Restaurant Association), the Croatian classification seeks compatibility

    with classifications of other countries. It is not used to control accommodation

    tariffs within established classes. The classification is mandatory for all estab-

    lishments, and it is necessary to obtain permission and classification to oper-

    ate. The verification of compliance is controlled through unannounced visits of

    central government inspectors every two years. In general, the national Croatian

    hotel classification applies less strict criteria compared to the internal classifi-

    cation of PKF hotelexperts. Typical brands of the various market segments and

    their respective positioning as seen by PKF hotelexperts are illustrated in the

    following chart:

  • 8

    Chart 1 Typical brands per segment

    Formule 1 Days Inn aloft Radisson Blu

    Ibis Budget Ibis Indigo Marriott

    Holiday Inn Express Hilton Four Seasons

    Sleep Inn Ramada Encore Sofitel

    Super 8 Best Western Crowne Plaza Ritz-Carlton

    Courtyard by Marriott Park Hyatt

    Hilton Garden Inn Wyndham

    Hampton by Hilton Novotel Grand Hyatt

    Campanile Mercure InterContinental

    Holiday Inn Bvlgari

    Park Inn by Radisson Hyatt Regency

    Ramada Sheraton

    DoubleTree by Hilton Waldorf Astoria

    Clarion Renaissance St. Regis

    JW Marriott

    notes 1) stars according to classification by PKF hotelexperts status: 1 January 2013

    2) size of standard room in sq m ©PKF hotelexperts

    segm.

    stars1)

    typical brands per segment (dark grey: core positioning; light grey: range of existing properties)

    size2)

    10 12 14 16 18 20 22 24 26 28 30 32

    - +

    - +

    34 42 50

    + -

    - ++ -

    Please note that national or regional classification systems – as well as the hotel

    groups themselves – often are more generous in attributing stars to hotels.

  • 9

    2 Location

    2.1 Croatia

    Croatia is located in the south-east of Europe. The highest elevation is the peak

    of Dinara with an altitude of about 1,830 m above sea level, forming part of the

    so-called Dinaric Alps. The population of Croatia amounts to about 4.3 million

    inhabitants and the country covers a total area of about 56,600 sq km (status:

    2011, last official census; source: Croatian Bureau of Statistics).

    Croatia gained its independence from Yugoslavia in 1991 and joined the Euro-

    pean Union (EU) on 1 July 2013. Furthermore, Croatia is a member of – among

    others – the North Atlantic Treaty Organisation (NATO), the United Nations

    Organisation (UNO), and the World Trade Organisation (WTO).

    In 2013, the GDP per capita in Croatia amounted to about € 8,400 which is ap-

    proximately 64 % below the average GDP per capita in the EU (about

    € 23,300). Furthermore, in 2013, the unemployment rate in Croatia amounted

    to approximately 17.6 %, which was about 6.7 percentage points higher than

    the average unemployment rate in the EU (source: Eurostat).

    The main branches of the Croatian economy are agriculture, fishing industry,

    forestry, tourism and trade. Tourism is strategically one of the most important

    industries of Croatia due to the country’s location on the Adriatic coast. More-

    over, the pharmaceutical industry is comparably strong. Currently, there are

    37 pharmaceutical companies operating in Croatia – among others –

    GlaxoSmithKline, Hospira, Teva, etc. Furthermore, the country features a well-de-

    veloped metal (over 3,000 companies; e.g. Alstom Hrvatska, Metalind, Omial

    New, etc) as well as automotive industry supplying parts for international auto-

    mobile manufacturers, such as Audi, BMW, Fiat, Renault, etc.

    2.2 Istria

    Istria is one of the 21 counties in Croatia and is located in the north-west of the

    country, covering a total area of about 2,820 sq km. The population of Istria

    amounts to about 208,055 inhabitants (status: 2011, last official census;

    source: Croatian Bureau of Statistics). Zagreb, the capital of Croatia (about

    793,000 inhabitants), is located about 266 km to the east of Istria (non-linear

    distances).

    Istria County comprises ten cities and 31 municipalities. The largest town in

    Istria is Pula (about 57,460 inhabitants) and the smallest town is Novigrad –

    Cittanova (about 4,345 inhabitants). This region is renowned for its rich culture

    and vivid history, which significantly contributes to the sense of place and its

    attraction.

    Central to Istria’s culture is its local Mediterranean gastronomy, including wine,

    olives and truffles. The vineyards in Istria spread over about 15,200 acres, with

    the majority of the viticulture (about 14,430 acres) near Porec, Buje, Pula and

    Rovinj. Due to the particular soil and climate, the Istrian region is very suitable

  • 10

    for growing olives. Furthermore, Istrian truffles are found in the grey soils in the

    central part of the region. The white Istrian truffle is one of the most highly

    appraised truffle species in the world.

    The following map shows the location of Istria within Croatia:

    Chart 2 Location of Istria within Croatia

    Istria

    © PKF hotelexperts

    sources:

    google maps; PKF hotelexperts

    2.3 Project site

    2.3.1 Location and expansion

    The project site is located in the municipality of Tar-Vabriga – Torre-Abrega,

    which is situated about 63 km to the north-of Pula, the capital of Istria, and

    about 148 km to the south-west of Ljubljana, Slovenia’s capital. The site

    amounts to about 128.5 ha of mostly undeveloped and some agricultural land

    (olive groves). On either side of the plot there is a marina with a quaint

    fisherman’s village. The site is located directly south of the village of Vabriga,

    and can be reached in about 2.1 km driving distance.

  • 11

    The following chart indicates the location of the project site within Istria:

    Chart 3 Location of the project site within Istria:

    project site

    Porec

    Rovinj

    Koper (Slo)

    Pula

    Trieste (It)

    © PKF hotelexperts

    sources:

    google maps; PKF hotelexperts

    As stated before, the site is an undeveloped (greenfield project). The eastern

    boundary of the site is bordered by Route 75, where the main entrance of the

    development will be. The western boundary of the site is the Adriatic Sea. To the

    south of the project site is further undeveloped land (for which no further plans

    exist).

    The distances from the project site to selected places of interest can be

    summarises as follows (non-linear distances):

    Poreč: about 7 km

    Rovinj: about 46 km

    Koper, Slovenia: about 47 km

    Pula: about 63 km

    Trieste, Italy: about 66 km

    Ljubljana, Slovenia: about 148 km

    Venice, Italy: about 228 km

    Zagreb, Croatia: about 266 km

  • 12

    The following chart shows an aerial view of the project site and its direct

    surroundings:

    Chart 4 Aerial view of the project site and its direct surroundings

    project site

    Novigrad

    © PKF hotelexperts

    sources:

    google maps; PKF hotelexperts

    2.3.2 Accessibility

    The closest international airports to the project site are the Pula Airport (61°km)

    and the Airport Friuli Venezia Giulia (108 km). Furthermore, the Aerodrom

    Ljubljana is located about 169 km (non-linear distance) to the north-east of Tar-

    Vabriga.

    Pula Airport is Istria County’s international airport is a seasonal airport

    operating flights from the end of March until the end of October. About

    30 airlines serve this airport, including international (i.e. Lufthansa, Aeroflat,

    Scandinavian, etc.), low-cost (i.e. Ryanair, Germanwings, etc.), and chartered

    (i.e. Thomson, etc.) airlines. The airport has potential to land large aircrafts

    such as the Boeing 747 and Antonov, demonstrating possibilities for further

    expansion.

    Aeroporto Friuli Venezia Giulia is located near Trieste (Italy) and operates four

    airlines – Alitalia, Lufthansa, Ryanair, and Vueling. There are incoming flights

    arriving from nine European cities, including Barcelona, London, Munich and

    Rome.

    The Aerodrom Ljubljana serves eight airlines with inbound flights to Ljubljana,

    inlucuding Adria (Star Alliance member), AirSerbia, AirFrance, Finnair and

    Turkish Airlines as well as low-cost airlines (e.g. easyJet). Inbound flights arrive

  • 13

    from 21 different airports, with a substantial number of flights arriving from

    Belgrade, Frankfurt, London and Zurich.

    Novigrad is well-integrated in the national motorway network. The motorway

    E751 serves most of the Istrian peninsula and connects Novigrad with Pula in

    the south and Koper in the north. The motorway A1 provides a connection

    between Novigrad and Lubljana, with continuing connection to Austria. In

    addition, E751 continues east towards Rijeka, with connections to Zagreb via

    motorway A6.

    The nearest railway station to the project site is located in Kanfanar. Due to the

    lack of a continued public transportation network, the project site can be

    reached via car from Kanfanar (about 42 km). There are two trains daily from

    Ljubljana to Pula (about four hours), however, this is not the most ideal means

    of transportation to Istria. The train services appear to be out-of-date and

    require substantial upgrade.

    Between April and October, there are ferry services between Venice and Istria.

    Ferries arrive after a three-hour journey in the ports of Porec, Rovinj, Pula, Izola,

    Losinj and Umag. The closest ferry terminal is about 7.7 km from the project

    site. Depending on the season and the day of the week there are up to several

    transfers a day.

    Currently, there is no public transportation network in the vicinity of the project

    site.

    2.3.3 Visibility

    The project site benefits from very good visibility from basically all directions.

    According to information provided to us, no other projects are currently planned

    which could negatively impact the site’s visibility.

  • 14

    The following pictures indicate the visibility of the project site as seen from

    Rotue 75 (left picture) and the site’s internal road (right picture):

    Chart 5 Visibility of the project site

    © PKF hotelexperts

    source: PKF hotelexperts

    2.3.4 Demand generators

    The Adriatic Coast of Croatia features beautiful nature and an attractive

    coastline with numerous beaches. It is therefore the main demand generator of

    the region of Istria and will also be a major demand generator for the client’s

    planned hotel. Currently, Istria and Dubrovnik are the main holiday destinations

    in Croatia with regard to tourism demand and qualitative gastronomic and

    entertainment facilities.

    Being a popular leisure destination, the region continues to develop tourism in-

    frastructure (e.g. addition of new accommodation facilities, upgrading of the

    roads, increase in number of flights at the nearby airports, etc).

    Furthermore the vivid history of the region makes the destination attractive for

    culture enthusiasts. Among the few sights worth mentioning is the Euphrasian

    Basilica in Porec. Considered the most integrally preserved early Christian

    cathedral complex in the Istria region. The structure is an example of 5th and

    6th century religious architecture and shows significant Byzantine influence. The

    basilica of Euphrasius is the only church from the time period that has survived,

    and can be found on the north coast of the peninsula in the town of Porec. The

    church is located about 5 km from the project site.

    On a final note, as described in the introduction, the hotel is part of a mixed-use

    development. The 18 hole golf course and the residential villas are key

  • 15

    components of the overall project. We deem that golfers and villa residents, as

    well as their relatives will make up a significant portion of the demand for the

    hotel and its facilities.

    2.3.5 Assessment

    We have submitted the micro site to a SWOT analysis. The results can be

    summarised as follows:

    Chart 6 SWOT analysis macro site (project site)

    location on a peninsula overlooking a bay limited access via public means of transport

    attractive views from the project site undeveloped area nearby

    generous size of plot of land competition along the coast

    good visibility from the sea Istria region currently more recognised for ist

    in the catchment area of three international camping sites and low budget tourism

    airports

    located close to Porec and Rovinj

    located in close vicinity to various marinas

    good accessibility by car

    attractive vegetation on the plot

    opportunity to reposition Istria as a luxury enhanced competition due to the

    destination, which is supported by the local development of future hotel projects in

    ministry the area

    development of additional demand generators competition from strong international leisure

    (e.g. meeting and wellness facilities) destinations

    further development of the beach area general project-related risks

    development of entertainment, gastronomic general economic, political and natural risks

    and shopping facilities in the surroundings

    extending the existing season by attracting

    golfers and villa residents

    © PKF hotelexperts

    Strengths

    Opportunities

    Weaknesses

    Threats source: PKF hotelexperts

  • 16

    2.3.6 Suitability for hotel

    The following chart illustrates the suitability of the micro site for different guest

    segments:

    Chart 7 Suitability of micro site for demand by different guest segments

    -- - o + ++

    business business travellers

    fair/congress attendees1)conference/seminar attendees2)

    participants of incentivesairline crews

    leisure individual touristsgroup tourists

    weddings

    miscellaneous long-stay guests

    notes 1) attendees of events which do not take place in the hotel © PKF hotelexperts2) attendees of events in the hotel

    source: PKF hotelexperts

    suitability of project siteguest segment

    for demand by particular guest segment

    travel purpose category

    The following chart shows the suitability of the project site for different hotel

    types:

    Chart 8 Suitability of micro site for different hotel types

    -- - o + ++

    resort five stars (luxury)

    four stars (upscale)three stars (mid segment)

    two stars (economy)one star (budget) serviced apartmentsall-suites hotel

    note 1) according to PKF, based on international standards © PKF hotelexpertssource: PKF hotelexperts

    suitability of project sitehotel type

    for particular hotel type

    type category1)

  • 17

    3 Market

    3.1 Overview

    According to our assignment, we have analysed supply and demand of the

    general hotel accommodation market, golf market and the residential villa

    market in Istria region.

    Especially hotels of the four and five-star categories (according to

    national/international classification; see 3.3 Relevant hotel market segment) are

    considered major potential competitors to the client’s project. Still, hotels of

    other categories and other types of accommodation facilities may stand in

    competition to the planned hotel or may have an impact on the general

    accommodation market. In the following, supply and demand of the hotel

    market are analysed.

    Due to the limited amount of current offers and information available the golf

    market was examined by analysing the only product (Golf Adriatic) available in

    the region, while on the other hand residential villa market was studied by

    consulting a variety of industry specialists.

  • 18

    3.2 Hotels

    3.2.1 Supply

    a) development to-date

    According to information provided by the Croatian Bureau of Statistics, the total

    supply of hotels in Istria as follows developed in the period from 2007 to 2013:

    Chart 9 Hitherto development of supply of hotels in Istria

    hotels

    rooms ('000s)

    rooms per h.

    © PKF hotelexperts

    sources: Croatian Bureau of Statistics; PKF hotelexperts

    x x 153

    Ø

    84

    14 14 14 14

    2007

    x

    88x 87

    20132010 2011 20122008 2009

    87

    156 151160 158 148

    2004 2005 2006

    x

    x

    x

    x

    hotels

    #

    rooms

    per h.

    '000s #

    60

    14

    153

    hotels/rooms/Ø number of rooms per hotel total

    Σ

    91

    15

    x100

    x

    x

    x 13 14

    95 97

    145

    100

    80

    12

    200

    18 180

    16 160

    200

    180

    160

    140

    40

    140

    20

    14

    8

    120

    20

    40

    20

    0 0

    4

    0

    2

    120

    10 100

    80

    6 60

    As can be seen in the chart above, the number of hotels increased from 84 in

    2007 to 100 in 2013 (+16/+19.0 %). Over the whole period, a total growth by

    approximately 19.0 % can be observed. Furthermore, the number of hotel

    rooms rose by 1,683 from 12,847 in 2007 to 14,530 in 2013; this represents

    an increase by approximately 13.1%. The average number of rooms per hotel

    decreased from 153 in 2007 to 145 in 2013, representing a decrease by

    approximately 4.9 %.

    b) future development

    According to information we received from interviewed experts, several new

    hotel projects are currently under construction in the Istria region. Based on

    this information, about five hotels (not including the client’s resort project) with

    a total of about 747 rooms are currently planned. Although probably not every

    project will be implemented, a slight increase in the number of hotel rooms can

    be expected in the short to mid-term. The additional supply will likely lead to an

  • 19

    increased price competition, in particular in the mid-market/upscale segment,

    since most of the projects being under construction or in planning are envisaged

    to be positioned in this segment.

    The following chart gives an overview of selected hotel projects which are

    currently known to us:

    Chart 10 Hotel projects

    project/location

    Golf-Resorts Biska Golf Istra

    Valamar Pical Hotel / Porec

    Rovinj

    Markocija Golf Resort / Buje

    Novigrad -

    total Σ

    Ø

    © PKF hotelexperts

    sources: tophotelprojects.com; developers and hotel groups; PKF hotelexperts

    %

    category rooms phase opening chance

    stars # name year

    18

    140

    5

    4

    3-4

    3-4 270

    84 3-4

    235

    2016 100

    planned

    constr.

    constr.

    planned

    2016planned 40

    2016 100

    2016 60

    2105 40

    3-4 149 x x x

    x 747 x xx

    x

    assumed key information

    brand

    name

    -

    -

    Valamar

    Maistra

    x

    The above chart may not be complete. Furthermore, not all projects are subject

    to public knowledge, and sometimes details (operator, financing, etc.) are un-

    clear.

    According to our experience, not all planned hotels will be implemented, and

    delays in the development are common. To account for this fact the probability

    of an implementation for a certain project is 100 %, a relatively certain 80 %, a

    probable 60 %, a project with limited probability 40 %, and an uncertain pro-

    ject 20 %.

  • 20

    3.2.2 Demand

    a) development to-date

    The following chart displays the development of demand for accommodation

    facilities in Istria County between 2007 and 2013:

    Chart 11 Development of demand for accommodation facilities in Istria County

    arrivals

    overn.stays

    length of stay

    notes 1) includes camping places © PKF hotelexperts

    sources: Istria County Tourist Office; PKF hotelexperts

    x

    x

    x

    x

    2.9

    22.0 x

    Ø

    2.8

    18.7 19.0 20.6 22.0

    2008 20092007

    7.0x 6.6

    x 18.2 18.6

    6.7

    13

    8

    7

    6

    15

    2005

    10 5

    4

    35

    2.72.8

    0 1

    3

    x x x 3.22.7

    2

    3.0 3.2

    11

    9

    8

    25

    20

    23 10

    18

    20122006 2010 20132004

    arrivals/

    overn. st.

    m

    Ø length

    of stay

    nights

    x

    arrivals/overnight stays/Ø length of stay total

    Σ2011

    19.9

    6.8x6.96.96.9 7.0

    The above table shows that Istria County registered a continuous increase in

    demand from 2007 to 2013 in terms of arrivals and overnight stays (increase in

    arrivals by approximately 16.0 %). With regard to overnight stays, demand in

    the region increased from 2007 to 2013 (significant increase by approximately

    21.4 %). The average length of stay increased from about 6.6 nights in 2007 to

    about 6.9 nights in 2013.

  • 21

    b) future development

    In general, it is expected that demand will slightly increase in the near future.

    According to information we received during our market investigation, arrivals

    and overnight stays generated by both, the business and leisure traveller

    segment, are expected to grow in the upcoming years due to several reasons:

    accessibility to Croatia due to is EU membership

    governmental effort to boost tourism investment and arrivals

    a decrease in alternative stable and safe summer destinations

    3.3 Relevant Hotel Market Segment

    To draw conclusions regarding the positioning and financial viability of the cli-

    ent’s proposed resort, we carried out a comprehensive analysis of the local ho-

    tel market with a focus on the current and likely future competitors (existing

    capacities, hardware, quality of services offered, etc). Within the scope of our

    market analysis, we compiled a market sample which includes – to our

    judgement – some selected competitors to the planned resort. In selecting the

    hotels, we focused on hotels in explanation of location criteria (e.g. radius of

    70 km with a minimum of 100 guest rooms and wellness capacities, with a

    positioning in the four-and five-star segments (according to national standards).

    Furthermore, a location in the city centre, the range of facilities available and

    the quality level with regard to service, amenities and style were further criteria

    in identifying the hotels of the competitive set.

    3.3.1 Overview

    The following table provides an overview of the room supply of the competitive

    set:

    Chart 12 Capacity of relevant hotels

    hotel

    # name

    1

    2

    3

    4

    5

    total Σ 0

    Ø

    notes 1) according to official classification

    sources: hotel brochures & websites; information provided by hotel management & staff

    Kempinski Adriatic Hotel

    Kempinski Palace Portoroz

    Lone Hotel

    Hotel Monte Mulini

    Valamar Riviera Valamar

    categorybrand

    name

    Kempinski

    stars1)

    -

    833

    x 3 152 14 167

    x 3

    12 248

    167

    759 70

    Kempinski

    Maistra

    Maistra 13

    93

    5

    4

    5 -

    3 9

    5

    5 164 17

    #

    -

    -

    #

    19

    105

    113

    186

    181

    236

    rooms

    © PKF hotelexperts

    #

    single double suites total

    99

    #

  • 22

    The table above indicates that the Lone Hotel is – with a total of 248 rooms –

    the largest hotel while the Valamar Riviera is – with a total of 105 rooms –

    the smallest hotel within the competitive set. The average number of rooms

    per hotel amounts to about 167.

    In the following, the competitive set hotels are described in more detail

    (please note that all distances are non-linear):

    Kempinski Hotel Adriatic

    The Kempinski Adriatic Hotel opened in 2009 and has 186 rooms, including

    165 double rooms and 21 suites. It is located in the town of Savudrija,

    directly north of the project site (38°km). Each room features a balcony,

    bathroom with separate bathtub and shower, large television, Bose Hi-Fi

    system and free wireless internet access. There are two restaurants,

    including one fine dining restaurant, as well as three bars. In addition, the

    hotel features about 711 sq m of conference space and about 3,000 sq m of

    wellness facilities, including a fitness centre. There is a secured garage for

    120 cars at a cost of € 19 per day. The hotel has not been renovated since it

    opened, but remains in very good condition.

    The following pictures provide an impression of the Kempinski Palace

    Portoroz:

    Chart 13 Pictures of Kempinski Hotel Adriatic

    © PKF hotelexperts

    source: PKF hotelexperts

    Kempinski Palace Portoroz

    The Kempinski Palace in Portoroz, Slovenia opened in 2008 and features

    181 rooms, of which 17 are suites and 164 are doubles. Rooms are equipped

  • 23

    with a bathroom with separate bathtub and shower, a large television, mini

    bar and free wireless internet access. In addition, there is an outdoor and

    indoor pool, fitness centre and a 1,500 sq m spa. The hotel offers two

    restaurants, as well as a lobby bar, aperitif bar and pool bar. The meeting

    facilities include seven meeting rooms with a maximum capacity for about

    800 people.

    The following pictures provide an impression of the Kempinski Palace

    Portoroz:

    Chart 14 Pictures of the Kempinski Hotel Portoroz

    © PKF hotelexperts

    sources: www.kempinski.com; PKF hotelexperts

    Lone Hotel

    The Lone Hotel in the town of Rovinj opened in 2011 and is located about

    47°km from the project site. Lone is part of the Maistra Group. The hotel is a

    member of the Design Hotels and features 248 rooms, of which twelve are

    suites and the rest are double rooms. Each room features a balcony,

    bathroom with separate bathtub and shower, large television, and free

    wireless internet connection. There are two restaurants and a bar in the

    lobby. The property has a large conference hall, with capacity for about

    650 people in theatre style, as well as two smaller meeting rooms.

    Additionally, there is about 1,700 sq m of wellness space which includes a

    fitness centre and an indoor heated swimming pool. There is a garage for 50

    vehicles which costs € 14 per day. The hotel has not been renovated since its

    opening in 2011 but remains in very good condition.

  • 24

    The following pictures provide an impression of the Lone Hotel:

    Chart 15 Pictures of the Lone Hotel

    © PKF hotelexperts

    sources: www.lonehotel.com; PKF hotelexperts

    Hotel Monte Mulini

    The Monte Mulini Hotel is located adjacent to the Lone Hotel in Rovinj (about

    47 km from the project site) and is also part of the Maistra Group. The hotel

    opened its doors in 2009 and is a member of the Leading Hotels of the

    World. Monte Mulini features 113 rooms, of which 13 are suites and the rest

    of double rooms. Each room features a balcony, mini bar, television,

    bathroom with a double sink and separate bathtub and shower, hairdryer

    and bathrobes, and free wireless internet access. With regard to food and

    beverage facilities, the hotel features two restaurants and two bars.

  • 25

    The following pictures provide an impression of Hotel Monte Mulini:

    Chart 16 Pictures of the Hotel Monte Mulini

    © PKF hotelexperts

    source: www.montemulinihotel.com; PKF hotelexperts

    Valamar Riviera

    The Valamar Riviera is located in Porec (7 km from the project site) and

    opened its doors in 1971. The property is open from April until the end of

    October, as well as over the New Year holidays. The hotel is part of the

    Valamar Group. Valamar Riviera features 105 rooms, including three single

    rooms, 93 double rooms and nine suites. Each room includes air-

    conditioning and a television. The hotel features an all-day dining restaurant

    with 150 seats, a fine-dining restaurant with 100 seats and a lobby bar.

    There is a meeting room with capacity for 100 people in theatre style. The

    hotel was last renovated in 2009 and remains in good condition.

  • 26

    The following pictures provide an impression of the Valamar Riviera:

    Chart 17 Pictures of the Valamar Riviera

    © PKF hotelexperts

    source: www.valamar.com; PKF hotelexperts

    3.3.2 Demand

    Similar to Region’s overall hotel market, the analysed properties also register

    low demand periods during the shoulder months of April to May and September

    to November, while July and August are peak months (mainly due to the

    weather). The guest mix of the selected hotels is split in approximately 25 %

    business clientele (of which most are generated by the MICE segment i.e.

    conferences and fairs) and approximately 75 % leisure guests. With regard to

    the feeder market, more demand is generated by international than by domestic

    guests. Major foreign feeder markets are Germany, Austria, UK, and Italy. The

    length of stay varies between two and seven days, depending on the season.

    According to the interviewees, a slight increase in the number of guest arrivals

    and overnight stays is expected for the years to come.

    3.3.3 Occupancy

    According to information provided to us, the average room occupancy of the

    analysed hotels in 2013 was between approximately 50 % and 70 %, while the

    weighted average room occupancy was at approximately 60 %.

  • 27

    3.3.4 Rates

    The following table gives an overview of the published rates of the selected

    hotels at a specific date (please note that the reservation requests were made

    per telephone and that information about published rates was provided by the

    various hotels’ reservation departments; thus, potential variations to internet

    requests might occur):

    Chart 18 Published rates of examined hotels

    hotel

    name

    Kempinski Hotel Adriatic 1

    Kempinski Portoroz 1

    Lone Hotel 1 x x

    Hotel Monte Mulini 1

    Valamar Riviera 1 x x x x

    Ø

    notes 1) published rates including breakfast

    2) date: 12/05/2015

    sources: hotel websites; PKF hotelexperts

    207 249 189 237 413 2,633

    733

    64

    © PKF hotelexperts

    212 186 238 410

    270

    266 288

    suites

    from

    266

    178 191

    to

    160

    195

    single

    from to

    € €

    double

    from to

    112

    289 2,000

    2,000

    230 305 550 5,800

    340 401

    The table above shows that the published rates of the competitive set hotels are

    in the range between € 160 (Kempinski Hotel Adriatic) and € 270 (Kempinski

    Palace Pororoz) for a single room and between € 64 (Valamar Riviera) and

    € 340 (Hotel MonteMulini) for a double room. The average published rate of the

    analysed hotels is about € 228 for a single room and about € 213 for a double

    room/suite.

    In the course of the market analysis, it was infeasible to collect data regarding

    the average net room rates, since the selected hotels fail to disclose this

    performance figure. However a framework was provided, whereby most would

    agree that an estimated average net room rate in 2015 may lie between € 200

    and € 250, in four-star segment.

    3.4 Golf Course Market

    Golf has been increasing in popularity which has led to a rise in the number of

    golf resorts developed in the past decade across Europe and specifically in the

    Mediterranean region. For these regions, with a strong dependency on

    seasonality, golf enables the extension of the seasons and provides demand

    drivers in the months from March to May and September to November. They are

    highly attractive for Western and Northern Europeans where the golfing season

    is much shorter. Furthermore, the Adriatic region and in specific Istria, due to

    its attractive natural setting, provide golfers with a different environment and

    experience.

    There are several golf courses in the region, however currently Istria has only

    one 18-hole golf course, namely Golf Adriatic. According to our onsite market

  • 28

    research (including interviews with the golf course management) the green fees

    range between € 50 and € 70 and there is an estimated of 300 playable days a

    year. Furthermore, the management claims that on average, through-out the

    year, they can sell up to 100 rounds a day.

    The golf in the region could demonstrate even a higher demand with the

    increase of supply. When golfers travel to play, in most cases they require a

    variety of courses in the vicinity of their destinations. Meaning additional

    courses will be more then welcomed by the Golf Adriatic management team as

    they would be able to reach and attract a wide range of golfers and provide a

    more lucrative offer.

    3.5 Residential Villa Market

    Residential villa market in this instance would refer to secondary homes or

    vacation homes. Due to the type of the planned development, we attempted

    primarily to examine the market for villas stand alone vacation homes.

    Having interviewed several experts in the field, we deem that there is certain

    demand for high quality residential villas in this region. We were informed, that

    the current prices per sq m for this type of property ranges between € 4,000

    and € 5,000. However, one should not only use the sq m price as reference

    quoted by estate agents, but the overall price of the property and compare it to

    similar destinations (i.e. Greece, Spain, Italy, Slovenia, etc). One advantage

    Croatia has over this conventional secondary home markets is its relative

    proximity to desired source markets (i.e. Germany, Austria, Switzerland) and a

    lower cost of living.

    Having investigated this further we would assume that a price for a four to five

    bedroom house ranges from € 500,000 to € 600,000 (assuming a minimum

    size of 200 sq m) which would approximately relate to € 2,500 and € 3,000 per

    sq m. In our opinion this could be a realistic indicative starting price for a

    development of such a scale at the foreseen location.

    We are aware that this conservative estimate is at the lower end of the prices

    currently quoted in the region, nevertheless to attract initial buyers it would be

    the optimal strategy. The sq m price could be then gradually increased; with the

    success of the project the subsequent phases could reach more optimistic

    prices as indicated above (€ 4,000 to € 5,000).

  • 29

    4 Product

    4.1 Overall project

    The mixed-use development consists of three main components and two

    complimentary ones. We specifically make this separation on the basis of direct

    contribution of each component towards the development cash flow from the

    hotel, tourism and leisure perspective, which is the scope of our evaluation.

    In light of this we have identified the hotel, golf course and the residential villas

    as the primary project components and the olive grove as well as the

    archaeological park as the complimentary components. Although, the so called

    complimentary components will not be considered to have a direct contribution

    to the cash flow (which in reality they might have) their added value to the

    overall project should not be neglected. Here we consider the added value in

    terms of image and the positioning, such natural and historical elements they

    would provide.

    The following chart shows an aerial view of the project master plan:

    Chart 19 Golf Larun project master plan

    hotel

    golf course

    residental villas

    olive grove

    © PKF hotelexperts

    sources:

    Histria Fecunda

    archaeological

    park

  • 30

    4.2 Hotel

    4.2.1 Positioning

    Taking into consideration the market analysis conducted, the physical location

    of the site, the overall master plan (concept) and the demand potential of the

    region we deem the positioning of the hotel in the upscale sector as

    appropriate. More specifically we envision the property to be positioned in the

    four-star superior segment operated by an internationally recognised chain.

    The unique selling proposition (USP) should initially focus on the Istrian region,

    its culture and natural environment and furthermore extend towards the

    immediate environment in the vicinity of the hotel as well as the components of

    the overall project (i.e. golf course, archaeological park and olive grove). Our

    recommendation would be to integrate the overall development and specifically

    the hotel into the local culture, from the design of the building and its facilities

    to the f&b and service concept.

    4.2.2 Guest mix

    In the following, we have assessed the various guest segments which will – in

    our judgement – be of relevance for the proposed hotel:

    a) leisure travellers

    Considering the attractive waterfront location on the Adriatic Sea, leisure trav-

    ellers would be the most important target segment for the Istrian Coast and

    thus, are also expected to be the prevailing guest segment for the envisioned

    hotel. We expect the leisure traveller segment at the proposed hotel to be

    young-at-heart, active and lifestyle-oriented. With regard to the income level, we

    expect that the planned hotel will first and foremost be able to attract Western

    Europeans with middle to upper income and Eastern Europeans disposing of a

    high income. However, also markets such as the United States, South America

    and Asia could become increasingly important for the proposed hotel (this

    strongly depends on the future development of flight connections and the

    airports).

    A peak of leisure travellers can be expected during the high season (i.e. July and

    August). Given the relatively close proximity to main feeder markets (such as

    Germany, Austria, Italy, Slovenia), we expect the majority of guests to originate

    from Western and or Central Europe; with an average length of stay, up to seven

    days. However during shoulder and in off season we expect that the average

    length of stay significantly declines, where majority of leisure travellers would

    opt for weekend breaks. Nevertheless these could be stimulated by offering

    packages that compensate the unattractive seasonality and extend the duration

    of the visits (e.g. spa, golf).

  • 31

    In order to provide a more precise definition of the distinctive characteristics

    and needs of the various target groups, we divided the leisure traveller segment

    into the following sub-segments which are expected to be of particular relevance

    for the client’s envisioned hotel:

    couples and families

    spa and wellness guests

    sports-aficionados and active holiday-makers

    leisure groups

    wedding guests

    b) golf guests

    As indicated before the golf course will be an integral part of the over

    development in terms of cash flow contribution and the positioning it sets out

    for other so called main project components (hotel and residential villas).

    Hence, golfers should be perceived as an essential part of the guest mix

    particularly in the shoulder seasons. Furthermore, we perceive this segment as

    the one that could significantly extend the season and be the main contributor

    to overnight stays during the off-season period. Golf courses generate significant

    levels of demand and can appeal to a variety of guest profiles, from retired

    individuals or couples to young groups of adults that all dispose of rather high

    income.

    c) marina guests

    Due to the future development and the planned expansions of marinas in the

    area, guests generated by the marina can be expected to be a further guest

    segment for the planned resort. In this respect, the hotel should try to skim off

    as many guests as possible chartering yachts from marinas in the vicinity, who

    generally tend to arrive at least one night earlier and leave only one or two days

    after returning from their sailing trips. We could also imagine the hotel to enter

    into strategic partnerships with charter companies that offer a package to their

    clients, including overnight stays at the planned resort. Furthermore, we could

    imagine this guest segment to be a significant demand generator for the

    potential residential components of the resort, as yacht-owners could be

    interested in acquiring real estate in proximity to their vessels.

    d) business guests

    Given the current absence of large companies in the surrounding area we con-

    sider individual business guests to only account for a minor share of the hotel’s

    overall guest mix. Furthermore, we could imagine certain demand to derive from

    small business groups or management teams holding a board meeting who pre-

    fer an attractive setting of the location. Small to medium-sized MICE and busi-

    ness groups could furthermore be attracted primarily in the shoulder season to

    help counter the strong seasonality. In addition, we deem the proposed hotel

    particularly suitable for high-end incentive groups, team-building seminars and

    small seminars. Also, the relative proximity to numerous European capitals

  • 32

    (Ljubljana, Vienna, Budapest, etc.) and major cities (Trieste, Venice, Milan,

    Graz, Munich, etc.) as well as several international airports would make the

    proposed hotel an appropriate location for corporate functions.

    4.2.3 Layout and facility programme

    Although at this stage of the development process, it should not be the goal to

    define the envisaged hotel’s layout too closely, we wish to comment on a num-

    ber of basic layout questions in order to improve the efficiency and the design of

    the proposed hotel.

    We deem the planned location of the hotel to be positive, as it is perceived to be

    quiet and embedded in nature overlooking the olive grove and golf course,

    conveying a certain resort character of the overall development. However, we

    would recommend slightly repositioning the hotel building to benefit from

    attractive views of the coastline and the sea.

    Current plans indicate a development of several independent wings (which

    should potentially be connected). Due to the strong seasonality, the hotel should

    feature separate utility circuits in order to partially shut off sections of the

    building during the low season (one or two floors or building sections). In our

    view the property should not exceed 200 keys out of which 20 should be suites.

    These separate wings should serve as a separation between family, fun and

    sports in one part and relaxation and unwinding in the other. All public areas

    such as reception, lobby bar, two restaurants, MICE space, spa, etc should be

    located in the centre. The general outdoor areas should be designed and

    landscaped in accordance with the proposed overall concept reflecting both, the

    relaxation and serenity as well as adventure and families, while retaining the

    authenticity of local vegetation.

    In terms of the general design of the building and facilities, we would

    recommend using materials and colours that reflect and inherit the properties

    of the location. Therefore, we would rather abstain from implementing

    modernist architecture and recommend using an authentic and original design

    type to embrace the destination as such. There is certainly a need for dif-

    ferentiation in the local, national and international resort marketplace and we

    could therefore well imagine breaking with some of the traditions and creating

    contrasts that charge the buildings with energy and provide character to the re-

    sort.

    4.3 Golf Course

    The planned golf course would feature 18 holes. The current design provides an

    ideal layout, whereby the hole one, nine and hole 18 are adjacent to the club

    house, driving range as well as the putting green. Our understating is the golf

    course will be integrated into the environment, reflecting the natural landscape.

    Hole 18 will be designed as signature hole and be featured amongst the olive

    trees.

  • 33

    The success of the golf course will strongly depend on the design and the actual

    execution. A highly qualified architect and contractors should be chosen to

    implement the preliminary design demonstrated.

    Furthermore, it will be crucial to market it appropriately and form synergies

    with the existing golf course in terms of operational cost and marketing efforts.

    4.4 Residental Villas

    The positioning of the residential component within the master plan seems to

    be appropriate. A location was chosen which is elevated and close to the main

    road. As this would form the most financially lucrative part of the development

    is should (as it is) be at the center of it all.

    We deem that the number of villas could be reduced and more spacious

    planning should be implemented (i.e. larger gardens with a higher level of

    privacy). The residential component should include between 60 and

    80 freestanding villas, not larger than 200 sq m. Our recommendation would be

    to only sell the units once they are built. Furthermore, in our opinion the villas

    should only be sold when some of the tourism infrastructure is in place (i.e.

    hotel and/or golf course). As indicated earlier, we would see this done in

    phases:

    phase 1: initially building around 20 units, in conjunction with the construction

    of the hotel and the golf course. We would recommend offering them on the

    market at a discounted price (around € 3,000 per sq m) to attract interest and

    ensure they are sold out

    phase 2: depending on the success of the initial phase we envision that the price

    per sq m could substantial increase (possibly up to € 4,000)

    phase 3: in this final phase the full price potential should be reached (€ 5,000);

    based on the experience from the first two phases the product (villas) could be

    optimised in terms of size and number of units offered

  • 34

    5 Forecast

    5.1 General

    5.1.1 Systematics

    The financial forecast used in this study is based on the standard work Uniform

    System of Accounts for the Lodging Industry (USALI, Tenth Revised Edition). Ac-

    cording to the therein included requirements, this financial forecast is struc-

    tured by operating departments.

    All amounts displayed are net amounts excluding value-added tax. All data pro-

    vided refer to – unless otherwise noted – a so-called stabilised year, i.e. the first

    year after a period of rate and occupancy increases and other adjustments on

    the price basis 2014 (that is regardless of inflation).

    The financial forecast depends partly upon assumptions. The forecasted income

    reflects the, in our opinion, most likely future development from today’s point of

    view. External circumstances such as economic crises may have a considerable

    impact on the financial performance.

    The stated values are partly subject to rounding. In some cases, rounding dif-

    ferences may apply since calculations were conducted upon exact figures, but

    rounded figures are displayed.

    The report at hand closes with the adjusted net operating income, which is the

    net operating income minus assumed replacement reserves (see 5.6

    Replacement reserves). It does not take into account the following positions,

    which depend on financing and investment:

    interest expense

    depreciation and amortization

    loss or gain on the disposition of assets

    income taxes

    5.1.2 Timeline

    The financial forecast reflects a so-called stabilised year (see Annex 1.1) as well

    as the first ten years of operations (2016 to 2025; see Annex 1.2), whereas the

    first four operating years (2016 to 2019) were partly forecasted individually,

    and the following years (2020 to 2025) were projected on the basis of the values

    of the year 2019 and taking into account an annual inflation rate of 2 %. Please

    note that the forecast for a representative year is based on 365 days.

  • 35

    5.1.3 Parameters

    For the financial forecast we assumed the following parameters:

    price basis: year 2014

    inflation: 2 % per annum (basis: estimate by PKF hotelexperts)

    opening date: 1 July 2016 (basis: estimate by PKF hotelexperts)

    number of keys: 200

    positioning: four star superior (according to PKF, bases on international

    standards)

    management: international hotel management company and brand (e.g.

    Radisson Blu, Sofitel, Maritim)

    ramp-up phase (the period after opening during which rate, occupancy, and re-

    newal reserves might change beyond inflation): four years/2016 to 2019 (basis:

    estimate by PKF hotelexperts)

    stabilised year: 2020 = first full business year at the end of the ramp-up phase

    and at the – theoretically-assumed – end of the increases of payroll and related

    expenses during the forecasting period; on the price basis of 2014 (without

    consideration of inflation)

    5.2 Operated departments

    5.2.1 Rooms

    The calculation of the departmental income of the rooms department is based

    on the following assumptions:

    room occupancy: 45 % in the first operating year, 49 % in the second operating

    year, 51 % in the third operating year and 53 % from the fourth operating year

    on

    average net room rate: € 180 (on the price basis 2014)

    revpar: € 95.40 (on the price basis 2014)

    payroll and related expenses: approximately 14 % of departmental revenue in

    the first operating year and approximately 12 % of departmental revenue from

    the second operating year on

    other expenses: approximately 10 % of departmental revenue in the first

    operating year and approximately 9 % of departmental revenue from the second

    operating year on

  • 36

    5.2.2 Food and beverage

    According to our forecast and based on our recommendations for the gastro-

    nomic concept, food and beverage income is based on the following

    assumptions:

    revenue: approximately 29 % of total net revenue from the first operating year

    on (except for the years 2017 and 2018; approximately 28 %)

    cost of sales: approximately 30 % of departmental revenue in the first operating

    year, approximately 29 % of departmental revenue in the second operating

    year, approximately 28 % of departmental revenue in the third operating year

    and approximately 27 % of departmental revenue from the fourth operating year

    on

    payroll and related expenses: approximately 18 % of departmental revenue in

    the first operating year, approximately 17 % of departmental revenue in the

    second and third operating year and approximately 16 % of departmental

    revenue from the fourth operating year on

    other expenses: approximately 10 % of departmental revenue in the first and

    second operating year and approximately 9 % of departmental revenue from the

    third operating year on

    5.2.3 Other operated departments

    Among the other operated departments are telecommunication, the wellness

    and spa centre, and a 18-hole golf course. The income from the operated

    departments is based on the following assumptions:

    revenue: approximately 18 % of total net revenue in the first operating year and

    approximately 17 % of total net revenue from the second operating year on

    cost of sales: approximately 5 % of departmental revenue in the first and

    second operating year and approximately 4 % of departmental revenue from the

    third operating year on

    payroll and related expenses: approximately 30 % of departmental revenue in

    the first operating year, approximately 26 % of departmental revenue in the

    second operating year, approximately 24 % of departmental revenue in the third

    operating year and approximately 21 % of departmental revenue from the fourth

    operating year on

    other expenses: approximately 28 % of departmental revenue in the first

    operating year, approximately 24 % of departmental revenue in the second

    operating year, approximately 22 % of departmental revenue in the third

    operating year and approximately 20 % of departmental revenue from the fourth

    operating year on

  • 37

    5.2.4 Rentals and other income

    The calculation of rentals and other income for the assumed shop is based on

    the following parameters:

    income from rentals: € 15 per sq m/month (about 30 sq m)

    cost of sales, personnel costs and other costs have not been accounted for

    5.3 Undistributed operating expenses

    The calculation of undistributed operating expenses is based on the following

    assumptions (estimate by PKF hotelexperts):

    administrative and general: approximately 10 % of total net revenue in the first

    operating year, approximately 9 % of total net revenue in the second operating

    year and approximately 8 % of total net revenue from the third operating year

    on

    sales and marketing: approximately 8 % of total net revenue in the first

    operating year, approximately 7 % of total net revenue in the second operating

    year and approximately 6 % of total net revenue from the third operating year

    on

    property operation and maintenance: approximately 5 % of total net revenue in

    the first, second and third operating year and approximately 4 % of total net

    revenue from the fourth operating year on

    utilities: approximately 7 % of total net revenue in the first operating year and

    approximately 6 % of total net revenue from the second operating year on

    5.4 Miscellaneous

    management fees

    Since the hotel will be managed by a third party (hotel group), we included a

    line item called management fees in our forecast in order to provide for the

    remuneration for the operator. We assumed the following management fees:

    base fee in the amount of 3 % of total net revenue and incentive fee in the

    amount of 10 % of adjusted gross operating profit (i.e. 7 % of total net revenue

    from the third year on).

    rent, property and other taxes, and insurance

    We assumed property taxes and insurances to amount to approximately 2 % of

    total net revenue. This amount has to be reviewed once the project is

    implemented.

  • 38

    replacement reserves

    Besides regular repair and maintenance costs, the hotel will require larger

    investments for the replacement and renewal of ff&e. We assumed that a

    replacement reserve for ff&e will be funded on a yearly basis in the amount of

    1 % of total net revenue in the first operating year, 2 % of total net revenue in

    the second operating year, 3 % of total net revenue in the third operating year,

    4 % of total net revenue in the fourth operating year and 5 % of total net

    revenue from the fifth operating year on; for the building, no reserve was

    assumed.

    5.5 Key figures development

    The development of the gross operating profit over the forecasting period (2016

    to 2025) is displayed in the following chart:

    Chart 20 Gross operating profit development

    total Σ

    Ø

    notes 1) of total revenue © PKF hotelexperts

    source: internal calculations

    %1) € '000s

    undistribut. operating exp. gross operating profit

    %1)€ '000s

    1,601 30 1,548 29

    3,277 26 4,607 37

    3,373 25 5,266 40

    revenue exp. operated departm.

    € '000s € '000s %1)

    2016 1 5,332 2,182 41

    2017 2 12,402 4,518 36

    2018 3 13,304 4,665 35

    2019 4 14,254 4,811 34 3,471 24 5,972 42

    2020 5 14,579 4,921 34 3,550 24 6,108 42

    2021 6 14,830 5,006 34 3,611 24 6,213 42

    2022 7 15,127 5,106 34 3,684 24 6,337 42

    2023 8 15,429 5,208 34 3,757 24 6,464 42

    2024 9 15,781 5,327 34 3,843 24 6,611 42

    2025 10 16,053 5,418 34 3,909 24 6,725 42

    137,091 47,163 x 34,077 x 55,851 x

    4113,709 4,716 34 3,408 25 5,585

  • 39

    Summarising, the following chart gives an overview over the development of the

    financial key figures (occupancy, net room rate, revenue, gross operating profit

    and adjusted net operating income) over the forecasting period (2016 to 2025):

    Chart 21 Key figures and ratios development

    total Σ

    Ø

    notes 1) of total revenue © PKF hotelexperts

    source: internal calculations

    %1) € '000s

    gross operating profit adjusted net operating inc.

    %1)€ '000s

    1,548 29 927 17

    4,607 37 3,289 27

    5,266 40 3,701 28

    key ratios (per room) revenue

    occupancy net rate

    % € € '000s

    2016 1 45 169 5,332

    2017 2 49 191 12,402

    2018 3 51 195 13,304

    2019 4 53 199 14,254 5,972 42 4,134 29

    2020 5 53 203 14,579 6,108 42 4,084 28

    2021 6 53 207 14,830 6,213 42 4,153 28

    2022 7 53 211 15,127 6,337 42 4,236 28

    2023 8 53 215 15,429 6,464 42 4,321 28

    2024 9 53 219 15,781 6,611 42 4,420 28

    2025 10 53 224 16,053 6,725 42 4,495 28

    x x 137,091 55,851 x 37,762 x

    2852 205 13,709 5,585 41 3,776

  • 40

    6 Valuation

    6.1 Methodology

    The calculated values are determined based on the internationally accepted dis-

    counted cash flow (DCF) method and in compliance with the International and

    European Valuation Standards (IVS and EVS).

    The valuation of projected cash flows related to commercial real estate with a

    useful life of more than 40 years is conducted in two steps. The first ten oper-

    ating years following the opening of the hotel (2016 to 2025) are forecasted in-

    dividually for each operating year. The cash flows after the tenth operating year

    (from 2026 onwards) are reflected through the theoretic accrual of an amount

    of capital which would be capable of generating a perpetuity based on a market-

    driven capitalisation rate. These assumptions are based on the condition that

    the property will be maintained to a reasonable standard and in accordance

    with market requirements.

    The relevant discount and capitalisation rates have been determined as follows:

    Chart 22 Discount and capitalisation rates

    base rate 4.20 4.20

    risk premium 5.30 5.30

    growth adjustment - -2.00

    discount/capitalisation rate 9.50 7.50

    multiplier 10.53 13.33

    source: PKF hotelexperts

    © PKF hotelexperts

    discount rate

    for cash flows

    capitalisation rate

    for perpetuity

    % %

    According to the Guidance Note GN6 of the 8th Edition of the International Valuation

    Standards (2007), the discount and capitalisation rates are derived from the mar-

    ket and are expressed as a price multiple (derived from data on publicly traded busi-

    nesses or transactions) or an interest rate (derived from data on alternative invest-

    ments).

    Based on this standard, the base rate corresponds to a (quasi) risk-free long-

    term financial investment on the capital market. We refer to the average yield of

    Croatian governmental bonds with a maturity of ten years which amounted to

    approximately 4.2 % in 2014 (source: OENB).

    The determination of the risk premium distinguishes between general criteria,

    i.e. principal entrepreneurial factors, and property-related criteria. The property-

    related risk factors refer to the location, the specific positioning of the property

    in the market, object related issues as the standard of the FF&E but also the

    operating agreement as well as the quality of the cash flows (cost structure,

    etc). Those risk criteria have partially also been reflected in the cash flow pro-

  • 41

    jection. The market-driven risk premium accounts for general entrepreneurial

    risks related to investments in commercial real estate, considering location,

    standard of the building, as well as the property’s image.

    The growth adjustment refers to the capitalisation rate applied in the determi-

    nation of a virtual amount of capital required for perpetuity in the amount of the

    cash flow achieved in the tenth operating year. As it is assumed that the annual

    cash flow will continue to grow in the operating period after 2026, it is deemed

    adequate to reduce the capitalisation rate applied in the determination of the

    present value of the perpetuity compared to the discount rate related to the in-

    dividually forecasted cash flows. This growth adjustment ranges between 1.5

    and two percentage points.

    6.2 Parameters of the valuation

    The projected cash flows serve as the basis for this valuation. The underlying

    forecasts are based on the standard work Uniform System of Accounts for the

    Lodging Industry (USALI, Tenth Revised Edition).

    A considerable part of this valuation relies on assumptions. The projected re-

    sults and the valuation reflect the most likely future development according to

    our opinion only. External circumstances such as economic crises may have a

    considerable effect on the result.

    Please note that the figures mentioned in this report are partially rounded fig-

    ures. In some cases deviations may occur since the calculation is based on ex-

    act figures, but only rounded figures are depicted in the report.

    The valuation is based on the following underlying assumptions:

    valuation date: 1 January 2015

    inflation: 2 %

    type of contract: management agreement

    6.3 Value

    The values were calculated on the basis of the projected cash flows for 2016 to

    2025. The cash flows and the perpetuity were discounted to 1 January 2015.

    Depreciation and amortization, financing costs and income taxes as well as any

    other non-relevant operating costs or non-cash items were not taken into con-

    sideration. Furthermore, we did not account for any possible transactions costs

    (such as commissions, real estate transfer tax, etc). Please note that also the

    structure of the deal may influence the value of the valuation (i.e. if financing is

    secured by debt or equity).

  • 42

    The following chart shows a summary of the calculation of the capitalised earn-

    ings value:

    Chart 23 Present value of the hotel component including golf course

    year cash flows perpetuity total discount rate value as of

    cash flows 1 January 2015

    € '000s € '000s € '000s factor € '000s

    2016 927 927 0.9556 886

    2017 3,289 3,289 0.8727 2,871

    2018 3,701 3,701 0.7970 2,950

    2019 4,134 4,134 0.7279 3,009

    2020 4,084 4,084 0.6647 2,714

    2021 4,153 4,153 0.6070 2,521

    2022 4,236 4,236 0.5544 2,348

    2023 4,321 4,321 0.5063 2,188

    2024 4,420 4,420 0.4624 2,044

    2025 4,495 4,495 0.4222 1,898

    59,940 59,940 0.4222 25,309

    capitalised earnings value 48,739

    assumed investment 40,930

    present value 7,809

    capitalised earnings value per room 39

    discount rate for cash flows 9.50%

    capitalisaton rate for perpetuity 7.50%

    © PKF hotelexperts

    source: PKF hotelexperts

    The following chart shows a summary of the calculation of the capitalised earn-

    ings value of the residential villas:

    Chart 24 Present value of the residential villas

    year cash flows perpetuity total discount rate value as of

    cash flows 1 January 2015

    € '000s € '000s € '000s factor € '000s

    2016 12,000 12,000 0.9645 11,574

    2017 24,000 24,000 0.8972 21,533

    2018 20,000 20,000 0.8346 16,692

    sum of present values/discounted cash flow value 49,799

    assumed investment1) 33,100

    present value 16,699

    present value per villa 239

    discount rate for cash flows 7.50%

    notes 1) excluding infrastructural development costs (i.e. water, power, © PKF hotelexperts

    drainage, roads, etc)

    source: PKF hotelexperts

  • 43

    Based on the above-mentioned analysis and our experience in the valuation of

    hotel and residential properties, the present value of the development as of

    1 January 2015 amounts to about € 24.5 m.

    6.4 Statement of assumptions and conditions

    The information and results contained in this valuation report are subject to the

    following assumptions and conditions:

    We have not undertaken any environmental investigation or audit nor have we

    investigated the subsoil and structures. We are not aware of the content of any

    such environmental investigation or audit or any survey of the subsoil and struc-

    tures which might have been carried out in the past. Also, we have not re-

    searched previous uses of the property or of any neighbouring properties and

    land. Therefore, we are not able to report on whether there is the risk of poten-

    tial contamination from these uses or adjacent sites and thus our report is

    based on the assumption that there is no contamination on the site. We are not

    aware of any and therefore have assumed that there are no archaeological re-

    mains on the property, which might adversely affect the value of the property.

    We have not investigated if any hazardous materials or potentially hazardous

    materials or techniques will be used in the construction, replacement or

    maintenance of the building such as asbestos. We are therefore not able to give

    assurance that the future property is free from any risk in this respect.

    We assume that the future development is of good construction and free from

    inherent damages or defects. We have not carried out any surveys or

    inspections of foreseen equipment and therefore assume that they will be of

    good safety, adequacy and efficiency and that they will comply with the legal

    norms and laws.

    We do not take any responsibility for legal matters regarding the title of the

    future property. We have not examined all deeds, titles, leases or other

    documents relating to the property and land. We therefore assume that the title

    of the property and land is freely marketable. Also, we have assumed that there

    are no court decisions pending regarding the title of the property or land.

    We assumed that the buildings will be constructed in accordance with the

    necessary planning permissions and that the buildings comply with all statutory

    and local authority requirements and all fire and building regulations. We have

    assumed that the future building is not subject to any encroachments or

    planning and building violations.

    We assumed that the property will possess all legally required licences, permits

    and certificates and that the property will fully complies with all legally required

    laws, regulations, codes and licences.

    We have assumed that all information and documents we received from the cli-

    ent, representatives and employees of the client, representatives and employees

    of the owner, and any other third parties in the course of this assignment is true

    and fully reliable. We do not take any liability for any misinformation we have

    received.

  • 44

    We have not assumed any mortgages, liens or encumbrances on the property.

    We assume that the worldwide and local economic conditions and local hotel

    market conditions remain or will develop as mentioned in our report. We do not

    take any responsibility for any events or circumstances or changes of worldwide

    or local economic and market conditions which take place after the date of our

    market research and which might have an adverse affect on the value of the

    property.

    We have relied on the assumption that the property will be managed by a

    competent well-known international hotel group with a strong brand name. Any

    variance from this assumption may have a significant impact on the forecasted

    operating results and the value.

    We have not considered the value of any fine art or antiques or similar items in

    the future hotel.

    Nothing contained in this report is to be construed as a representation or war-

    ranty of any kind.

    This report may not be reproduced in whole or in part without the prior written

    approval of the contractor.

    This report may only be used in whole and not in part.

    This report is subject to the General Terms and Conditions of Doing Business,

    which are attached in the annex 2.

  • composition of revenue operating days #

    rooms #

    room occupancy %

    net room rate €

    revpar/yield €

    rooms

    food and beverage

    other operated departments

    rentals and other income

    total revenue

    calculation of income rooms net revenue

    payroll and related expenses

    other expenses

    rooms departmental income

    food and beverage net revenue

    cost of sales

    payroll and related expenses

    other expenses

    food and beverage departm. inc.

    other operated departm. net rev.

    cost of sales

    payroll and related expenses

    other expenses

    other departmental income

    rentals and other income

    total departmental income

    administrative and general

    sales and marketing

    property operation and mainten.

    utilities

    undistribut. operating expenses

    gross operating profit

    management fees

    income before fixed charges

    rent

    property and other taxes

    insurance

    total fixed charges

    net operating income

    replacement reserves

    adjusted net operating income

    © PKF hotelexperts

    source: PKF hotelexperts

    key r

    ati

    os

    129 1

    4,261 33

    3,616 28

    889 7

    258 2

    5,409 42

    646 5

    574 4

    129 1

    765 6

    4,519 35

    775 6

    3,144 24

    0 0

    8,553 66

    1,030 8

    1,227 10 55

    5 0

    477 21

    438 20

    2,238 100

    96 4

    1,784 14 48

    592 16

    333 9

    3,703 100

    993 27

    627 9

    5,536 43 79

    6,964 100

    802 12

    5 0

    12,911 100

    App.

    1.1

    App. 1.1 Financial forecast for a representative year (Histria Fecunda)

    representative year

    95.40

    365.00

    200.00

    53.00

    180.00

    price basis 2014

    € '000s % %

    2,238 17

    6,964 54

    3,703 29

  • App. 1.2 Financial forecast for the years 2016 to 2025 (Histria Fecunda)

    € '000s % % € '000s % % € '000s % % € '000s % % € '000s % % € '000s % % € '000s % % € '000s % % € '000s % % € '000s % %

    operating days #

    rooms #

    room occupancy %

    net room rate €

    revpar/yield €

    rooms 2,806 53 6,833 55 7,254 55 7,689 54 7,864 54 8,000 54 8,160 54 8,323 54 8,513 54 8,659 54

    food and beverage 1,572 29 3,467 28 3,767 28 4,088 29 4,181 29 4,253 29 4,338 29 4,425 29 4,526 29 4,604 29

    other operated departments 950 18 2,096 17 2,277 17 2,471 17 2,528 17 2,571 17 2,623 17 2,675 17 2,736 17 2,783 17

    rentals and other income 3 0 6 0 6 0 6 0 6 0 6 0 6 0 6 0 7 0 7 0

    total revenue 5,332 100 12,402 100 13,304 100 14,254 100 14,579 100 14,830 100 15,127 100 15,429 100 15,781 100 16,053 100

    rooms net revenue 2,806 100 6,833 100 7,254 100 7,689 100 7,864 100 8,000 100 8,160 100 8,323 100 8,513 100 8,659 100

    payroll and related expenses 391 14 819 12 851 12 885 12 905 12 921 12 939 12 958 12 980 12 997 12

    other expenses 286 10 620 9 655 9 692 9 708 9 720 9 734 9 749 9 766 9 779 9

    rooms departmental income 2,130 40 76 5,394 43 79 5,747 43 79 6,112 43 79 6,251 43 79 6,359 43 79 6,486 43 79 6,616 43 79 6,767 43 79 6,883 43 79

    food and beverage net revenue 1,572 100 3,467 100 3,767 100 4,088 100 4,181 100 4,253 100 4,338 100 4,425 100 4,526 100 4,604 100

    cost of sales 468 30 998 29 1,046 28 1,096 27 1,121 27 1,140 27 1,163 27 1,186 27 1,213 27 1,234 27

    payroll and related expenses 289 18 605 17 629 17 654 16 669 16 680 16 694 16 708 16 724 16 736 16

    other expenses 157 10 335 10 351 9 368 9 376 9 383 9 390 9 398 9 407 9 414 9

    food and beverage departm. inc. 658 12 42 1,530 12 44 1,741 13 46 1,970 14 48 2,015 14 48 2,050 14 48 2,091 14 48 2,133 14 48 2,181 14 48 2,219 14 48

    other operated departm. net rev. 950 100 2,096 100 2,277 100 2,471 100 2,528 100 2,571 100 2,623 100 2,675 100 2,736 100 2,783 100

    cost of sales 45 5 97 5 101 4 106 4 108 4 110 4 112 4 115 4 117 4 119 4

    payroll and related expenses 285 30 546 26 538 24 527 21 539 21 548 21 559 21 571 21 584 21 594 21

    other expenses 261 28 500 24 493 22 483 20 494 20 503 20 513 20 523 20 535 20 544 20

    other departmental income 359 7 38 954 8 46 1,145 9 50 1,355 10 55 1,386 10 55 1,410 10 55 1,438 10 55 1,466 10 55 1,500 10 55 1,526 10 55

    rentals and other income 3 0 6 0 6 0 6 0 6 0 6 0 6 0 6 0 7 0 7 0

    total departmental income 3,149 59 7,884 64 8,638 65 9,443 66 9,658 66 9,824 66 10,021 66 10,221 66 10,454 66 10,634 66

    administrative and general 531 10 1,076 9 1,106 8 1,137 8 1,163 8 1,183 8 1,207 8 1,231 8 1,259 8 1,280 8

    sales and marketing 404 8 809 7 827 6 845 6 864 6 879 6 897 6 915 6 935 6 951 6

    property operation and mainten. 289 5 600 5 617 5 634 4 649 4 660 4 673 4 686 4 702 4 714 4

    utilities 378 7 791 6 823 6 855 6 875 6 890 6 908 6 926 6 947 6 963 6

    undistribut. operating expenses 1,601 30 3,277 26 3,373 25 3,471 24 3,550 24 3,611 24 3,684 24 3,757 24 3,843 24 3,909 24

    gross operating profit 1,548 29 4,607 37 5,266 40 5,972 42 6,108 42 6,213 42 6,337 42 6,464 42 6,611 42 6,725 42

    management fees 299 6 796 6 886 7 982 7 1,004 7 1,022 7 1,042 7 1,063 7 1,087 7 1,106 7

    income before fixed charges 1,249 23 3,811 31 4,380 33 4,990 35 5,103 35 5,191 35 5,295 35 5,401 35 5,524 35 5,619 35

    rent 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0

    property and other taxes 67 1 137 1 140 1 143 1 145 1 148 1 151 1 154 1 157 1 161 1

    insurance 67 1 137 1 140 1 143 1 145 1 148 1 151 1 154 1 157 1 161 1

    total fixed charges 134 3 274 2 279 2 285 2 291 2 297 2 303 2 309 2 315 2 321 2

    net operating income 981 18 3,537 29 4,100 31 4,705 33 4,813 33 4,895 33 4,993 33 5,092 33 5,209 33 5,298 33

    replacement reserves 53 1 248 2 399 3 570 4 729 5 742 5 756 5 771 5 789 5 803 5

    adjusted net operating income 927 17 3,289 27 3,701 28 4,134 29 4,084 28 4,153 28 4,236 28 4,321 28 4,420 28 4,495 28

    notes 1) annual inflation: 2 % © PKF hotelexperts

    source: PKF hotelexperts

    2016 2017 2018 2019 2020 2021 2022 2023 2024 2025

    7 8 9 101 2 3 4 5 6

    111.78 114.01 116.29 118.6275.85 93.60 99.37 105.33 107.44 109.58

    185.00 365.00 365.00 365.00 366.00 365.00 365.00 365.00 366.00 365.00

    200.00 200.00 200.00 200.00200.00 200.00 200.00 200.00 200.00

    45.00 49.00 51.00 53.00 53.00 53.00 53.00 53.00

    200.00

    53.00 53.00

    198.73 202.71 206.76

    revenue

    incom

    e

    1.2App.

    key r

    ati

    os

    210.90 215.12 219.42 223.81168.54 191.02 194.84

  • App.

    2

    General Terms and Conditions for Management Consultants - 2012 Edition

    § 1 General Terms and Conditions/Scope

    (1) All legal transactions between the Principal and the

    Agent (Management Consultant; MC) shall be subject to

    these General Terms and Conditions exclusively. The ver-

    sion valid at the time the Contract is concluded shall be

    applicable.

    (2) These General Terms and Conditions shall also apply to

    any future contractual relationships even if these General

    Terms and Conditions are not expressly referred to in

    collateral contracts.

    (3) Any conflicting General Terms and Conditions on the

    part of the Principal shall be invalid unless they have been

    explicitly accepted in writing by the Agent (MC).

    (4) If any provision of these General Terms and Conditions

    is or becomes invalid, the other provisions and any con-

    tracts concluded pursuant to these provisions shall not be

    affected thereby. The invalid provision shall be replaced by

    a provision which best corresponds to the intention and

    economic purpose of the invalid provision.

    § 2 Scope of Consulting Assign-ments/Representation

    (1) The scope of each particular consulting assignment

    shall be individually agreed by contract.

    (2) The Agent (MC) shall be entitled to subcontract, in

    whole or in part, the services for which the Agent is re-

    sponsible to third parties. Payment of said third parties

    shall be effected exclusively by the Agent (MC). No contrac-

    tual relationship of any kind shall exist between the Princi-

    pal and said third party.

    (3) During the validity of this Contract and for a period of

    three years after termination thereof, the Principal shall

    agree not to enter into any kind of business transactions

    with persons or organisations the Agent (MC) employs to

    perform the Agent’s contractual duties. In particular, the

    Principal shall not employ said persons or organisations to

    render consulting services the same or similar to those

    offered by the Agent (MC).

    § 3 Principal’s Obligation to Provide Informa-

    tion/Declaration of Completeness

    (1) The Principal shall ensure that during the performance

    of the consulting assignment, organisational conditions in

    the Principal’s place of business allow the consulting

    process to proceed in a timely and undisturbed manner.

    (2) The Principal shall also inform the Agent (MC) in detail

    about previously conducted and/or currently active con-

    sulting projects, including those in other areas of compe-

    tency.

    (3) The Principal sha