11
1 PROFILE OF MARKET SERVED: The AC Business Media Construction Network and its supporting brands of Asphalt Contractor, Concrete Contractor, Equipment Today, Pavement Maintenance & Reconstruction, Rental and Sustainable Construction reach the key decision makers across the commercial construction industry with its variety of print and digital products. October - December 2018 Frequency Qualified Distribution ForConstructionPros.com Headline News E-Newsletter Daily 57,749 New Machine Solutions Monthly E-Newsletter Monthly 60,657 The Contractor’s Best Friend Semi-Monthly 84,222 Truck Report Monthly 54,041 The Lube Report Monthly 44,479 Profit Matters Monthly 59,763 Construction Technology Trends Monthly 24,938 Constructing Green Alternate months 86,963 Modern Fleet Management AEMP 27,632 Email Marketing Email Marketing 143,139 Social Media Facebook Likes 5,859 LinkedIn Members 308 WEBSITE METRICS ForConstructionPros.com Sessions Users Pageviews Average Session Duration October 2018 336,377 272,698 711,042 0:02:30 November 2018 316,383 260,531 675,594 0:02:31 December 2018 280,759 226,144 606,346 0:02:30 Average 311,173 253,124 664,327 0:02:30 Source: Google Analytics Visits: Total number of visits to the site. Visitors: The total number of unique people who visited the site, based on browser and/or device combinations. Pageviews: The total number of pages view on the site. Average Time on Site: The average time a person spends on the website each visit, otherwise known as Average Visit Duration. TOTAL AUDIENCE PROFILE REPORT CALL US TEL: 800.538.5544 WEBSITE ConstructionNetworkMediaKit.com For Quarterly Period of October-December 2018 Unless otherwise noted, all data reported is publisher’s own data.

TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

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Page 1: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

1

PROFIT MATTERS

Sponsored by

PROFILE OF MARKET SERVED:

The AC Business Media Construction Network and its supporting brands of Asphalt Contractor, Concrete Contractor, Equipment Today, Pavement Maintenance & Reconstruction, Rental and Sustainable Construction reach the key decision makers across the commercial construction industry with its variety of print and digital products.

October - December 2018 FrequencyQualified Distribution

ForConstructionPros.com Headline News E-Newsletter Daily 57,749

New Machine Solutions Monthly E-Newsletter Monthly 60,657

The Contractor’s Best Friend Semi-Monthly 84,222

Truck Report Monthly 54,041

The Lube Report Monthly 44,479

Profit Matters Monthly 59,763

Construction Technology Trends Monthly 24,938

Constructing Green Alternate months 86,963

Modern Fleet Management AEMP 27,632

Email Marketing Email Marketing 143,139

Social Media Facebook Likes 5,859

LinkedIn Members 308

WEBSITE METRICSForConstructionPros.com

Sessions Users Pageviews

Average Session

Duration

October 2018 336,377 272,698 711,042 0:02:30

November 2018 316,383 260,531 675,594 0:02:31

December 2018 280,759 226,144 606,346 0:02:30

Average 311,173 253,124 664,327 0:02:30

Source: Google AnalyticsVisits:  Total number of visits to the site.Visitors:  The total number of unique people who visited the site, based on browser and/or device combinations.Pageviews:  The total number of pages view on the site.Average Time on Site: The average time a person spends on the website each visit, otherwise known as Average Visit Duration.

TOTAL AUDIENCE PROFILETOTAL AUDIENCE PROFILE REPORT CALL US

TEL: 800.538.5544 WEBSITEConstructionNetworkMediaKit.com

For Quarterly Period of October-December 2018

Unless otherwise noted, all data reported is publisher’s own data.

Page 2: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 2

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

E-NEWSLETTER DISTRIBUTION

Headline News Daily E-Newsletter CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total

% of Total

Corporate Mgmt

Operations Mgmt

Project Mgmt

Equipment Maintenance

MgmtPurchasing

Mgmt

Sales & Marketing

Mgmt EngineeringOther Mgmt

Personnel

Other Titled &

Non-Titled Copies

Highway/Heavy/Infrastructure Commercial Construction 9,214 16.0% 6,177 1,238 1,037 438 10 28 34 18 234

General Commercial Building Construction 6,397 11.1% 4,634 461 936 67 14 36 21 20 208

Commercial Construction - Combined Business 2,522 4.4% 1,303 408 436 107 5 20 9 36 198

Concrete Contractor 6,063 10.5% 4,948 142 785 14 4 5 10 5 150

Other Commercial Contractor 5,853 10.1% 4,044 295 954 77 26 51 12 73 321

Construction Material Producer 773 1.3% 337 116 150 30 8 34 9 13 76

Commercial Architectural Firm/Design 786 1.4% 388 46 121 1 6 2 1 0 221

Commercial Dealer/Distributor 4,033 7.0% 2,249 592 206 104 63 679 18 11 111

Commercial Manufacturer/Supplier 1,930 3.3% 830 81 82 12 79 416 314 18 98

Residential Builder/Remodeler/General Contractor 3,401 5.9% 2,526 344 348 19 52 12 17 8 75

Residential & Commercial Contractor 2,111 3.7% 1,780 124 84 1 58 3 1 2 58

Rental/Retail Business 5,613 9.7% 3,780 360 67 17 13 1,295 8 4 69

Government 1,450 2.5% 443 131 630 24 5 2 20 99 96

Subtotal 50,146 86.8% 33,439 4,338 5,836 911 343 2,583 474 307 1,915

Other Business in Construction/Building Market 1,930 3.3% 547 88 81 22 26 135 49 31 951

Others Allied to the Field 5,673 9.8% 332 62 91 8 11 138 23 4 5,004

Total Circulation 57,749 100.0% 34,318 4,488 6,008 941 380 2,856 546 342 7,870

Percent 100.0% 59.4% 7.8% 10.4% 1.6% 0.7% 4.9% 0.9% 0.6% 13.6%

Page 3: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 3

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

E-NEWSLETTER DISTRIBUTION

New Machine Solutions Monthly E-Newsletter CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total

% of Total

Corporate Mgmt

Operations Mgmt

Project Mgmt

Equipment Maintenance

MgmtPurchasing

Mgmt

Sales & Marketing

Mgmt EngineeringOther Mgmt

Other Titled &

Non-Titled Copies

Highway/Heavy/Infrastructure Commercial Construction 10,142 16.7% 6,858 1,381 1,151 451 11 27 33 163 67

General Commercial Building Construction 6,883 11.3% 5,026 507 1,034 65 15 24 22 90 100

Commercial Construction - Combined Business 2,554 4.2% 1,379 447 465 118 7 20 8 94 16

Concrete Contractor 8,388 13.8% 6,769 152 967 13 5 3 8 182 289

Other Commercial Contractor 6,133 10.1% 4,278 315 1,023 79 26 44 14 204 150

Construction Material Producer 811 1.3% 375 131 159 33 6 30 10 48 19

Commercial Architectural Firm/Design 435 0.7% 290 41 80 1 4 2 1 2 14

Commercial Dealer/Distributor 3,582 5.9% 1,935 562 191 110 43 571 17 90 63

Commercial Manufacturer/Supplier 1,738 2.9% 767 77 82 13 76 353 314 17 39

Residential Builder/Remodeler/General Contractor 3,381 5.6% 2,489 351 333 20 41 14 16 43 74

Residential & Commercial Contractor 1,978 3.3% 1,689 92 102 2 40 3 1 25 24

Rental/Retail Business 5,742 9.5% 3,863 356 54 15 10 1,395 8 3 38

Government 1,531 2.5% 493 155 701 18 6 1 22 113 22

Subtotal 53,298 87.9% 36,211 4,567 6,342 938 290 2,487 474 1,074 915

Other Business in Construction/Building Market 1,882 3.1% 473 72 67 21 27 108 51 38 1,025

Others Allied to the Field 5,477 9.0% 291 59 67 7 10 146 21 29 4,847

Total Circulation 60,657 100.0% 36,975 4,698 6,476 966 327 2,741 546 1,141 6,787

Percent 100.0% 61.0% 7.7% 10.7% 1.6% 0.5% 4.5% 0.9% 1.9% 11.2%

Page 4: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 4

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

E-NEWSLETTER DISTRIBUTION

The Contractor's Best Friend CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total

% of Total

Corporate Mgmt

Operations Mgmt

Project Mgmt

Equipment Maintenance

MgmtPurchasing

Mgmt

Sales & Marketing

Mgmt EngineeringOther Mgmt

Other Titled &

Non-Titled Copies

Highway/Heavy/Infrastructure Commercial Construction 15,181 18.0% 9,379 2,463 2,053 735 14 40 40 366 91

General Commercial Building Construction 10,506 12.5% 7,455 780 1,733 116 24 22 16 236 124

Commercial Construction - Combined Business 3,972 4.7% 2,069 718 791 158 9 23 6 172 26

Concrete Contractor 13,664 16.2% 10,936 269 1,623 31 5 5 6 323 466

Other Commercial Contractor 10,478 12.4% 7,250 466 1,807 137 52 75 21 446 224

Construction Material Producer 1,379 1.6% 627 233 287 55 6 35 9 96 31

Commercial Architectural Firm/Design 403 0.5% 261 38 81 0 3 3 1 1 15

Commercial Dealer/Distributor 4,393 5.2% 2,276 751 342 166 52 536 19 173 78

Commercial Manufacturer/Supplier 1,951 2.3% 893 74 144 10 78 365 316 19 52

Residential Builder/Remodeler/General Contractor 4,092 4.9% 3,144 280 447 31 38 11 4 72 65

Residential & Commercial Contractor 2,772 3.3% 2,365 85 194 5 38 5 2 51 27

Rental/Retail Business 3,533 4.2% 2,359 211 72 15 12 829 10 3 22

Government 3,276 3.9% 1,091 318 1,568 27 7 3 24 205 33

Subtotal 75,600 89.8% 50,105 6,686 11,142 1,486 338 1,952 474 2,163 1,254

Other Business in Construction/Building Market 2,032 2.4% 612 85 104 34 25 115 42 48 967

Others Allied to the Field 6,590 7.8% 308 51 113 11 2 102 16 65 5,922

Total Circulation 84,222 100.0% 51,025 6,822 11,359 1,531 365 2,169 532 2,276 8,143

Percent 100.0% 60.6% 8.1% 13.5% 1.8% 0.4% 2.6% 0.6% 2.7% 9.7%

Page 5: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 5

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

E-NEWSLETTER DISTRIBUTION

Truck Report E-Newsletter CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total

% of Total

Corporate Mgmt

Operations Mgmt

Project Mgmt

Equipment Maintenance

MgmtPurchasing

Mgmt

Sales & Marketing

Mgmt EngineeringOther Mgmt

Other Titled &

Non-Titled Copies

Highway/Heavy/Infrastructure Commercial Construction 9,064 16.8% 6,053 1,237 984 422 10 25 30 242 61

General Commercial Building Construction 6,178 11.4% 4,508 454 912 59 19 17 12 110 87

Commercial Construction - Combined Business 2,106 3.9% 1,174 361 367 97 8 13 5 66 15

Concrete Contractor 7,087 13.1% 5,720 138 808 13 3 2 5 146 252

Other Commercial Contractor 5,176 9.6% 3,564 294 847 74 22 34 12 189 140

Construction Material Producer 684 1.3% 321 112 133 31 3 22 7 38 17

Commercial Architectural Firm/Design 578 1.1% 376 46 127 1 7 2 1 0 18

Commercial Dealer/Distributor 3,283 6.1% 1,788 511 172 101 44 499 13 101 54

Commercial Manufacturer/Supplier 1,525 2.8% 676 62 53 9 66 301 310 14 34

Residential Builder/Remodeler/General Contractor 3,463 6.4% 2,565 341 370 19 51 10 6 40 61

Residential & Commercial Contractor 1,851 3.4% 1,561 118 73 3 54 2 1 15 24

Rental/Retail Business 5,230 9.7% 3,630 262 62 13 11 1,221 8 0 23

Government 1,297 2.4% 404 157 580 18 7 2 19 90 20

Subtotal 47,522 87.9% 32,340 4,093 5,488 860 305 2,150 429 1,051 806

Other Business in Construction/Building Market 1,583 2.9% 460 73 59 24 25 99 45 33 765

Others Allied to the Field 4,936 9.1% 259 51 39 8 9 138 16 21 4,395

Total Circulation 54,041 100.0% 33,059 4,217 5,586 892 339 2,387 490 1,105 5,966

Percent 100.0% 61.2% 7.8% 10.3% 1.7% 0.6% 4.4% 0.9% 2.0% 11.0%

Page 6: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 6

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

E-NEWSLETTER DISTRIBUTION

The Lube Report E-Newsletter CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total

% of Total

Corporate Mgmt

Operations Mgmt

Project Mgmt

Equipment Maintenance

MgmtPurchasing

Mgmt

Sales & Marketing

Mgmt EngineeringOther Mgmt

Other Titled &

Non-Titled Copies

Highway/Heavy/Infrastructure Commercial Construction 13,967 31.4% 10,648 2,018 74 783 2 19 7 399 17

General Commercial Building Construction 5,734 12.9% 4,726 635 119 119 4 10 1 120 0

Commercial Construction - Combined Business 2,639 5.9% 1,676 571 52 195 4 16 1 123 1

Concrete Contractor 4,661 10.5% 3,931 286 295 31 1 1 1 115 0

Other Commercial Contractor 4,026 9.1% 3,139 316 317 134 8 8 0 103 1

Construction Material Producer 53 0.1% 22 12 17 1 0 1 0 0 0

Commercial Dealer/Distributor 3,144 7.1% 1,997 658 32 195 3 157 2 96 4

Commercial Manufacturer/Supplier 589 1.3% 352 54 18 13 7 88 56 1 0

Residential Builder/Remodeler/General Contractor 2,654 6.0% 2,204 318 28 33 2 3 0 66 0

Residential & Commercial Contractor 529 1.2% 473 12 32 3 3 2 0 4 0

Rental/Retail Business 4,526 10.2% 4,163 50 36 15 2 257 1 2 0

Government 759 1.7% 251 258 192 26 0 2 2 28 0

Subtotal 43,281 97.3% 33,582 5,188 1,212 1,548 36 564 71 1,057 23

Other Business in Construction/Building Market 283 0.6% 169 27 12 32 4 20 9 10 0

Others Allied to the Field 915 2.1% 123 8 5 10 1 6 0 2 760

Total Circulation 44,479 100.0% 33,874 5,223 1,229 1,590 41 590 80 1,069 783

Percent 100.0% 76.2% 11.7% 2.8% 3.6% 0.1% 1.3% 0.2% 2.4% 1.8%

Page 7: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 7

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

E-NEWSLETTER DISTRIBUTIONPROFIT MATTERS

Sponsored by

Profit Matters E-Newsletter CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total

% of Total

Corporate Mgmt

Operations Mgmt

Project Mgmt

Equipment Maintenance

MgmtPurchasing

Mgmt

Sales & Marketing

Mgmt EngineeringOther Mgmt

Other Titled &

Non-Titled Copies

Highway/Heavy/Infrastructure Commercial Construction 9,861 16.5% 6,635 1,328 1,102 419 9 22 24 263 59

General Commercial Building Construction 6,506 10.9% 4,729 478 978 65 14 18 10 128 86

Commercial Construction - Combined Business 2,363 4.0% 1,303 411 413 114 6 14 4 86 12

Concrete Contractor 7,982 13.4% 6,467 147 918 15 4 2 4 167 258

Other Commercial Contractor 5,817 9.7% 4,041 289 976 76 23 35 10 230 137

Commercial Dealer/Distributor 3,774 6.3% 2,060 543 176 95 67 611 54 107 61

Commercial Manufacturer/Supplier 3,120 5.2% 1,485 59 60 9 220 429 816 11 31

Residential Builder/Remodeler/General Contractor 3,244 5.4% 2,398 339 320 22 36 13 5 40 71

Residential & Commercial Contractor 1,921 3.2% 1,650 87 93 2 35 3 1 27 23

Rental/Retail Business 5,605 9.4% 3,778 346 53 13 10 1,362 8 2 33

Government 1,428 2.4% 459 148 661 14 6 1 20 100 19

Subtotal 51,621 86.4% 35,005 4,175 5,750 844 430 2,510 956 1,161 790

Other Business in Construction/Building Market 1,681 2.8% 405 67 50 16 24 89 50 27 953

Others Allied to the Field 6,461 10.8% 272 52 65 7 9 137 17 27 5,875

Total Circulation 59,763 100.0% 35,682 4,294 5,865 867 463 2,736 1,023 1,215 7,618

Percent 100.0% 59.7% 7.2% 9.8% 1.5% 0.8% 4.6% 1.7% 2.0% 12.7%

Page 8: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 8

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

E-NEWSLETTER DISTRIBUTION

Construction Technology Trends E-Newsletter CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total

% of Total

Corporate Mgmt

Operations Mgmt

Project Mgmt

Equipment Maintenance

MgmtPurchasing

Mgmt

Sales & Marketing

Mgmt EngineeringOther Mgmt

Other Titled &

Non-Titled Copies

Highway/Heavy/Infrastructure Commercial Construction 6,991 28.0% 4,639 927 791 323 7 22 24 160 98

General Commercial Building Construction 5,137 20.6% 3,700 354 725 46 12 18 22 83 177

Commercial Construction - Combined Business 1,703 6.8% 894 290 278 60 4 11 35 53 78

Concrete Contractor 5,520 22.1% 4,430 104 568 12 5 3 65 108 225

Other Commercial Contractor 4,209 16.9% 2,898 241 634 55 24 37 50 138 132

Government 1,144 4.6% 318 111 445 17 5 2 14 64 168

Subtotal 24,704 99.1% 16,879 2,027 3,441 513 57 93 210 606 878

Others Allied to the Field 234 0.9% 12 5 7 0 2 7 2 1 198

Total Circulation 24,938 100.0% 16,891 2,032 3,448 513 59 100 212 607 1,076

Percent 100.0% 67.7% 8.1% 13.8% 2.1% 0.2% 0.4% 0.9% 2.4% 4.3%

Page 9: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 9

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

E-NEWSLETTER DISTRIBUTION

Constructing Green E-Newsletter CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total

% of Total

Corporate Mgmt

Operations Mgmt

Project Mgmt

Equipment Maintenance

MgmtPurchasing

Mgmt

Sales & Marketing

Mgmt EngineeringOther Mgmt

Other Titled &

Non-Titled Copies

Highway/Heavy/Infrastructure Commercial Construction 14,597 16.8% 9,613 2,019 1,643 628 18 37 50 390 199

General Commercial Building Construction 10,113 11.6% 7,335 741 1,433 91 30 35 34 170 244

Commercial Construction - Combined Business 3,606 4.1% 1,956 588 629 142 8 28 12 120 123

Concrete Contractor 10,494 12.1% 8,543 221 1,050 29 8 5 13 222 403

Other Commercial Contractor 9,140 10.5% 6,255 480 1,391 109 58 63 26 319 439

Commercial Dealer/Distributor 5,323 6.1% 2,887 840 273 154 60 814 49 158 88

Commercial Manufacturer/Supplier 2,991 3.4% 1,294 92 100 14 135 560 696 15 85

Residential Builder/Remodeler/General Contractor 6,672 7.7% 4,916 655 681 35 130 28 14 66 147

Residential & Commercial Contractor 3,732 4.3% 2,985 290 134 6 126 6 1 26 158

Rental/Retail Business 7,627 8.8% 4,933 456 119 17 16 1,930 11 1 144

Government 2,451 2.8% 756 260 1,068 25 22 3 29 147 141

Subtotal 76,746 88.3% 51,473 6,642 8,521 1,250 611 3,509 935 1,634 2,171

Other Business in Construction/Building Market 2,873 3.3% 903 143 114 40 63 161 97 59 1,293

Others Allied to the Field 7,344 8.4% 474 109 90 12 21 266 25 46 6,301

Total Circulation 86,963 100.0% 52,850 6,894 8,725 1,302 695 3,936 1,057 1,739 9,765

Percent 100.0% 60.8% 7.9% 10.0% 1.5% 0.8% 4.5% 1.2% 2.0% 11.2%

Page 10: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 10

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

E-NEWSLETTER DISTRIBUTION

Modern Fleet Management (AEMP) E-Newsletter CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total % of Total Corporate Mgmt Operations MgmtEquipment

Maintenance Mgmt

Highway/Heavy/Infrastructure Commercial Construction 7,622 27.6% 2,777 3,731 1,114

General Commercial Building Construction 3,976 14.4% 2,546 1,247 183

Commercial Construction - Combined Business 2,052 7.4% 725 1,066 261

Concrete Contractor 2,206 8.0% 1,796 366 44

Other Commercial Contractor 2,348 8.5% 1,445 711 192

Commercial Dealer/Distributor 2,639 9.6% 941 1,441 257

Commercial Manufacturer/Supplier 543 2.0% 402 121 20

Residential Builder/Remodeler/General Contractor 1,583 5.7% 593 933 57

Residential & Commercial Contractor 645 2.3% 314 324 7

Rental/Retail Business 2,813 10.2% 1,848 941 24

Government 656 2.4% 290 333 33

Subtotal 27,083 98.0% 13,677 11,214 2,192

Other Business in Construction/Building Market 304 1.1% 155 112 37

Others Allied to the Field 245 0.9% 64 165 16

Total Circulation 27,632 100.0% 13,896 11,491 2,245

Percent 100.0% 50.3% 41.6% 8.1%

Page 11: TOTAL AUDIENCE TOTAL AUDIENCE PROFILE PROFILE REPORTcreative.acbusinessmedia.com.s3.amazonaws.com › Marketing › 201… · TOTAL AUDIENCE PROFILE TOTAL AUDIENCE PROFILE REPORT

Unless otherwise noted, all data reported is publisher’s own data.

AC BUSINESS MEDIA. / 201 N. Main Street, Fort Atkinson, WI 53538 / 800.538.5544 / ACBusinessMedia.com 11

OCTOBER-DECEMBER 2018 TOTAL AUDIENCE PROFILE / ForConstructionPros.com

EMAIL MARKETING

Email Marketing CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY Total % of Total

Corporate Mgmt

Operations Mgmt

Project Mgmt

Equipment Maintenance

MgmtPurchasing

Mgmt

Sales & Marketing

Mgmt Other Mgmt

Other Titled & Non-Titled

Copies

Highway/Heavy/Infrastructure Commercial Construction 26,561 18.6% 17,565 3,754 3,099 1,122 20 52 57 789 103

General Commercial Building Construction 16,337 11.4% 11,885 1,258 2,404 185 25 40 20 374 146

Commercial Construction - Combined Business 6,245 4.4% 3,422 1,073 1,152 261 8 33 7 268 21

Concrete Contractor 17,922 12.5% 14,366 371 2,097 45 7 6 6 445 579

Other Commercial Contractor 15,597 10.9% 11,064 718 2,604 193 74 77 20 593 254

Construction Material Producer 1,978 1.4% 974 328 387 64 8 40 12 134 31

Commercial Dealer/Distributor 8,631 6.0% 4,539 1,462 526 257 113 1,322 31 274 107

Commercial Manufacturer/Supplier 3,260 2.3% 1,746 123 159 20 144 499 488 21 60

Residential Builder/Remodeler/General Contractor 8,031 5.6% 5,669 946 922 60 125 31 10 120 148

Residential & Commercial Contractor 5,024 3.5% 4,167 328 262 7 126 10 3 71 50

Rental/Retail Business 13,001 9.1% 8,591 950 155 24 25 3,178 10 3 65

Government 3,804 2.7% 1,262 338 1,798 34 8 3 28 297 36

Subtotal 126,391 88.3% 85,250 11,649 15,565 2,272 683 5,291 692 3,389 1,600

Other Business in Construction/Building Market 3,153 2.2% 886 116 108 38 52 148 69 44 1,692

Others Allied to the Field 13,595 9.5% 626 168 133 16 17 456 27 57 12,095

Total Circulation 143,139 100.0% 86,762 11,933 15,806 2,326 752 5,895 788 3,490 15,387

Percent 100.0% 60.6% 8.3% 11.0% 1.6% 0.5% 4.1% 0.6% 2.4% 10.7%