2020Brochure

O U R S T O R Y

TOLETTA OFFERS A FULL RANGE OF BATHROOM PAPERPRODUCTS FOR RETAIL AND COMMERCIAL APPLICATIONS. OURPURSE SIZE TRAVEL PACKS ARE SOLD IN 5000+ RETAIL STORESAND HAVE BEEN FEATURED ON NBC, DOCTORS TV, GLAMOUR,MARIE CLAIRE, COSMOPOLITAN AND VOGUE. WE'REPASSIONATE ABOUT MAKING A DIFFERENCE AND CREATINGPREMIUM HYGIENE PRODUCTS FOR USE IN PUBLIC BATHROOMS.

TOLETTA was founded in 2008 after the need for paper toiletseat covers in public washrooms was discovered. Not only werethese toilet seat covers rarely available in washrooms, but it wasalso difficult to find them for sale in retail stores. The productsthat were available were all made from the same crunchy thinsheets of one layer paper, not exactly the most comfortable orthe best protection for your tush. So, a better product was made— One that is softer, larger, and thicker than other brands.Thispremium paper is a need for customers worldwide includingNorth America, LATAM, Europe, Asia, and the Middle East.

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M A G A Z I N E S

TOLETTA was featured in top fashion and beauty magazines. 

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T V S H O W S

TOLETTA was featured on The Doctors TV Show, NBC Today Show and more. 

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R E T A I L S T O R E STOLETTA has been listed in some of the largest retail stores worldwide.

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C O M P A N Y N E W S

TOLETTA SECURES INVESTMENTON LION'S DEN KENYA December 20, 2016 (Newswire.com) Kenyan distributor of Ottawa-based Toletta products,Integral Three landed a considerable investment fromtwo leading business moguls on Lion’s Den, Kenya’siteration of the well-known business television seriesDragon’s Den and Shark Tank. Toletta caughtinvestors’ attention with its high-quality protectionagainst germ-ridden surfaces and its potential toimprove hygiene in public restrooms across keymarkets. In a shared deal between two Lions,trailblazing entrepreneur Olive Gachara and venturecapitalist Kris Senanu agreed to invest a combined300,000 Ksh for a split 30% equity in the business.

Read More - Click Here

Integral Three Featured on Lion's Den Kenya  

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T H E P A P E R

Our tissues are madefrom large sheets of 3 plytoilet paper. They’re safeto flush, biodegradable,20% larger and 42%thicker than other brands.Larger tissue helpsprevent your beautifulbehind from touching thedirty toilet seat. Thickertissue is softer andprovides 3 layers ofantibacterial protectionfrom germs and viruses.

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H O W T O U S E

STEP 1: Open thepack and unfoldthe paper.

STEP 2: Place thepaper on thetoilet seat.

STEP 3: Whenfinished using,flush the paperdown the toilet.

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  T E S T I M O N I A L S

I LOVE IT! This product works really well! It's thickerthan the ones furnished in restrooms. Ifeel so much cleaner when using them. 5 out of 5 stars. January 10, 2011 

THE BEST - THICK AND WIDE The best, - thick and wide. Thesecovers are better than other brands.  5 out of 5 stars.  March 6, 2015 

GREAT PRODUCT My wife loves these and will not travelwithout them. Great product at a veryreasonable price. Will buy again. 5 out of 5 stars. December 1, 2013 

PERFECT FOR TRAVEL When traveling, you never know where you may end up needingto use a public restroom - or what those facilities might be like. Iwouldn't leave home without these in my handbag. 5 out of 5 stars. June 7, 2010 

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S A F E M A S K S

SUGGESTED RETAIL: $7.99 - $9.99 USD

TOUCHE PAS Safe Masks (our new brandfor medical supply products) are perfectfor traveling and protection againstgerms when around other people. Madefrom 100% cotton with two layers, elasticear loop and retail blister pack. Washableand reusable. Available in different colorsand private label. Price is per mask.  Lead time 30 calendar days.

18L x 15W cm

MOQ 6,000 packs

NEW

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S A F E G L O V E S

SUGGESTED RETAIL: $3.99 - $4.99 USD

TOUCHE PAS Safe Gloves (our new brandfor medical supply products) are perfectfor traveling and protection againstgerms when touching unclean surfaces.Retail poly bag resealable with 10 glovesper pack. Made from 100% nitrile. Thegloves are disposable, powder free andlatex free. This product is available indifferent colors and private label. Price isper pack with 10 gloves per pack. Lead time 30 calendar days.

18.5L x 12W x 3.5H cm

MOQ 12,000 packs

NEW

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V A L U E P A C K

SUGGESTED RETAIL: $1.49 - $1.99 USD

TOLETTA Value Pack is available in a clearplastic case with high gloss paper inserts.The value pack is our most economicalproduct with 1 layer 15 gsm smooth paper.This product is our lowest cost, fastest tomake and perfect for price sensitiveeconomies such as LATAM, EMEA and Asia.The value pack is available as private labelwith 3 languages, UPC/EAN barcodes andyour company information on the back ofeach pack. Made from high quality woodpulp the paper is biodegradable and 100%flushable.

14.5L x 8.5W x 1H cm

MOQ 12,000 packs

NEW

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5 P A C K

11.5L x 8W x 3.5H cmSUGGESTED RETAIL: $2.99 - $3.99 USD

TOLETTA 5 Pack (3ply) has a frostedplastic case. This product is availableas private label with new languagesand UPC/EAN barcodes. The pink helpssupport breast cancer researchand the blue packs support childpoverty awareness. The paper is 3plyand 20% larger and 42% thicker thanother brands. Our tissues have 3 layersof anti-bacterial protection. They'rebiodegradable and 100% flushable.

MOQ 24,000 packs

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1 0   P A C K

18.5L x 12W x 3.5H cm

SUGGESTED RETAIL: $3.99 - $4.99 USD

TOLETTA 10 Pack (3ply) has aresealable zip lock bag. This product isavailable as a private label with newlanguages and UPC/EAN barcodes. Thepink helps support breast cancerresearch and the blue packs supportchild poverty awareness. The paper is3ply and 20% larger and 42% thickerthan other brands. Our tissues have 3layers of anti-bacterial protection andare biodegradable and 100% flushable.

MOQ 24,000 packs

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M I N I T O I L E T P A P E R

13.5L x 4W x 6.5H cm

SUGGESTED RETAIL: $2.99 - $3.99 USD

TOLETTA Mini Toilet Paper (3ply) is greatfor traveling and emergency situations.The packs have a frosted plastic case justlike our 5 pack. This product is has availablewith a retail counter display and 12 packsper display. The packs have 55 sheets ofpremium soft 3ply toilet paper. Thisproduct is available with new languagesand UPC/EAN barcodes. The paper isbiodegradable and 100% flushable.

MOQ 24,000 packs

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K I D S P A C K

14.5L x 8.5W x 1H cm

SUGGESTED RETAIL: $2.99 - $3.99 USD

TOLETTA 10 Pack (Kids) is great formothers with potty training children,This product is available with licensedcartoons from Warner Bros or withour brand of characters. The paper isextra large size so little hands won'ttouch the toilet seat 41L x 44W cm.The paper is 1 layer 15 gsm smoothpaper with printed cartoons. Availablewith new languages and UPC/EANbarcodes. The printing on the paper isvegetable dye, safe on the skin,biodegradable and 100% flushable.

MOQ 24,000 packs

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C O M M E R C I A L   P A C K

1/4 Fold Paper Covers26L x 20W x 3H cm

SUGGESTED RETAIL: $1.99 - $4.99 USD

TOLETTA Commercial Toilet Seat Covers areperfect for public bathrooms inside officebuildings, hotels, night clubs, shopping mallsand universities. The packs have 250 seatcovers per pack and 5000 seat covers percarton (20 packs). The paper is 1 layer smoothpaper 15 gsm and size 36.5 x 43 cm. There are20 packs per carton and available as privatelabel. The paper is biodegradable and 100%flushable. Dispensers are available and soldseperately in plastic or stainless steel. 

1/2 Fold Paper Covers26L x 38W x 2H cmMOQ 500 cartons

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T O I L E T P A P E R

SUGGESTED RETAIL: $0.40 - $0.60 USD

TOLETTA Commercial Toilet Paper is perfect for public bathroom stalls inside officebuildings, hotels, night clubs, shopping mallsand universities. Each roll has 500 sheets, 2ply toilet paper,  4"x 4" sheet size, 15 gsmpaper weight, individually wrapped rolls,virgin pulp paper,  96 rolls per cartonapproximately 25,000 rolls per 20' container.Available as private label. The paper isbiodegradable and 100% flushable. 

4" x 4" Sheet Size

MOQ 48,000 rolls

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  F A Q

Yes if available and minimum orders apply.

CAN I GET AN EXCLUSIVE TERRITORY?

ARE YOU THE MANUFACTURER? No, we outsource all production to factories in China.

No, but there are 3 layers of tissue protection.

DOES YOUR PAPER HAVE ANTI-BACTERIAL INGREDIENTS?

No, our paper is wood pulp so it can flush in the toilet.

IS YOUR PAPER WATER PROOOF?

WHAT IS THE MINIMUM ORDER FOR DISTRIBUTORS? The minimum order for toilet seat cover travel packs isusually 24,000 packs. We can however accommodate forsmaller orders but only the 5 value pack (MOQ 12,000). 

HOW LONG TO MAKE AN ORDER? It takes about 60-90 calendar days to make an orderafter we receive a deposit.. 

CAN I GET SAMPLES? Yes. Just pay the cost of shipping.

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M A R K E T I N G

CAMPAIGN: SQUATTING IN HEELS  JUNE 23, 2010 – BALTIMORE, MARYLAND.Fashion model Martha Robichaudshowed off her talents by squatting inheels inside a public bathroom.Photographer, makeup artist and stylistMichelle Aristocrat handled all thephotography, make-up and wardrobestyling. "Let's face it, there's nothing sexyabout public toilets. This was a greatopportunity to take an otherwise boringproduct like a paper toilet seat cover andmake them sexy." said Aristocrat.

VIEW PHOTOS: CLICK HERE

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M A R K E T I N G

CAMPAIGN: PAPER DRESS  COUTURE MARCH 23, 2011 - EDMONTON, ALBERTA.Who says the fashion industry is in thepooper? Fashion designer Laura Dregershowcased her talents by making theworld’s first couture paper dressfrom TOLETTA paper toilet seatcovers. “The dress took over 100 hoursto make and required more than 520seat covers.” The campaign model wasLindsay Goff who competed for MissCanada 2011 and was the face of LadyVenom Cosmetics. 

VIEW PHOTOS: CLICK HERE

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M A R K E T I N G

CAMPAIGN: THE GYMNAST APRIL 30, 2012 - LAS VEGAS, NEVADA.Loulou von Brochwitz, a famous Germanpin-up and high-fashion contortionmodel, is featured wearing a Chanel-inspired paper motorcycle jacket withpaper shorts all made from TOLETTA papertoilet seat covers. “It took me over 180hours and 864 paper toilet seat covers tomake,” said Laura Dreger, Fashion Designerfrom Edmonton, Canada. The photographerwas Jerry Fill  and twin models wereCandace and Courtney Reardon.

VIEW PHOTOS: CLICK HERE

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T O I L E T F A C T SWHY USE PAPER TOILET SEAT COVERS? 

The average person uses a toilet 6-8 times per day.That’s about three years of your life sitting on a toilet. A public toilet seat has about 50 bacteria per squareinch. Things you can get from using a public toilet seatinclude Streptococcus (strep throat), Staphylococcus,E. coli (diarrhea or abdominal cramps), Norovirus(nausea, vomiting, diarrhea), Shigella Bacteria,Hepatitis A, Common cold virus, Clostridium DifficileColitis (also known as C. difficile) and sexuallytransmitted bacteria such as Chlamydia and GenitalHerpes. Paper toilet seat covers help provide asanitary barrier between you and the toilet seat.  In a 1992 survey, British public toilets were voted theworst in the world. Following quickly behind wereThailand, Greece, and France. The first toilet cubicle ina row is the least used (and consequently cleanest). 

Photo Credit: Kohler Purist Hatbox Toilet Sources: Best Health Magazine, ITThing, The Guardian, Health 24.

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  C O N S U M E R T R E N D SFEMALE BUYERS Women behave differently than menwhen they are buying. The women’smarket is the number-one opportunityfor those who really understand whatwomen really want.  Women are now the key decision-makers. They make or influence 85% ofall purchasing decisions. 75% of womenidentified themselves as the primaryshoppers for their households. Momsrepresent a $2.4 trillion market. 

Sources: She-Economy, Ms SmithMarketing, StartUpNation, Clickz,Inc.com, Girl Power Marketing, Forbes.

89% of U.S. consumers is likely toswitch brands to one associated witha social cause, given comparable priceand quality, Jumping 35% since 1993.  91 percent of consumers want more ofthe products they use to support cause.

50% of global consumers said theywould be willing to reward companiesthat give back to society by paying morefor their goods and services.  Sources: Nielsen 2013 Consumers WhoCare Study, 2013 Cone CommunicationsSocial Impact Study.

CAUSE MARKETING

MUSLIMS Did you know? A Muslim should not prayunless s/he is in a state of physicalpurity (cleanliness) called Tahara. This means that if a Muslim is impure,they should not pray until s/he cleanseshimself/herself. When skin touches a dirty toilet seat it isconsidered unclean. TOLETTA helps keep the skin clean inpublic bathrooms.

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G L O B A L T R E N D S

2013-2018 Euromonitor Trends. Strong growth in developing countries and fromconsumers trading up. Wet tissue wipes are gaining momentum. PDF - Click Here

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  O P P O R T U N I T Y

DID YOU KNOW? TOLETTA products are manufactured in ISO certified facilities located in China. Ourfactories have completed audits for Good Manufacturing Practices (GMP). You canrest assured that we can meet strict quality standards and regulatory requirements.

For qualified distributors, we can offerexclusive territory, flexible paymentterms, marketing support and customizedpackaging with new languages, UPC/EANbarcodes, and your company informationon the back of each pack. Our minimumorder is only $5,000 USD. 

DISTRIBUTORS

TOLETTA has been sold in some of the largest retail stores worldwide. Theaverage store sells 80 packs per month and we manufacture more than1,000,000 paper toilet seat covers each year.

We can make custom private labelproducts for wholesalers andretailers already selling paperconsumable products. Let us do allthe heavy lifting and help you expandyour product range. 

PRIVATE LABEL

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  5 R E A S O N S

MUSLIMS

Createnew sales

opportunitiesby selling new

fast movinghygienic travelproducts from

TOLETTA.

Consumersglobally are

trading up to buypremium luxury

products.TOLETTA is

positioned as aluxury product.

TOLETTA canhelp you win

more sales andenter new

markets withcustomized 

OEM and privatelabel products.

LUXURY

TOLETTA helpskeep the skin clean

before prayer.Countries with a

high muslimpopulationsare potential

markets.

DIVERSIFICATION

Women are thenumber one

businessopportunity. Theybuy lots of stuff.

 TOLETTA isbranded for thefemale buyer.

FEMALE BUYERS

MORE SALES

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Partner with us

Mobile: +1 613-804-0987Email: sales@toletta.com

www.toletta.com

445-1568 Merivale RoadOttawa, ON K2G 5Y7

Canada